[Totango News] Customer Success Leadership Edition

Tips to Excel at CS Strategy, Execution, and Team Management [totango-horizontal-rgb-72dpi](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-53q8_QV1-WJV7CgPYKW4BvqrZ8JlFqRN2S9wd5Z06qCN6w7DFlgdrBzW8Wxm5t5t6KjlN6jMftNpSyQgW3TQM8j82nxlBV7fqd68p_JGxW75F1vJ6D5vTfW81TbQq25PDNYW8ypSVf4hJlD_W8fcf_K3PpnsYW3gF8m88NhYR9W1xqJXQ6TMPsNW515Z6X3bx21fW4SzYjn22k1QtW6V19TD5GljH3W2h03Rc63QRYtW3b4lqF8BvQPMVk5QL97Gh_gdMCWXNryHkxMW4MJsTX8F_y8lW98fr_g6GsM8G3q7b1) Whether you're a CS leader or working to move into a leadership role, you need to understand how to manage a team, how to develop and execute your CS strategy, and have an eye on where the industry is going. See how Totango becomes another member of your team helping you achieve your goals and stay ahead of the curve. Upcoming Opportunities [email-all-star-success-team](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-55nKv_V3Zsc37CgBjHW8-GJ1V1-5tycW5M26xG3HBfyrTf78-2M1MJdW6cdXSM4D9wJbV8DN9W1dYc8qW4lHLCD17653dMdgH0z5F1dVW8kLcFf5gryj3W5Xvkv539mJB3N6tcRzDSPrsMW3twM8w1D9qFlTFY1D7-g__vW5M6yKt12YyxNW8zJfsr5XdZCsN3S1glmq3vcVMN8QWV-N_tPVMN8kS6RJckYW6b8V5M940s_4W1pJJ5n6Sy2zwW2zv4dy7K7_LTW2kwpGS16SPYJW6p_Lh94G8_r7W1PCZkQ5lyxZ8W7MD8mP4SmPLdN30GDjXPH6RGW289s7H13gbCCW1Dq-bW8tt2M2W22SSr471W7lZW3Gn1tc4vR888N8gZ6Dzs-CnTN3bR6CRBWlH9W3w-jC384hy50W8GPS3Z6cKtDPN7ChMDBfs-CBW2bBmB_2dhKLLW1NdZRV76VJMtW6lKDV95rb-cqW5gTTFf6cMCJ73lBg1) Totango makes customer success team management a breeze with a wide variety of ready-built tools and solutions. Join On24, WalkMe, and Totango as they share best practices and concrete examples on how to leverage Totango to measure and drive team performance. [Save Your Spot](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-55nKv_V3Zsc37CgXbvW3r6PFL79dYVbW57Hsdp525KPxW1-yJbw5L-ZsgW10B2525VjrqDW3jLzrY6jnC9NW1nhlJt8k7y6RW1JwfdC3yY9VPW3p5K3G2HMWpqW23m29w2hKFqxN5B80KnV5L5wW72f1y95W9SS4N2hB-kyp4mkLW14Ccj_8pKsTgN8LJFX5skvGBW1LbYX47yc1NbN4N8gLtfNvHRW16rfSm6hlrGFW4MpPRJ2qkjy2W7d_MJj4yk2hmN4gYPq_pp344W7Nq-pd5HLh97W9kYcvM6ZnGbpW6hcqNf6XbBC5W8g89bR8sM5XRW3j3fld3F8RYTW8rbTq777GzCLW1v3lP949JYv2W7bqPDw8kDg5gW1m3yB45Yx6kyW6HwHfh3XJCLzW69pznB4tnfLFW5PSQXK5zbZlwW1jJ0zp77LncpW2tQtsS19L6VtW5ZJYcS8mxc_6V1TFFv87fywXW1z8y5L9424LzW5ShDP86SJmPv38x61) Tools for Customer Success Leaders [email-watch-now](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT_h3q90_V1-WJV7CgMswW5GVVPd35NKK8W30c8Gt1Bz-KPW7FZ8zB7w--xCW5MSF9K3d97lBW7qkqH398PN07W7dKQQ35h6DJHW4-0MsY6NNRYWW10fdDd8K1YblW7N_Nyy9bmbL8W7p38c56q6Bz1V4Ks-d3p5HKvW8RWH0_4-xXmXW4zJ3jp4TpHfjW49sYKt5GHD6FW8sQgR17ssgxrW7XLwWn5qNCtvVH2wN-3JLtbVW5X9Hp43xg8-BW4ZNHYz6DHHgyW2stGrB5szPfLW3BYgxz7sDSkMW6NZL9z7YRffzW4f5Y466khjb8N5gNtSd166RyW8gfJ315_XP7VW84mSsP4h9B4VVyf0Nw4DV0vcN8_XDr-k7klCW7mfN0v5wcVCQW8mkRqw4tm6Ms3c211) Over 400 people joined Totango and HPE Aruba to get concrete examples of how their digital-first operating model for customer success drives more dynamic, personalized experiences and scalable growth. Rewatch it here! [Watch Now](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-55nKv_V3Zsc37CgRnFW47MpHt6DP7wwW3gFTXV3qwtKXW1fTk2f7BBZV2W4sQ3Sn40_VG4VbwwrZ7Q217sW5PkNyk8gLz-XW46rZwb8w18fxW2vcxfR4f0yBMW6y-2BT4D6-RFW6y24BH7YxvjlW6YhFs88TmvTnW3Q1rxG52yv2zW8qn-VZ4WWkf8MPYsNb5z1kmW7NMTx35Pqf38VQKVFt6CJk-FW4yM5f_4N4NG0W3D4SlN5FGwKWW7DpKgK29-MsWW979D3p2HG33sW4rdrXG7R0vq-W6Ykq132zWw2xW8B71LV59sksHW6b5wl07PV0x3W7Xzn963X7qVZW6rK6ws3009hYN19Ktq6nXgNqW5RHC0x6Pk1zSW3YwvQt97SKfCN3pvXFF588HBW36l7rt8HCT__N7yjq7F9S3J7W39m9H1713BpHW70LvXD7XP6pnW8Ff82550jk2QN7Jr26KQRbJQW7_zYcL6-_GXxW105g3Z6N06T436sV1) [youtube-practical-csm (1)](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-p3q905V1-WJV7CgT4HW4TsY6-6bSZdmW1_6tN-7X1n1tW5D791_7h3fDkVPmKnw568V_SN86_T_D2tSS7W45d0vD2pD_lsW7cR5yt40wY67W1g3C5X7qCnLqW3653n48-N6YWW6CdxGZ1yFXFdW4_whJM4RlGwMW4F-_t67pd-kHW3lDd-k3kdYNTW3FxgF54Cz7R8VXkQfr5tRMtDW5Vv1Cr3M290GVbTGGF4vBJ3VV2-SFm7VGFBqW1w43Zr407fF-VsK8g35xCxwWV_r7R31JlbLJW88D1zR7vYHH6W7ry5Yh7rzZHYW3lMZ5n62J1943jyC1) Geek out on Customer Success with Guy Nirpaz, CEO/Founder of Totango & Rick Adams, Practical CSM, as they discuss why the future of customer success is digital. [Watch Now](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-p3q905V1-WJV7CgZLrW3WhwhG4QxfMSW4zYnPh2wYKdjW7nwwp72DpRYBW7Zckgl47CSQyW25mvnS469rpVW7XdPRw8zF30FW4Sdj6n1nY8S_W1LkHsn92KKBzVqKxpH6fyt6DW1qyrJF2cl27sW86vtB06bcRcCTSn3R3hKhwCW5h0DPP3V1fNpW18WHPt2dHDvWW1BV1Rf6_3cBQW5Tngh15m7VP6W5JM5By92QPlkW2QYd4N63LBHbW91Hhlx1GPC8NW2WK2LP3yGWJ1W348cfg3rNJHcW4tgzcP5ZlR08W58fTHt60fp7VW94xYDP3sdwJB3htX1) If you like these videos and want to see more [Subscribe](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-J3q90pV1-WJV7CgLfWW7mdcv_4s3fh4W62HWSD5-zBfsN8ZrdsfSL2n_Mt9XF9m2TlqW4y14dS2MW3l2W5HTJpK9lVhmtW5f29nW34ggvrW7cQGTN34Kb04W7TXLNt2bj2l5W5d4TWp3JC8k8V1KgZS8zmlLYN5VX3PYSkT8WW8n3GfQ52tpBhW2_7CXn5BH8KMW7zlNT04GbPHsVKhTNJ8rTNKWW4FlMdN1J4Wb4VsDdVz2P4cH_W1fQC-k3pRSyqW8Yhwsh86kpdvVYqpGv8p8qFlW1WwM4d4S6jlyW5_3yNd42ch9YW2kMgcx1147mlW94kk7z5sJLJ1W1m35Nf4YGq-83mb71)to our [YouTube Channel](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-J3q90pV1-WJV7CgTq_W644ZKV5kJzz7Vs8p9s2s_ML3W4FN7195T2ZTtW9bfbY-30_tXfW9hp8pd9gDJksW7C3Qj87T6sq2W7HNf0x4-CwkzW2yhkgl98RMWqW6RVQds4T79ZPW7wTw601_5sDtW5Mq5wf5-qpYlW3lthd33N6hFXW4nBqmJ2dTwzNN3sYNW52SlfJN1YDrkm2vLCPW2S6y004kByB-V6nLTw4sG0VDW5k0rQX4YNjGbW17nKcN5gclbBVRL8RN3gkmJ6W4L_5yv8H5T2wW61W5kG6sFLkTW6X77Ym844PrpW6R2MC66XYJtnVK-KRT3T4hRJW529lHt9kZDM532yg1) [how-to-structure-your-cs-team (1)](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT_h3q90_V1-WJV7CgW9GW7P9GYl7VjJw3W3Wf0j19lMZR_W91Tc3D80hXNMN4d3pG2tkWSLW5MFxG26FrnktVvVv_s7g4PxmW7mXD317w-0Q1W5BQKfd6hK0GSW2R7jwm6rnY-tW8LNlK07cBRh8W4RWqTp8Znj1TW7c7vND67HNh1N1LTzQ5YDSZsW3Mdhr091Lfn-W5tqqpM48_5F-VxDhMM8hbn9nMQDmPd1yPShW28z4pY8Sw5RqW3yCtF777pyClW2zBkDv9dx5JZW5gHXMw5nmXsqW4px8DK90K6ctW49xX8Z3tMCnFW97B8Fr1pt_KwW2Hb22857tpTHW5196_m30SK5QVpfKr_3FB3hhW8tRZ9q5-lgDMW2Kn8Ty1rhSQrW8hkXQv7Qfv3d33rp1) How to Structure Your Customer Success Team See what components are needed to structure an efficient and successful CS team. [Learn More](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT_h3q90_V1-WJV7CgYmbW4Ngkgx3h7rp1W87nyDx85H0JMW5gd9dG9jBYNJW6rPJ8H87XN27W5bl7Sh2-7t1mW7CFxmc36LLhzW1DGM-Z5f2NMWVfSSgD4TkHW4W6gTqCk2lsvQdW6B_RtX6v2LQNW7KSd2N3dChkwVC_8jW5GxZGRVcwWk18SDVt6W6NZSs223TT1MW8khNVr3RBWmjW87FRwW8Ld9vfVggN9y7N6MSSW2qrFLk372KYlVfSymF6tRl69W2Lb7NV46JrzhW6WW9HM2HC3CDW7q1KF67s3J8pW4s6vKB6ZXLgsW1qssft8pRgXBW9kYD_r4Rplj_W8pbq1T1YGs0KW8Nl1dP4dG66jW21bbRY4_MyGhW4hS5wr8l87-0W6Y1mq-4KTtCP36h31) [how-do-you-know-your-csm-is-the-one-totango (1)](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT_h3q90_V1-WJV7CgMB5W6f35s97gR1MfW3h989B1Ch2NSW3gJW6s2-s3bkV4d-6P8xHVFsW2jcXwx16KlvvW6ZNMsX7Tn3SSW6hT4cr61gdbkM6kmDPJwQFvW75ljvX69_bKVW1KXXFB3qkzBnW12KSQR6qyH-HN12Xndc5Xx29W2r894T5qGWp1W1VpZCn2GCnWsW79N7Wt1GhQm1VbN8_L8XLkjdVrWXVC9h9q6HW97r7Kw6gL4Y1N6bPc-8pwK1NW7KCDrm7d5Gt8W8kLfN11YVKTbW2CRH0w5YGzLBMqhYyx5JW4lV7vpq55DkB_KW8LTfzT2NDZnvW3PfLqS12kdV4W3qqqc21l4lC_Vfz7dv5MRctbW2b3qPs2m_s_WW7qJxDQ5fYQXw3hfr1) How to Tell if your Customer Success Manager is 'the one' Customers rely on success managers to unlock the value your product offers, guiding them through challenges that may be obstructing that value. A skilled success manager can help transform a distressed customer into a satisfied brand ambassador. So, how do you know you've found "the one?" [Tell Me How](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT_h3q90_V1-WJV7CgJW1V4wZrr3bWb2FW8rWQy94t1W3kW2-rlJd7DYGgGW2hY-s-6Z4Q76W6GYpBH2YJY7mW4TXHZ342wzSTW4tb-ZQ7L3yWlW3p7sDX1lL4q5W5QdtNS5Jt2qNVQ1xFn1z7_v6W8M6K823HXHFxW8gKsn26Xn3K7W3Ftj2s7s9yZ1W3NfHHC1bY0LNW7wKqHn8qnFkDW4JTH8q7lDkDHW1GcFbN41k16HW75qKx32Wl9KdW1D8d-S3R_RfNW218yMh8Lb4vtW8PDmBl1HJj4WW40vSjs7K0ktBW1bZz9N8f44ZHW3C65tY4-yV23W5DrYB-64h3vlW3l3vsZ7FQ0rdN6hT5PPGCS4kW3JHttl90qQ7cW2hbgPq8MMb5_W8LQ4R37PrxMN3mD21) You Spoke, We Listened. Shout out to our Product and Engineering teams for the great enhancements they make to Totango every two weeks. Here are some of our favorites: Canonical ID Tired of incorrectly mapping data between the platforms in your tech stack? Frustrated by the internal red tape every time you want to connect a new data source? We’ve got you covered. Canonical ID auto-magically maps your contacts from your CRM or CDP to Totango. [See how we do it.](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QTZQ5nKvJV3Zsc37CgJBLW3spWW98KjCHQW5fTbql2tXwq4W5NNhkQ6Q0S-XW1mY2-T2r0B9rW4FGqpN3WQ2XzW44HVpc3bwvQqVVgfyl5Wl9ZMW6GmjFc8Gp30VW72D3b21Z-K3tW5N84VF3Kw9grW1KfRL_5z7ZfyW1KtDZG7RnHbsW2cDddc7sfDtwW3DQYJm5DgfftVfXKZ44VgB9KW4H6rdB3sLCj9Vh7vt76Qvj0GW1tfMlk34SpBZW76kS216JL2xKV3RHYx5DS5qfV1PR9x4g7FqMW4CxKmg7ng2ChW8HQD6L179pJcVXZrtW6LCkP7W2l43T-5f1LmBW54Cqs91Nj8tbVZfYmy1lClT4W3trR5P1JfPwwW6gY9Wc4HkHVxW5zzT1R37frJbW4D3F9P1skrqFVD4knL69cl03W4nltxw2rjqkxW6bFk-s7JMyDYW2Sw8bW6JfptpW413H8t52W02p390T1) Campaign Designer Nope, not deja vu. We just keep making our email campaign editor better. As a leader, it is not just about delivering against your growth goals, it is about staying on budget and maximizing ROI. So ditch your email marketing or marketing automation platform, Totango’s cutting-edge platform comes stocked with customizable templates that will WOW your customers. [Read all about it](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QTZc5nKv5V3Zsc37CgGBRN5tfvgcxh4t9W77ypwg95-S85W5MyFfd4cX1f4W598d6h30q3kjW5zJSYQ904ydNW8L-mrz6XDtjQW6ByNl54BXdrxW60Wf1H1ccKpmW7shDP36K6wmmW7H4pnk4Fb3YlW1JkK9q22GK0-N8hNBZbRdqtjW3_v2vS29Tpv1W4H5cCR5l-l9KW5VlfTW5zhWRTF8v2J2M7gXPW47wb3J1VLpZvW7snxsq71NRbjW6GVrv01MXH1ZW6MrG_z8PJjpDW4BW-vy898VP4W3KKG591VywNMW7mVz8f8frMDNW4Bd2CD5HjjDrW4Hr6gr7G52m7W58f7GG2hwg4BW3_PW175mG8q4W4b7Trk3HkNHTW2nQVJQ5Ylf9HW5J5jNJ1ZBbblW55Ypw86JCSrfW28tLwD2QH8Bv3dx21) Totango OnDemand [learn by doing with totango](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-p3q905V1-WJV7CgMyMW3tDlqb3sbQBgN4v5DJ083ZbwW52MCZm2kKFChVwvqwC75wBjzW2VwHvk5y0vM8N2JwWcMgVr-yW53Q23N43LMRdW7k9dtx5s6B7sW2tS8VH5-dGjDN93LqnFK6nd-W8m2zjZ2V2fTVW5-JX7n35CfCCW2g-hYC2hTNf2W7RN8NM5tzdq8W1TMxp-4fsS9DVS3VpG4Lq4W2W8NKw9L7SGFmLW6tql_P3r9cFLW92pLfx5dPTCVW5RLMrW8bvz7YV-PV3R8MrXlDW9kZrq37mbcHHW3_P8T53fS2FYW4TLTlV7vgZyT3fZT1) [Facebook](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-p3q905V1-WJV7CgXftVmdX995PfD1rN1vW8D48LrS5VZ61-z3lqSwjW8_N9cw8x-6TZW1WLlKl1nM2K8W3MW3298S3w5TW30c8g13_km3TVLQ0sT1XLCYYW1TTx5q4PJ2YLW91WfWT10VtBlW673rQj8C9q3QW1s60dC8gqPm7W6LQBg14PRWpKW17_Vjx6zbs8PW84nK9241WmsdW2sknd33JG0qvW6CyZ3N5-DPSNW81Qsjb5Z566kW8Kzvbp3DRMD-W2kM1Xk3g80w6VGS6528fs01rW1_c2Zj2JqNVRW773JBS99t6gyW34WL_b6hvX953fD71) [LinkedIn](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-p3q905V1-WJV7CgHZ-W6M2wWp1W-6j6W1KYY1q4N2rSlW6GM70G3d7vYzN83lGXl7kYSnW5xD_zp6clkMCW7lXFZh2YcRytW9hqG5n7Fxjc1W4xYzww4jyQ1HV4jD6k50vqP8W5766Hy44G-C_W5bsGhN3_FyDsW8Bd7WY2nYtbnW4khHbq40lZJ1W4v9KKM3f1_jjW34DYPD2mq4R1W2qS-Ss3zlXyQW84tQ1j5TqdJTW8Hf2lq16VvfsN4hySB93Nk5LW3ZGRbg2sbcQ-W4BLjHY8YGybcVdCPn73sQ2x5V2prK58Z-3JYW10mxBw73WFw63qsW1) [Twitter](113/cJN-m04/VX2MgY1QdjwBW6FfWbM1m5NZ5W6WXg814wWZqgN72QT-p3q905V1-WJV7CgXhcW7HS5Jl5yZbP_W71g4Ct8B7TKmW4_b03y8mt3nKW6yb2HV6mMmF3W6p1B3K6Rk6vTMnGcBWcNSXSW1qtHgC7tQjKnW3DXGvc8zlhH-W6P-qJY17GxjBW62Z8H824z_C7W3Nqb2F3XhxJ3W2N5Np89jF1ydW8jsBg8244SRtW1FTXTj7Rm7jnW5qb3604x1MxWW3k1rVv1l8rjsN4ZB36Xfrk9VW5-MV077cyyDxW6B5ZG334LdRKN12rWPDVPrNXW2bf7fP6W20BrV1nMmN8hXDMSW1VKHtt2TM9ydW2MZc6C3jYgmv3h1w1) Unlock your CS potential. 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