Fireside Chat: Decoding the blueprint to win on e-commerce this festive season; How the Skybags #BackToCool campaign reached 55.10 Mn+ user and more

[-]( [Fireside Chat: Decoding the blueprint to win on e-commerce this festive season]( Comfort and convenience of online shopping and the permanent impact of temporary lockdowns have brought e-commerce to the forefront of the festive season. Vishal Jacob, Wavemaker India shares a few takeaways for decoding its blueprint. [READ MORE]( [-]( [How the Skybags #BackToCool campaign reached 55.10 Mn+ user]( The Skybags #BackToCool campaign communicated with Gen Z, to acknowledge the return of real-life activities following all the pandemic restrictions. a [READ MORE]( [-]( [Festivertising: How to be the ‘Anar’ bomb in the box of ‘1000 ki Ladis’]( Iraj Fraz Batla, DDB Mudra explains how brands and agencies can create interesting festivertising campaigns, even when the broad brief remains the same every single year. a [READ MORE]( [-]( [Mumbai leg of ‘Creator Day’ 2022 by Meta concludes]( The 2022 version of Creator Day will take place across 5 cities – Mumbai, Hyderabad, Kolkata, Chennai, and Delhi a [READ MORE]( [-]( [NS Rajan elected as Chairman of the Board of Governors by ASCI]( NS Rajan is a PR veteran; he was earlier the Founder and Managing Director of Ketchum Sampark, an Omnicom Group Company. a [READ MORE]( [-]( [Nielsen India appoints Deepak Mann as Director, Marketing Effectiveness]( Based in Mumbai, Deepak Mann will report to Abhinav Maheshwari, Vice President, Marketing Effectiveness, APAC a [READ MORE]( [-]( [Social Neeti bags digital mandate for lifestyle brand Tynimo]( Social Neeti, will be working closely on Tynimo’s social media management, marketing strategy, and organic growth for the brand. a [READ MORE]( [-]( [Scaler partners with The Womb]( The Womb will collaborate with Scaler and foster the brand’s propositions with innovative and robust communication narratives. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](