Star Sports campaign advocates for recognition of Women In Blue before ICC Women’s T20 World Cup; From storyboards to client decks, ChatGPT finds more use cases in the Indian ad world and more

[-]( [Star Sports new ad advocates for recognition of Women In Blue before ICC Women’s T20 World Cup]( The Women In Blue are about to make ‘Her Story’ yet again but the viewers and cricket enthusiasts in India are oblivious to this. Star Sports has launched a new ad under #BlueKnowsNoGender campaign to extend and gather support for the team. [READ MORE]( [-]( [From storyboards to client decks – ChatGPT finds unique use cases in the Indian ad world]( ChatGPT has left the advertising world stunned & many agencies have started including it in their daily tasks. We speak to brands and agencies to find out ChatGPT’s use cases in A&M and the future of AI. a [READ MORE]( [-]( [Experiential Marketing came back with vengeance after COVID-19: Prerna Uppal]( Prerna Uppal gives insights on how KidZania is incorporating technology into its marketing mix and giving a ‘phygital’ touch to the consumer experience. a [READ MORE]( [-]( [Case Study: How Columbia Pacific Communities redefined gender roles through its Christmas campaign]( Social Samosa takes a closer look at Columbia Pacific Communities’ campaign #MissSanta, which aimed to empower senior citizens by breaking gender stereotypes and ageist attitudes that exist in society. a [READ MORE]( [-]( [With new AI tools, how can writers adapt to changes?]( Moolaram Mundliya puts forward ways in which SEO Writers can adapt to the new normal; by adding AI Tools to their daily life. He shares is a ‘AI and Humans’ situation and not a ‘AI or Humans’ situation. a [READ MORE]( [-]( [New Year’s first long weekend is here & it has sparked a corporate memefest]( With the long weekend approaching, brand creatives imbibe a hint of disappointment at having to work on a Friday following the Republic Day National holiday. a [READ MORE]( [-]( [Republic Day campaigns 2023: Brands celebrate the spirit of unity]( This year, Republic Day campaigns point out that the harmony amongst Indians goes beyond the different cultures and traditions we follow. Here’s a look at some creatives. a [READ MORE]( [-]( [DDB NZ and FINCH aim to correct the internet’s bias against women in sports]( The global campaign ‘Correct The Internet’ highlights and rectifies the inaccuracies in internet search results to make sportswomen more visible. a [READ MORE]( [-]( [Pathaan marketing relies solely on Brand SRK]( Here’s how ‘Brand SRK’ worked its charm into Pathaan’s marketing strategy that completely avoided the traditional marketing route. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](