Gopa Menon on the changing consumer behaviour & how marketers can adapt to it; Ganesh Chaturthi brand creatives appreciate modaks & Bappa one brand post at a time and more

[-]( [Gopa Menon on the changing consumer behaviour & how marketers can adapt to it]( Sharing an insight into the evolving behaviour of the GenZ as consumers, Gopa Menon, Digital Head – Mindshare South Asia explains that brand Loyalty is fickle, instead, they prefer to shop around for the best deal. While Gen Z is price conscious, they aren’t as price oriented only. [READ MORE]( [-]( [Ganesh Chaturthi brand creatives appreciate modaks & Bappa one brand post at a time]( In the spirit of the arrival of Bappa, Ganesh Chaturthi brand creatives went all out to express their love for modaks and festivities a [READ MORE]( [-]( [BBDO India’s Suraja Kishore to judge at the Lisbon Ad Awards 2022]( BBDO India’s CEO Suraja Kishore will be joining the Lisbon Ad Awards jury as a judge on the 18th of October a [READ MORE]( [-]( [GOZOOP Group launches a data-drive CX agency, HAWK]( Headquartered in Mumbai, Premkumar Iyer will spearhead the new agency HAWK in the role of President. He will be reporting to Samrat Bedi. a [READ MORE]( [-]( [Publicis Groupe India appoints Hari Krishnan as Managing Director & Head, Publicis Content]( In his new role, Hari Krishnan will bring data-driven insight, platform content strategy, creative excellence and seamless delivery to the field of branded content. a [READ MORE]( [-]( [Dentsu Webchutney wins digital mandate for MakeMyTrip]( Dentsu Webchutney will focus on further building MakeMyTrip’s digital presence by implementing an aggressive creative growth strategy. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](