Opinion: The non-negotiable value of first party data in a post-cookie world; Liberty Shoes roped in Ayushmann Khurrana & Rakul Preet Singh as Brand Ambassadors for its athleisure brand LEAP7X and mor

[-]( [Opinion: The non-negotiable value of first party data in a post-cookie world]( Dimpy Yadav, General Manager Xaxis India, shares her insights on the increasingly phasing out third-party cookie data, explaining how brands can build on first-party data, going forward. [READ MORE]( [-]( [Liberty Shoes roped in Ayushmann Khurrana & Rakul Preet Singh as Brand Ambassadors for its athleisure brand LEAP7X]( Liberty Shoes latest campaign, “Sitaare Aise Hi Nahi Bante Mehnat Karni Padti Hai AM To PM,” emphasizes the importance of maintaining tenacity on a daily basis in order to achieve one’s goals. a [READ MORE]( [-]( [There is an immense opportunity to forge a “Creator Middle Class”: Meta report]( Social Samosa in conversation with Vaishali Sharma and Neeraj Vyas delves into Sony Sab’s recent change in branding. a [READ MORE]( [-]( [Occasion Marketing Campaigns that achieved functional objectives with emotional stories]( Presenting Occasion Marketing Campaigns that burst through the festive clutter and created brand recall that outlasted the gifting and shopping season. a [READ MORE]( [-]( [Meta introduces new tools for creators to build businesses on Facebook & Instagram]( Meta is introducing tools and ways for creators to earn money on Facebook and Instagram with features like gifting, Facebook stars, and more. a [READ MORE]( [-]( [Instagram rolls out new content scheduling tools]( The new tools on the Instagram app will allow scheduling carousels, pictures, reels, and some added updates that focus on creators on the platform. a [READ MORE]( [-]( [Signal adds Stories to Android and iOS devices]( Signal has announced the launch of stories for Android and iOS now, promising the feature for Desktop will roll out soon. a [READ MORE]( [-]( [Marico appoints Somasree Bose Awasthi as CMO]( Somasree Bose Awasthi moves on from Godrej Consumer Products to become CMO at Marico. a [READ MORE]( [-]( [WPP announces its first Campus in Brazil]( The new campus built in Vila Leopoldina, São Paulo, Brazil will bring together 7,000 WPP people. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](