Content For Community: Inside OnePlus’ feature film ‘2024’; Opinion: Don’t press the ‘Festive Button’ the next time you work on a festive ad and more

[-]( [Content For Community: Inside OnePlus’ feature film ‘2024’]( To popularize the camera capabilities of OnePlus 9 Pro, the brand created a full-length feature film which was released on Disney+Hotstar. We get in conversation with Ishita Grover from OnePlus, Rohin Raveendran Nair & Vikramaditya Motwane Production House – understanding the creative, production, and branding aspects of creating long-form content for big screens through a smartphone. [READ MORE]( [-]( [Opinion: Don’t press the ‘Festive Button’ the next time you work on a festive ad]( Navonil Chatterjee, Chief Strategy Officer, Rediffusion Brand Solutions writes about the emotional overdrive that ads enter into, every festive season, dimming brand recall marginally. Chatterjee shares how its time to unlearn, relearn, and take risks a [READ MORE]( [-]( [Case Study: How Sony BRAVIA’s Google TV integration campaign garnered 8.5Mn impressions]( Zenith’s Advertising Expenditure Forecasts report suggests that Social media will lead the market with 15% annual growth to 2024 & online video to grow 14% a year. More AdSpends 2022 statistics shared a [READ MORE]( [-]( [Twitter updates reporting process for improved alerts on harmful behavior]( Acting on the user feedback which highlighted the reporting process to be frustrating and not enough for users to feel safe on the platform, Twitter is testing an overhauled reporting process. a [READ MORE]( [-]( [Pinterest highlights trends and demographic info in new report]( Pinterest Predicts has launched its annual anticipatory report that forecasts trends, local spotlights, new demographic info, and opportunities for advertisers, creators and consumers for the coming year, in accordance with user behavior on the platform. a [READ MORE]( [-]( [Pocket Aces elevates Vidyuth Bhandary to Studio Head, Dice Media]( As per the new role, Vidyuth Bhandary will lead the expansion of long-form Studio, Dice Media while driving strategy, P&L, and OTT relationships for Pocket Aces. a [READ MORE]( [-]( [Publicis Groupe announced a global employee-first hybrid-work initiative]( Launching in January, with health and safety at the core, the program will allow every Publicis Groupe employee to work from any accessible country where the Groupe is present, for up to 6 weeks a year. a [READ MORE]( [-]( [Hansa Research Group opens office in Bangladesh]( Bangladesh becomes the 5th country globally where Hansa Research launches office. The research company expects synergies between its offices and looks to provide a gateway to its clients across global market. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 Copyright -SocialSamosa Media LLP [UNSUBSCRIBE](