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A brand safety watchdog wants to galvanize ad tech vendors to save publishers from MFA classification
digiday.com
A brand safety watchdog wants to galvanize ad tech vendors to save publishers from MFA classification
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30/05/2024

As X's turbulence continues, can alternative social platforms catch marketers' attention?
digiday.com
As X's turbulence continues, can alternative social platforms catch marketers' attention?
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29/05/2024

The Trade Desk's 'premium internet' shift stirs concerns among publishers over ad dollar allocation
digiday.com
The Trade Desk's 'premium internet' shift stirs concerns among publishers over ad dollar allocation
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28/05/2024

WTF is principal media?
digiday.com
WTF is principal media?
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27/05/2024

Why publishers fear traffic, ad declines from Google's AI-generated search results
digiday.com
Why publishers fear traffic, ad declines from Google's AI-generated search results
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24/05/2024

Pitch deck: How Amazon is talking to marketers about Performance+
digiday.com
Pitch deck: How Amazon is talking to marketers about Performance+
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23/05/2024

Snap eyes growth as TiKTok faces uncertain future in the U.S.
digiday.com
Snap eyes growth as TiKTok faces uncertain future in the U.S.
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23/05/2024

Pitch deck: How Amazon is talking to marketers about Performance+
digiday.com
Pitch deck: How Amazon is talking to marketers about Performance+
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22/05/2024

How one content creator thrives on X, despite Elon Musk's shakeup
digiday.com
How one content creator thrives on X, despite Elon Musk's shakeup
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21/05/2024

Behind closed doors: the intrigue and reality of platform marketer councils
digiday.com
Behind closed doors: the intrigue and reality of platform marketer councils
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20/05/2024

Transparency shift: CMOs navigate new norms in agency profit models
digiday.com
Transparency shift: CMOs navigate new norms in agency profit models
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17/05/2024

Inside YouTube’s 2024 upfront pitch to advertisers
digiday.com
Inside YouTube’s 2024 upfront pitch to advertisers
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16/05/2024

Gannett’s new contract language around AI unsettles local union
Gannett’s new contract language around AI unsettles local union
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14/05/2024

Offer extended: Save 50% on 3-month membership | Ends Friday
digiday.com
Offer extended: Save 50% on 3-month membership | Ends Friday
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13/05/2024

'Fasten your seat belt': What to watch for in this year's TV and streaming advertising upfront market
digiday.com
'Fasten your seat belt': What to watch for in this year's TV and streaming advertising upfront market
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13/05/2024

ENDS TONIGHT: 12 weeks for the price of 6
digiday.com
ENDS TONIGHT: 12 weeks for the price of 6
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10/05/2024

Ad tech’s week on Wall Street underscores critical industry challenges
digiday.com
Ad tech’s week on Wall Street underscores critical industry challenges
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10/05/2024

Inside brands like Powerade, Reese's and Old El Paso's Olympic and Paralympic influencer play
digiday.com
Inside brands like Powerade, Reese's and Old El Paso's Olympic and Paralympic influencer play
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09/05/2024

Warner Bros. Discovery Sport and CNN International create marketplace for sports and political ad dollars
digiday.com
Warner Bros. Discovery Sport and CNN International create marketplace for sports and political ad dollars
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08/05/2024

How Campbell's navigates the burgeoning retail media landscape, even as it creates more walled gardens
digiday.com
How Campbell's navigates the burgeoning retail media landscape, even as it creates more walled gardens
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07/05/2024

The ClickZ Digest
contentive.com
The ClickZ Digest
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07/05/2024

Best offer yet: Save 50% on 3-month membership | Ends Friday
digiday.com
Best offer yet: Save 50% on 3-month membership | Ends Friday
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06/05/2024

How CTV platforms are pushing non-traditional ad formats — but not too far
digiday.com
How CTV platforms are pushing non-traditional ad formats — but not too far
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06/05/2024

After years of caution, pharma advertisers are embracing influencer marketing
digiday.com
After years of caution, pharma advertisers are embracing influencer marketing
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03/05/2024

Publishers not ready to change social media strategies as TikTok ban looms
digiday.com
Publishers not ready to change social media strategies as TikTok ban looms
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02/05/2024

NewFronts Briefing: Samsung, Condé Nast, Roku focus presentations on new ad formats and category-specific inventory
digiday.com
NewFronts Briefing: Samsung, Condé Nast, Roku focus presentations on new ad formats and category-specific inventory
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01/05/2024

Roku is set to reveal a tie-up with The Trade Desk as the streaming platform further opens up programmatic access
digiday.com
Roku is set to reveal a tie-up with The Trade Desk as the streaming platform further opens up programmatic access
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30/04/2024

Walmart and Roblox are teaming up to make virtual e-commerce a reality
digiday.com
Walmart and Roblox are teaming up to make virtual e-commerce a reality
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29/04/2024

Speculation continues to swirl over a possible WPP breakup
digiday.com
Speculation continues to swirl over a possible WPP breakup
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26/04/2024

Digiday's annual guide to ad-supported streaming services, from the top platforms to marketing spend
digiday.com
Digiday's annual guide to ad-supported streaming services, from the top platforms to marketing spend
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25/04/2024

Inside Google's latest move to postpone the cookie apocalypse
digiday.com
Inside Google's latest move to postpone the cookie apocalypse
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25/04/2024

Google delays third-party cookie demise yet again
digiday.com
Google delays third-party cookie demise yet again
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24/04/2024

Temu's ad blitz exposes DTC turmoil: decoding the turbulent terrain
digiday.com
Temu's ad blitz exposes DTC turmoil: decoding the turbulent terrain
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23/04/2024

Inside X's latest, desperate attempt to beguile advertisers
digiday.com
Inside X's latest, desperate attempt to beguile advertisers
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22/04/2024

As draft puts WNBA in spotlight, the NBA is speeding up ballplayers’ transition to creators
digiday.com
As draft puts WNBA in spotlight, the NBA is speeding up ballplayers’ transition to creators
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19/04/2024

Meta's Threads expected to have ads this year
digiday.com
Meta's Threads expected to have ads this year
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18/04/2024

Publishers test new TikTok feature that adds links to organic videos
digiday.com
Publishers test new TikTok feature that adds links to organic videos
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17/04/2024

WTF is the American Privacy Rights Act
digiday.com
WTF is the American Privacy Rights Act
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16/04/2024

Meta advertisers are adrift in adversity as bug-filled problems persist
digiday.com
Meta advertisers are adrift in adversity as bug-filled problems persist
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15/04/2024

Snapchat’s relationship with publishers is still pretty complicated
digiday.com
Snapchat’s relationship with publishers is still pretty complicated
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12/04/2024

Publisher strategies: How The Atlantic, Condé Nast​​​​​​​, Forbes are more are optimizing revenue streams
digiday.com
Publisher strategies: How The Atlantic, Condé Nast​​​​​​​, Forbes are more are optimizing revenue streams
Sent On

11/04/2024

Interpublic Group duo sued in a case alleging ‘misappropriation’ of ID data
digiday.com
Interpublic Group duo sued in a case alleging ‘misappropriation’ of ID data
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11/04/2024

Inside X's latest efforts to make advertisers believe it's a platform that's safe for brands
digiday.com
Inside X's latest efforts to make advertisers believe it's a platform that's safe for brands
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08/04/2024

'There’s not enough money to go around': Agency execs sound off on promises of burgeoning retail media landscape
digiday.com
'There’s not enough money to go around': Agency execs sound off on promises of burgeoning retail media landscape
Sent On

05/04/2024

Ad tech’s movers and shakers are readying a resurgence of M&A activity
digiday.com
Ad tech’s movers and shakers are readying a resurgence of M&A activity
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04/04/2024

Why Scotts Miracle-Gro is pursuing more retail media from retailers like The Home Depot amid the crumbling cookie
digiday.com
Why Scotts Miracle-Gro is pursuing more retail media from retailers like The Home Depot amid the crumbling cookie
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03/04/2024

Four months in, here's the rundown of Google's Chrome cookie conundrum so far
digiday.com
Four months in, here's the rundown of Google's Chrome cookie conundrum so far
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02/04/2024

G/O Media and Kotaku staff are locked in a battle for the gaming website’s soul and business
digiday.com
G/O Media and Kotaku staff are locked in a battle for the gaming website’s soul and business
Sent On

01/04/2024

The Home Depot rebrands its retail media network in pitch for ad dollars
digiday.com
The Home Depot rebrands its retail media network in pitch for ad dollars
Sent On

29/03/2024

How media buyers view the retail media landscape — from Amazon to Walmart to Wawa
digiday.com
How media buyers view the retail media landscape — from Amazon to Walmart to Wawa
Sent On

28/03/2024

Why Georgia-Pacific consolidated most retail media spending with seven networks after testing over 25 options
digiday.com
Why Georgia-Pacific consolidated most retail media spending with seven networks after testing over 25 options
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28/03/2024

How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business
digiday.com
How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business
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27/03/2024

Inside marketing’s elusive Quixote quest for digital ad transparency
digiday.com
Inside marketing’s elusive Quixote quest for digital ad transparency
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26/03/2024

Ad execs sound off on Amazon’s DSP dilemma
digiday.com
Ad execs sound off on Amazon’s DSP dilemma
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25/03/2024

Why media companies are still hybrid, four years since the pandemic started
digiday.com
Why media companies are still hybrid, four years since the pandemic started
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22/03/2024

Why Amazon is bringing Twitch's most lucrative parts deeper into the Amazon Ads fold
digiday.com
Why Amazon is bringing Twitch's most lucrative parts deeper into the Amazon Ads fold
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21/03/2024

Disney is rolling out DRAX Direct, a direct integration with the industry's largest DSPs
digiday.com
Disney is rolling out DRAX Direct, a direct integration with the industry's largest DSPs
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20/03/2024

Special report: The third-party cookie primer
digiday.com
Special report: The third-party cookie primer
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19/03/2024

While advertisers are playing it cool, they're hesitant to unleash their budgets on TikTok
digiday.com
While advertisers are playing it cool, they're hesitant to unleash their budgets on TikTok
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18/03/2024

With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
digiday.com
With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
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15/03/2024

How outcome-based measurement may figure into this year’s upfront market
digiday.com
How outcome-based measurement may figure into this year’s upfront market
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14/03/2024

WTF is Section 230?
digiday.com
WTF is Section 230?
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14/03/2024

Criteo is exploring a services layer for Privacy Sandbox
digiday.com
Criteo is exploring a services layer for Privacy Sandbox
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12/03/2024

Why marketers are not deterred by TikTok's uncertain future
digiday.com
Why marketers are not deterred by TikTok's uncertain future
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11/03/2024

'We're still in the infancy of it': How first-party data is shoring up for marketers as third-party cookie deprecation starts
digiday.com
'We're still in the infancy of it': How first-party data is shoring up for marketers as third-party cookie deprecation starts
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08/03/2024

Advertisers shift retail media spending beyond Amazon to include Walmart, Target and more
digiday.com
Advertisers shift retail media spending beyond Amazon to include Walmart, Target and more
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07/03/2024

Reddit looks to build out sales efforts, ad offerings ahead of IPO
digiday.com
Reddit looks to build out sales efforts, ad offerings ahead of IPO
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06/03/2024

Ad tech's multi million-dollar quandary: Balancing budgets amid Google's Sandbox Uncertainty
digiday.com
Ad tech's multi million-dollar quandary: Balancing budgets amid Google's Sandbox Uncertainty
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04/03/2024

Ad tech’s take: early reactions to Google’s third-party cookie demise
digiday.com
Ad tech’s take: early reactions to Google’s third-party cookie demise
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01/03/2024

A definitive ranking of brands’ and agencies’ marketing channels, where social reigns supreme
digiday.com
A definitive ranking of brands’ and agencies’ marketing channels, where social reigns supreme
Sent On

29/02/2024

Investment is (slowly) trickling back into ad tech
digiday.com
Investment is (slowly) trickling back into ad tech
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29/02/2024

The Rundown: The Trade Desk's take on the next year in ad tech
digiday.com
The Rundown: The Trade Desk's take on the next year in ad tech
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28/02/2024

As CMA's Privacy Sandbox Probe gathers momentum, here’s what marketers must know
digiday.com
As CMA's Privacy Sandbox Probe gathers momentum, here’s what marketers must know
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27/02/2024

Meta’s layoffs continue to impact advertisers as the company replaces account team members with AI
digiday.com
Meta’s layoffs continue to impact advertisers as the company replaces account team members with AI
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26/02/2024

How agencies are tackling growing sports media fragmentation
digiday.com
How agencies are tackling growing sports media fragmentation
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23/02/2024

With 'Charlie,' Pfizer is building a new generative AI platform for pharma marketing
digiday.com
With 'Charlie,' Pfizer is building a new generative AI platform for pharma marketing
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22/02/2024

Amazon wants a bigger slice of the DSP ad tech market
digiday.com
Amazon wants a bigger slice of the DSP ad tech market
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20/02/2024

Tech companies make more commitments to address AI-generated election misinformation
digiday.com
Tech companies make more commitments to address AI-generated election misinformation
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19/02/2024

Key talking points as the deadline for Google's Privacy Sandbox draws ever-near
digiday.com
Key talking points as the deadline for Google's Privacy Sandbox draws ever-near
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16/02/2024

Media Buying Briefing: What holding companies’ 2023 earnings (so far) tell us about their future
digiday.com
Media Buying Briefing: What holding companies’ 2023 earnings (so far) tell us about their future
Sent On

15/02/2024

Marketers are starting to test alternatives to third-party cookies amid Google’s changes
digiday.com
Marketers are starting to test alternatives to third-party cookies amid Google’s changes
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15/02/2024

Why Snapchat is pitching its platform as an alternative to social media
digiday.com
Why Snapchat is pitching its platform as an alternative to social media
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14/02/2024

Why New York Magazine’s the Cut is expanding at a time when many media companies are cutting costs
digiday.com
Why New York Magazine’s the Cut is expanding at a time when many media companies are cutting costs
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13/02/2024

Google’s wrangling of third-party cookies is getting lost in transition
digiday.com
Google’s wrangling of third-party cookies is getting lost in transition
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12/02/2024

Super Bowl advertisers aim for mainstream appeal with AI-focused ads
digiday.com
Super Bowl advertisers aim for mainstream appeal with AI-focused ads
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09/02/2024

With $7 million price tag per Super Bowl ad, brands are 'hacking' the system. Here's how.
digiday.com
With $7 million price tag per Super Bowl ad, brands are 'hacking' the system. Here's how.
Sent On

08/02/2024

How Taylor Swift lit up advertisers' Super Bowl playbooks
digiday.com
How Taylor Swift lit up advertisers' Super Bowl playbooks
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07/02/2024

Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024
digiday.com
Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024
Sent On

06/02/2024

A month after Google started turning off third-party cookies in Chrome – and marketers are still apathetic
digiday.com
A month after Google started turning off third-party cookies in Chrome – and marketers are still apathetic
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05/02/2024

OK but really, are third-party cookies going to be gone from Google’s Chrome by the end of 2024?
digiday.com
OK but really, are third-party cookies going to be gone from Google’s Chrome by the end of 2024?
Sent On

02/02/2024

New pitch decks: An inside look at how TikTok and Amazon are securing advertisers
digiday.com
New pitch decks: An inside look at how TikTok and Amazon are securing advertisers
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01/02/2024

Why in-game advertising companies see potential benefits in the death of the third-party cookie
digiday.com
Why in-game advertising companies see potential benefits in the death of the third-party cookie
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01/02/2024

We want to hear from you
digiday.com
We want to hear from you
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31/01/2024

IAB Tech Lab presents Google with Privacy Sandbox gap analysis following Annual Leadership Meeting
digiday.com
IAB Tech Lab presents Google with Privacy Sandbox gap analysis following Annual Leadership Meeting
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31/01/2024

BuzzFeed, Culture Genesis to combine multicultural ad inventory to sell to advertisers
digiday.com
BuzzFeed, Culture Genesis to combine multicultural ad inventory to sell to advertisers
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30/01/2024

How IAB Tech Lab aims to calm concerns around Google's Privacy Sandbox
digiday.com
How IAB Tech Lab aims to calm concerns around Google's Privacy Sandbox
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29/01/2024

WTF is the Attribution Reporting API in Google’s Privacy Sandbox?
digiday.com
WTF is the Attribution Reporting API in Google’s Privacy Sandbox?
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26/01/2024

Why Twitch's push to woo publishers is facing challenges in 2024
digiday.com
Why Twitch's push to woo publishers is facing challenges in 2024
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25/01/2024

Social platforms become 'marketing engines' as creators look for direct deals to earn money
digiday.com
Social platforms become 'marketing engines' as creators look for direct deals to earn money
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24/01/2024

‘There is movement now’: Advertisers cautiously step into Google’s Chrome's cookieless era with the Privacy Sandbox
digiday.com
‘There is movement now’: Advertisers cautiously step into Google’s Chrome's cookieless era with the Privacy Sandbox
Sent On

23/01/2024

Total result: 2,369
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