How to remove not set in GA4

Hi {NAME}, Himanshu here from OptimizeSmart. I hope you are doing well. I have couple of updates for you... # Get helpful tips on daily basis If you are the type of person who finds it helpful to receive short tips on GA4, improving conversions, fixing attribution issues and learning about analytics in general, then follow me on LinkedIn. I post a few short tips each day. [Click here and follow me on LinkedIn.]( #1 [How to remove not set in GA4]( GA4 uses a placeholder called (not set) whenever it does not receive any information for a particular dimension. Whenever the value of a dimension is not passed to GA4 for whatever technical reason, expect to see (not set) data in your reports. There are many reasons to have (not set) values in the reporting, and these reasons vary from report to report depending upon the dimension selected. If the (not set) values contribute to the majority of your GA4 data, it is likely that there are significant issues with your GA4 implementation, and you should investigate and fix the errors. #2 [GA4 Bigquery Export Schema Tutorial]( Once you understand how the GA4 data is stored in BigQuery data tables, it will become easier for you to query it. The GA4 BigQuery export schema refers to the structure of GA4 and Firebase data that is exported to a Google BigQuery project. This schema defines how the data is organized within datasets and data tables. #3 [How to see UTM parameters in GA4]( UTM parameters are the parameters recognized by Google for sending detailed information about your marketing campaigns to Google Analytics 4. . #4 Learn and master GA4, BigQuery, Data Studio, through our [Digital Analytics Implementation program](. #5 Set Up Your Google Analytics 4 (GA4) Account Correctly And Fast like a pro. [Get the 62 points GA Checklist ebook (45 pages)]( #6 If you are not sure whether your GA4 property is setup correctly or you want expert help migrating from Universal Analytics to GA4 then [contact us](. I hope you find all these updates helpful. Talk soon, Himanshu Sharma Founder, OptimizeSmart.com You got this email because you subscribed to OptimizeSmart.com OptimizeSmart, Alford, Aberdeenshire, UK [Unsubscribe](