Coveted blue tick is up for grabs; experts share implications on industry; Blenders Pride Glassware launched The Fashion Tour in the Metaverse and more

[-]( [Coveted blue tick is up for grabs; experts share implications on industry]( The coveted blue tick might lose its exclusivity and credibility as social media platforms are making the process of verification paid. Social Samosa speaks to digital agencies to find out the pros and cons paid verification. [READ MORE]( [-]( [Blenders Pride Glassware launched The Fashion Tour in the Metaverse]( The 16th edition of Blenders Pride Glassware Fashion Tour unveiled its new avatar in the Metaverse through an immersive experience. It was one of the first Indian brands organized events in Decentraland. a [READ MORE]( [-]( [#SSWellnessWatch: Throwback to ‘Evolution by Dove’, the maiden Real Beauty campaign]( Presenting insights to Evolution by Dove, that served as an initial seed that shaped the concept of ‘Real Beauty’, a narrative which functioned as an heirloom to the brand. a [READ MORE]( [-]( [68% of B2B buyers will increase use of digital shopping channels in the future: Report]( As per Wunderman Thompson’s new report, Indian B2B buyers are more likely to buy from a supplier that inspires them. It says that Amazon Business, Indiamart, Ebay and JioMart are the most used B2B marketplaces. a [READ MORE]( [-]( [ShareChat launches a certification program for marketers and advertisers]( ShareChat Learning Hub is free-of-cost, self-paced certification program for advertisers, marketers and businesses and aims to reach an ‘uncharted’ Bharat and young India. a [READ MORE]( [-]( [ACKO Tech appoints Siddharth Vinayak Patankar as CCO & Editor-in-Chief]( Siddharth Vinayak Patankar will lead ACKO Tech’s newly created content division and create an end-to-end content platform for the wider audience. a [READ MORE]( [-]( [Tata Capital joins Tata Group as the Title Sponsor for Women’s Premier League]( This sponsorship aims to further foster the enthusiasm and immense support that Indians have shown towards the Women’s Cricket Team. a [READ MORE]( [-]( [Zefmo launches new Celebrity Management Arm]( The agency will work closely with celebrities to help them build their personal brands, connect with their audiences, and leverage social media to grow their fan base. a [READ MORE]( [-]( [82.5 Communications wins Kutchina Home Makers’ integrated mandate]( 82.5 Communications has won the mandate for the brand’s strategic planning, creative execution, innovative consumer engagement ideas and digital capabilities. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](