Sporto Flexiwear campaign brings forth the positives of lockdown; Ola Foods unveils ‘Khichdi Premier League’ to bank on IPL buzz and more

[-]( [Sporto Flexiwear campaign brings forth the positives of lockdown]( The #MenBeFlexi campaign by Sporto Flexiwear puts a spotlight on men as they navigate household chores adapting with the changing times due to the ongoing pandemic. It has been conceptualised by Garage Worldwide and directed by Raj Kamble. a [READ MORE]( [-]( [Ola Foods unveils ‘Khichdi Premier League’ to bank on IPL buzz]( The campaign by Ola Foods aims to uphold the spirit of cricket and take the whole match-day snacking experience to a new level. a [READ MORE]( [-]( [Pay it forward, says Philips India in new festive campaign]( To counter the gloom of the pandemic and encourage people to shop to revive the economy this festive season, Philips India has launched the #KhushiyonKiLadi campaign. a [READ MORE]( [-]( [This Diwali Amazon India delivers Dastak Khushiyon Ki]( As a part of their Diwali campaign, Amazon India brings tales from the length & breadth of the country, inspiring us one story at a time. a [READ MORE]( [-]( [New HP India campaign highlights tech’s role in everyday life]( To amplify its range of laptops, HP India has launched a campaign communicating the importance of well-designed products and how they can simplify one’s life. a [READ MORE]( [-]( [Kay Beauty launches content based campaign ‘Kay Konversations’ on first anniversary]( To coincide with the first anniversary of Kay Beauty, Katrina Kaif unveiled a campaign titled Kay Konversations that will feature a series of inspiring stories of women who have stood out with their inner beauty and strength. a [READ MORE]( [-]( [Brand Saga: Kalyan Jewellers and everlasting bond of ‘Vishvasam’ and ‘Togetherness’]( Just like any festival is incomplete with a wholesome dosage of ‘mithai’, they also share a special bond with jewelry. This week we delve into the Kalyan Jewellers advertising journey paying an ode to the shining beauty. a [READ MORE]( [-]( [In Depth: Battling COVID-19 fatigue & fluctuating gold rate, jewellery brands bank on festive marketing]( New purchase trends are emerging for jewellery brands to adapt to as business bounces back to normalcy, we take a look at their festive marketing strategies. a [READ MORE]( [-]( [Sale Day Strategies: Role of social media in Flipkart & Amazon India’s festive bonanza]( With a strong focus on clothing and electronic goods, Flipkart and Amazon India leveraged celebrity endorsements and user-generated content to convert leads for The Big Billion Days and Great Indian Festival respectively. We take a look at their sale day strategies. a [READ MORE]( [-]( [#SSIPLWatch With focus on regional pride, Kolkata Knight Riders marketing strategy Hai Taiyaar]( Here’s how Kolkata Knight Riders were able to make the most of topical conversations and sentiments in their marketing strategy this year by leveraging all things Bengal and Pujo. a [READ MORE]( [-]( [#SSIPLWatch The splendidly candid Rajasthan Royals social media strategy]( With a fiery pink approach to visuals, the social media strategy of Rajasthan Royals encompasses an intriguing mix of candid and regal, we take a closer look. a [READ MORE]( [-]( [Aditi Rao Hydari, a brand favourite for classy campaigns]( Rolling the reel to Aditi Rao Hydari Campaigns and the times she featured in narratives and made them believable with characters that lit up the smaller screens. a [READ MORE]( [-]( [Connecting you with the Internet Day brand posts]( Browse through the network of Internet Day brand posts that transmit appreciation for the important human invention. a [READ MORE]( [-]( [The bold arrow of Dussehra brand creatives 2020]( Dussehra brand creatives merge the festival’s traits into their communication and fill the width of the screen with altered versions of the ten heads. a [READ MORE]( [-]( [Godrej & Boyce launches campaign to make working from home more productive and engaging]( To celebrate the transformation of the ‘office’, Godrej & Boyce has released a digital campaign that focuses on how to #makeWFHwork as a productive and inspiring experience. a [READ MORE]( [-]( [#SSIPLWatch How team spirit & candid demeanour help Kings XI Punjab social media strategy shine]( Armed with emojis, behind the scenes footage and merchandises, Kings XI Punjab is able to present a warm and friendly vibe on social media, we take a closer look. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 • %%PLUGIN-viewonline.#6159#%% • %%PLUGIN-unsubnew.#2485#%% Copyright -SocialSamosa Media LLP %%PLUGIN-UnSubscribe.#2482#%% [UNSUBSCRIBE](