How to create a FinTech Marketing blueprint for new-age brands & consumers; How Snickers India’s Hunger Ka Royal Solution campaign leveraged influencers and more

[-]( [How to create a FinTech Marketing blueprint for new-age brands & consumers]( New-age brands spearheading the FinTech space filled with online trading platforms and finance management tools, this space that caters to the new-age consumers also needs a robust marketing blueprint that can be built with insights from these experts. [READ MORE]( [-]( [How Snickers India’s Hunger Ka Royal Solution campaign leveraged influencers]( The case study explores how Snickers India popularized their India-specific variant – Kesar Pista through an integrated digital campaign, focusing on the royal-ness of the flavor. a [READ MORE]( [-]( [AgencyCon 2022: Curtain Raiser]( The long wait is finally over as the Indian Agency Awards & Summit unveils its third edition, AgencyCon 2022 celebrating the work of agencies and the talented people behind it; tributing to the #AgencyLife. a [READ MORE]( [-]( [VIP bags unveils its ‘Pyaar Wahi Par Soch Nayi’ campaign timed with the upcoming wedding season]( VIP Bags has upped the style quotient yet again through its campaign titled ‘Pyaar Wahi Par Soch Nayi’. With this campaign that features Bollywood diva, Vani Kapoor as its brand ambassador, VIP Bags, aims to highlight its all-new wedding collection of fashionable, cutting edge, swag-worthy range of travel bags made for today’s young and discerning travelers. a [READ MORE]( [-]( [Sprite’s new ‘Thand Rakh’ campaign tells audiences to ‘chill’, literally]( ‘Thand Rakh’ is designed to appeal to teens and young adults who tend to give in to irking situations, as they go about encountering challenges and exploring the world. This campaign urges them to maintain calm during heated moments while encouraging them to take time to reset and stay cool with a chilled bottle of Sprite. a [READ MORE]( [-]( [Instagram tests new features to support social movements]( Instagram is testing a new feature to enable users to discover social movements on Instagram. It will be rolled out to a limited number of hashtags that are focused on popular and long-standing movements on Instagram, such as #BlackLivesMatter, #womensrights, and #climatecrisis. a [READ MORE]( [-]( [Reddit Updates: Comment Search, Updated Search Design, & more]( Reddit has been steadily improving and updating search experiences over the last year to support the millions of posts, communities, and users, now the platform has launched more updates and features to help users find and engage in the topics that matter most to them. a [READ MORE]( [-]( [dentsu X wins digital media mandate for Dabur India]( Dabur joins hands with dentsu X – an agency that has been responsive to Dabur’s needs and appreciative of their brand vision and way of working. Their appreciation and deployment of data make them champions in maximizing the potential of digital platforms for the brand. a [READ MORE]( [-]( [Zero Gravity Communications bags full-service mandate of Qutone]( Zero Gravity Communications will be responsible for brand strategy, overall communications, and advertising duties of Qutone. The agency will handle strategy, advertisement, and digital marketing for the company a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](