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Hey — It's Harry. I have five aunts. Whenever I see them it’s the same shtick. “Is yo
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Hey â It's Harry. I have five aunts. Whenever I see them itâs the same shtick. âIs your course out yet, Harry?â I say no. They smile. Cup of tea?  â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â [Marketing Examples Logo]() 3-2-1: Punchiness, Pain Points, Press âBâ I have five aunts. Whenever I see them it's the same shtick. âIs your course out yet, Harry?â I say no. They smile. Cup of tea? Great aunt-ing. But sometimes you need bashing around the head with a frying pan. This will be the last newsletter for two months. Estimated read time: 1 minute 58 seconds. Before we begin... a big thank you to this week's sponsor. [Sharma Brands]( ⢠What do Feastables, Jolie, and Hexclad have in common? ⢠All 8-figures. All launched and scaled by [Sharma Brands.]( ⢠Looking to drive revenue? A new site? [Book a 10-min chat with Nik](=). Two copywriting tips 1/ âThe pain is the pitchâ - Alex Hormozi [Copywriting tip rewrite] 2/ How to make a fact hit harder? Convert units into everyday objects [How to write a fact] Three Short Examples 1/ My new favourite CRO experiment âPress B anytime to Buyâ [Ali Abdaal CRO] [Take a look yourself](=) 2/ An influencer ad that doesn't SUCK Nothing says INGORE ME quite like â#adâ. It's lazy, it's ugly, somehow it's the norm. Don't hashtag it, own it. [Lord Leo Instagram Ad](=) h/t [Nick Sheingold]( 3/ Easy way to increase AOV? Gamify your upsell. â£10 more for a free crew neck? Go on then!â [Actual Ogilvy rewrite] h/t [Abhi Shah]() One Favourite Tweet [Favourite Tweet]( That's all folks. If you enjoyed today's issue please do reply (it helps with deliverability). If you didn't you can unsubscribe [here](. See you sooner or later â [Harry](=) P.S. Adding all examples from prev newsletters to [my site]() tomorrow! P.P.S. [Song of the week](=) Enjoy the newsletter? Please forward to a pal. It only takes 18 seconds. Making this one took 18 hours. New round here? [Join the newsletter (it's free).](=) You are receiving this email because you signed up for my newsletter. [Marketing Examples]() | [Copywriting Examples]() | [Unsubscribe]( | London, SW19 5AE