Cottonking promotes its Anti-Stain Collection in true Bollywood style; Duroflex emphasizes on ‘Asli Neend’ in new campaign ft. Alia Bhatt and Adarsh Gourav and more

[-]( [Cottonking promotes its Anti-Stain Collection in true Bollywood style]( Menswear brand, Cottonking recently rolled out its ‘Bedaag Badshah’ DVC, as a part of its latest campaign to promote their Anti-Stain range of shirts and trousers. [READ MORE]( [-]( [Duroflex emphasizes on ‘Asli Neend’ in new campaign ft. Alia Bhatt and Adarsh Gourav]( The ‘Asli Neend’ campaign of Duroflex highlights the importance of real sleep scaling the brand’s signature doctor-recommended Duropedic range. a [READ MORE]( [-]( [AgencyCon2022: Decoding the phenomenon of The Great Resignation]( The Indian A&M industry too has seen the impact of The Great Resignation; agency leaders share their take and best practices to tackle this phenomenon. a [READ MORE]( [-]( [#AgencyCon 2022: Agency in the Metaverse and Web3 World]( A line of panelists respond to pressing concerns about Agency in the Metaverse and Web3 World and what the future holds for them a [READ MORE]( [-]( [#AgencyCon2022: India’s Homegrown Networks]( A panel full of experienced thought leaders answer some impending questions surrounding India’s Homegrown Networks and what the future has in store for them. a [READ MORE]( [-]( [Decoding advertising on Quora with Vinay Pandey…]( Vinay Pandey from Quora shares insights on how advertising on the platform works, especially in the Indian context as they get bullish on the market and the changing consumer behaviour. a [READ MORE]( [-]( [AgencyCon 2022: India at Cannes – What went behind the winning campaigns?]( We bring together a panel of Cannes Lions winners from India to share their insights on the plan, strategy, and execution of what went into the making of the campaigns that won big. a [READ MORE]( [-]( [Case Study: How Johnson & Johnson’s Be The Change For TB created awareness among the TG of 18-29 years]( Johnson & Johnson Be The Change For TB case study understands how the brand created awareness and brought about a change in perception around Tuberculosis, amongst the youth. The campaign saw an overall reach of 44 mn and 222 mn impressions in the TG of 18-29 years. a [READ MORE]( [-]( [Inside: The Darlings of movie marketing…]( With Netflix & Red Chilies’ newest thriller dark-comedy Darlings, the makers took an ominous and suspenseful route to reach the audience in addition to a heavily product-centric marketing strategy. a [READ MORE]( [-]( [Agency of the future: How agency leaders see the change]( In conversation with the agency leaders, Social Samosa attempts to understand how they see the agency of the future, with the changing macro environment in the A&M industry. a [READ MORE]( [-]( [AgencyCon 2022: Leveraging the Power of Intent & Curiosity]( Fill that curiosity gap with just enough content to pique a reader’s interest and lure them deeper down the sales funnel, shares Enakshi Chatterjee of Quora India. She shares tips on how to go about it. a [READ MORE]( [-]( [I joined advertising with a resignation letter & not an offer letter says, Josy Paul at #AgencyCon2022]( Josy Paul, BBDO India shares his vast experience as a veteran in the advertising industry and points out reasons as to why after all these years he is still crazy about advertising in a keynote session at #AgencyCon2022 a [READ MORE]( [-]( [Agency Con 2022: Open House WIth Piyush Pandey]( The iconic ad-smith, Padma Shri Piyush Pandey graced the inauguration of Social Samosa’s AgencyCon Indian Agency Awards & Summit presented by AliveNow with enlightening insights. a [READ MORE]( [-]( [Brands meet the deadline for relatable ITR filing creatives]( As individuals raced to file their ITR at the last minute, brands popped on social media to meet the July 31 deadline with relatable and humorous creatives. a [READ MORE]( [-]( [How Cadbury added ‘Celebrations’ to Raksha Bandhan Campaigns]( Here’s a look at Raksha Bandhan campaigns that Cadbury has created over the years – bringing out various aspects of siblinghood. a [READ MORE]( [-]( [Darkly humorous Wandering Bear cold brew campaign features a smart (yet wild) bear]( Wandering Bear linked with agency Supernatural, to create a literal talking metaphor of the brand – a soothing and powerful bear. The campaign relies on dark humour which has been a trending content genre of late. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](