Opinion: Merging data & statistics with creative storytelling to create a sound marketing blueprint; Sundaram Mutual’s Flexi Cap Fund Campaign, crosses 10M views on YouTube and more

[-]( [Opinion: Why brands should invest in programmatic advertising to thrive in this fast-paced world]( Tabrez Alam shares his opinion on programmatic advertising and how it connects brands with the right audience in this interconnected, multi-screen world. [READ MORE]( [-]( [Inside: Liger Marketing Strategy – a journey of original content & pan-India visits]( The makers of Liger leveraged the stellar star cast to the tee – as the actors hit major Indian cities, commuted in the famous Mumbai local trains, visited historic sights, and indulged in local food, all the while creating a footprint of original content for social media. a [READ MORE]( [-]( [Parachute Advansed unveiled campaign to celebrate Tamil women]( Taking this integrated campaign a step further, Parachute Advansed has also unveiled murals across key locations in Tamil Nadu that depict hair and its role in one’s identity. a [READ MORE]( [-]( [Traversing through Campaigns that featured humans’ best friends]( This kennel is filled with adorable campaigns that brought humans’ best friends into play, making companionship synonymous with their proposition a [READ MORE]( [-]( [Pedigree campaigns that celebrate Dogs with the love they deserve]( Here are campaigns by Pedigree that speak for the most loving creatures on this planet – dogs, advocating the need to give them the right vigilance along with respect. a [READ MORE]( [-]( [Twitter integrates Podcasts into Spaces]( As a part of the development of voice-based features on the platform and the redesigned Spaces tab, Twitter has integrated podcasts into the Spaces tab. a [READ MORE]( [-]( [Oculus API to be deprecated and unavailable for platform integrations]( Oculus Rooms API will be deprecated and removed from the list of available Platform APIs for integration from January 2023. a [READ MORE]( [-]( [Mindshare appoints Sidharth Parashar as chief investment officer of APAC]( Sidharth Parashar will focus on enhancing investment strategy across local markets as well as driving Intentional Investment for Mindshare. a [READ MORE]( [-]( [TheMathCompany appoints Peeyush Dubey as Chief Marketing & Strategy Officer]( Peeyush Dubey will focus on navigating the brand evolution and accelerating growth by leveraging his experience to exceed the goals of TheMathCompany. a [READ MORE]( [-]( [Supari Studios announces set of key appointments & promotions]( Supari Studios announced a series of hires and promotions to further strengthen its dynamically talented team of creative and innovative professionals. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](