Johnnie Walker Refreshing Mixer’s campaign ushers New Year with the spirit of ‘Keep Moving’; Lay’s launches #TheThinPossibleChip digital campaign to popularize new product launch and more

[-]( [Johnnie Walker Refreshing Mixer’s campaign ushers New Year with the spirit of ‘Keep Moving’]( To inspire people towards new hopes, joys, and optimism as they move forward in 2022, Johnnie Walker Refreshing Mixer brings its global campaign to celebrate the spirit of New Year and urge citizens to continue moving with resilience and courage. [READ MORE]( [-]( [Lay’s launches #TheThinPossibleChip digital campaign to popularize new product launch]( The campaign portrays the thin and paper-like chip launched by Lay’s and features Alia Bhatt and Siddhant Chaturvedi, in addition to other influencers. a [READ MORE]( [-]( [School EdTech Unicorn LEAD launches campaign to boost admissions in affordable private schools]( LEAD, a School EdTech brand launched a campaign across TV, Digital, and BTL. The campaign talks about visible learning outcomes of children studying in LEAD Powered Schools. a [READ MORE]( [-]( [Experts divided on Brand Kohli – What’s in store?]( Although brands came in support of Kohli, experts suggest that the latter is buffeted with uncertainty. While some suggest that Brand Kohli might weaken over the next few months, some opine that he will continue to rule the roost – though all boils down to Kohli’s on-ground performance. a [READ MORE]( [-]( [Road To 2022: Many content development opportunities to arise in Web 3.0: Priyanka Padode Sheth, Pocket Aces]( In conversation with Social Samosa, Priyanka Padode Sheth from Pocket Aces, talks about the evolving content marketing space and what plans the company has in the pipeline for 2022. a [READ MORE]( [-]( [Road To 2022: Metaverse, a legacy medium for digital PR practitioners?]( With Facebook rebranding as Meta and advancement in the fields of NFTs, Blockchains, and more have made Web 3.0 a place to watch out for in 2022. In light of the recent developments Dharmesh Dave discusses the role of metaverse in digital PR… a [READ MORE]( [-]( [Opinion: IPL sponsorship – what’s in it for Tata?]( With 50% of IPL’s viewership being a part of the younger demographic, Tata Group holds an advantage to attract the younger audience, opines Prabhakar Mundkur as he shares how the new titular sponsorship is set to redefine the marketing & communication game for the brand. a [READ MORE]( [-]( [Road To 2022: New Year Resolutions – The adland speaks…]( As we move forward in 2022, the industry stalwarts share their resolutions and goals for the New Year – in line with the changes they wish to be and see. a [READ MORE]( [-]( [How global campaigns embedded popular songs to create a stronger narrative]( Here is a showcase of global campaigns that used popular music tracks and songs to set the tonality of the campaign, use it as a backdrop in narratives, and amplify their reach amongst the audience. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](