Deepika Padukone’s self-care brand 82°E unveils launch campaign; Myntra backlash: Why moment marketing shouldn’t feed trolls and more

[-]( [Deepika Padukone’s self-care brand 82°E unveils launch campaign]( 82°E, Deepika Padukone’s self-care brand, launches campaign ‘Feels like home’ which portrays a visual collage where self-care meets skincare. [READ MORE]( [-]( [Myntra backlash: Why moment marketing shouldn’t feed trolls]( Myntra’s recent post on KL Rahul crossed a line and marketing gurus said online that brands shouldn’t be a part of troll culture. Social Samosa speaks to experts to find out how to tread the line between humour and trolling. a [READ MORE]( [-]( [Bournvita’s #FaithNotForce campaign gets mixed reactions from the industry]( #FaithNotForce campaign by Bournvita that aims to educate parents on children’s true talent, has the experts and audiences giving mixed reactions on the internet. Some called it forced while some praised the brand’s initiative. a [READ MORE]( [-]( [We will never see a celebrity as Santoor woman: S Prasanna Rai]( S Prasanna Rai, Vice President – Marketing, Wipro Consumer Care & Lighting speaks to Social Samosa about the Santoor woman’s evolution in the brand’s campaigns over the years. a [READ MORE]( [-]( [Data & Storytelling: A couple that cannot be divorced for a happy marketing life]( There is no better half in this marriage, and data & storytelling need to have a connection instead of a contradiction. Here industry experts devise the rules of engagement to ace an efficient campaign. a [READ MORE]( [-]( [Expert Speak: After World Cup, advertisers’ hopes remain cautiously high for FIFA, PKL & other sports]( India’s journey at ICC World Cup 2022 might have been cut short but hopes for Sports AdSpends and marketing remain high. Experts predict that homegrown tournaments like PKL and global ones like FIFA, OTT sports streams & e-sports could carry a lot on their shoulders. a [READ MORE]( [-]( [All you need to know about BeReal – the app that users are calling anti-Instagram]( All you need to know about BeReal – the app that users are calling anti-Instagram a [READ MORE]( [-]( [Children’s Day 2022 Campaigns – Brands dip their toes into unconventional themes]( Children’s Day 2022 campaigns and creatives saw a fresh narrative that broke the traditional ways while taking a trip down the memory lane. a [READ MORE]( [-]( [From Deepika Padukone to Priyanka Chopra: here are celebrity-owned brands making waves on social media]( In the last few years, many celebrity-owned brands have mushroomed in India. Recently, Deepika Padukone launched her self-care brand and Priyanka Chopra expanded her brand Anomaly’s presence to India. Social Samosa brings you a fun listicle on celebrity-owned brands. a [READ MORE]( [-]( [Wakanda Brand creatives celebrate with their version of Forever]( Marvel’s 4th phase concluded this week with the release of Black Panther: Wakanda Forever; to celebrate this movie brand creatives engaged the audience with their version of ‘forever’. a [READ MORE]( [-]( [FIFA World Cup campaigns that scored a goal this year]( FIFA World Cup campaigns 2022 kick-off as the sporting event is right around the corner. a [READ MORE]( [-]( [Taste the Christmas feeling with Coca Cola Campaigns]( Coca Cola has not just shaped the conventional image of Santa we all know with their ads, the brand’s Christmas campaigns revive the thrills of being a child and continue to open happiness. a [READ MORE]( [-]( [Sainsbury’s Christmas campaigns that narrated timeless tales]( Sainsbury’s has established a paradigm of compelling Christmas campaigns with optimal use of creative elements such as animation, music, and storytelling. a [READ MORE]( [-]( [Writer’s Corner: How long will I continue to be on Elon’s Twitter?]( Social Samosa writer, Sneha Medda, shares her experience of using Twitter after Elon Musk took over giving us a first-hand view through the Gen-Z lens. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](