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The programmatic solution: Privacy, resilience, and utility

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google.com

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thinkwithgoogle-noreply@google.com

Sent On

Tue, Nov 1, 2022 03:08 PM

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Your Tuesday roundup of the latest insights, ideas, and inspiration to inform your marketing plans ?

Your Tuesday roundup of the latest insights, ideas, and inspiration to inform your marketing plans ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [View as webpage]( [ Image ] What’s new on Think with Google today Your Tuesday roundup of the latest insights, ideas, and inspiration to inform your marketing plans How programmatic advertisers can fundamentally reimagine the way they build audiences [Read more]() At Google, we’re making programmatic technology that protects privacy, improves resilience, and offers clear utility. Discover the new solutions that can help you reimagine how to reach audiences. [A marketer uses programmatic technology to anticipate the needs of their audience. A line graph connects related icons.]() [ A marketer uses programmatic technology to anticipate the needs of their audience. A line graph connects related icons. ] [[ [Continue reading](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) Continue reading [[ Also new [A ruler appears in front of a mobile device displaying a customer’s in-app profile.](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) [ A ruler appears in front of a mobile device displaying a customer’s in-app profile. ] [[ Marketers who prioritize apps are winning today — and tomorrow A recent global study found that 87% of retailers agree that their app users are more loyal and have a higher lifetime value than nonusers. Explore three key app marketing strategies to drive results. [Read more](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) [Ashley Wells, insights manager at Google, wears a necklace and a lapel microphone clipped to her cream-colored sweater.](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) [ Ashley Wells, insights manager at Google, wears a necklace and a lapel microphone clipped to her cream-colored sweater. ] [[ Google Search trend: Managing food costs According to Ashley Wells, insights manager at Google, food costs are on the rise. Hear why she believes now might be a good time to shift your brand messaging to emphasize proof of value. [Watch now](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) Follow Think with Google Join the conversation about insights from Think with Google. [LinkedIn]() [Twitter](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) [Facebook](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) [YouTube](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) Received this email from a friend? [Subscribe here](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) Check out more content on [Think with Google](/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) This email was sent to {EMAIL} because you signed up for the latest from Think with Google. If you don’t want to receive this newsletter in the future, please [unsubscribe here](=/MTcyLUdPUC04MTEAAAGH0rUXRI_UDYRPTv1MW-E8QhFAJZ3-bbKspvs6J57EoYQzedjDj4wPsuO6SnqEq-tHiVHKo7w=) (this is a one-click opt-out). © 2022 Google LLC. All Rights Reserved. Google and the Google logo are trademarks of Google LLC. www.google.com 1600 Amphitheatre Parkway, Mountain View, CA 94043.

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