Zoher Kapuswala on the marketing spread of Nutella India; Fantasy Sports during IPL to reach gross revenue of Rs 2900-3100 crore in 2023: Report and more

[-]( [Zoher Kapuswala on the marketing spread of Nutella India]( The versatile food ingredient also needs a multifaceted marketing strategy. In conversation with the Marketing Head of Nutella, we dissect the brand’s creative approach toward content marketing, media mix, and celebrity endorsement. [READ MORE]( [-]( [Fantasy Sports during IPL to reach gross revenue of Rs 2900-3100 crore in 2023: Report]( According to Redseer Strategy Consultants, the transacting users during IPL season are expected to grow by 25-30% in 2023, with nearly 60-65% of users coming from Tier-2 cities and beyond. a [READ MORE]( [-]( [Cannes Lions Committee addresses the concerns on generative AI in a new report]( Mind and the machine shouldn’t be an either-or in the context of creativity, states the Cannes Lions Report – 2023 State of Creativity Report. a [READ MORE]( [-]( [From 1947 to 2023, here’s how Baskin Robbins’ brand image has evolved in India]( With this new makeover, the Baskin Robbins rebranding aims to increase affinity and loyalty among a younger generation of consumers as well. The logo was introduced globally last year, with India following recently. a [READ MORE]( [-]( [Vishal Sinha joins ShareChat as Ads Strategy Head]( ShareChat appoints Vishal Sinha as Ads Strategy Head. He will lead the Strategy Team for Ads business for both ShareChat and Moj. a [READ MORE]( [-]( [Sociowash wins the social media mandate for Anytime Fitness]( Sociowash wins the creative and digital mandate for Anytime Fitness and will lead social media and content strategy for the brand. a [READ MORE]( [-]( [Sociomark bags Social Media and SEO mandate for Shahenaz]( As a part of the mandate, Sociomark will look after end-to-end marketing services for the brand which includes Social Media Management, SEO, Offline branding and Influencer Management. a [READ MORE]( [-]( [Agency Feature: Thinkin’Birds]( At Thinkin’Birds, we conceptualize impactful stories one brand at a time. Founded by Bhavik Mehta with a team of mere 5 newbies 10 years back, to a team of 32 magicians, we have come a long way creating relevant brands, designs, and content along the way. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](