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What weâve published this month
ââââââââââââââââââââââââââââââââââââââââââââââââââ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ ââÍ âÍ Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â [ Image ] NEW THIS MONTH | MAY 2024 What drives consumer confidence in a world of infinite choices? Our new purchase behavior study: Help ensure your brand makes the consideration set. [Read the article](/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
Read the article [[ [Icons stacked 2 by 2 â including a vertical bar chart showing incremental increases, a padlock, a heart, and a money symbol surrounded by 3 circular arrows â spin one after another.](/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
[ Icons stacked 2 by 2 â including a vertical bar chart showing incremental increases, a padlock, a heart, and a money symbol surrounded by 3 circular arrows â spin one after another. ] [[ Also newly published [Uber marketing VP David Mogensen smiles in a headshot. He has light skin, short dark hair, and wears a collared shirt.](=/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
[ Uber marketing VP David Mogensen smiles in a headshot. He has light skin, short dark hair, and wears a collared shirt. ] [[ Our brand-new podcast: âModern Marketersâ Episode 1: Uberâs marketing VP, David Mogensen, discusses the faith and science of measurement and the importance of creative. [Listen here]() [The YouTube Shorts icon.](/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
[ The YouTube Shorts icon. ] [[ The Insights Jam: A YouTube Shorts playlist See the four new short-form additions to our series on the data you need to know, and how to pivot your marketing accordingly. [Watch them here](/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=) [Two circular arrows pointing clockwise at each other hover over a shopping cart.]()
[ Two circular arrows pointing clockwise at each other hover over a shopping cart. ] [[ How Instacartâs Laura Jones is using AI to transform retail Instacartâs CMO is using AI and first-party data to decode consumer journeys and help shoppers find what theyâre looking for. [Read more here]() [A thumbs-up icon appears over a stack of YouTube videos.]()
[ A thumbs-up icon appears over a stack of YouTube videos. ] [[ Viewer behavior is influencing video culture on YouTube Video viewership is being transformed by how people consume content and engage with the media and culture around them. [Read the article]() Need a Google Marketing Live recap from last weekâs event? Key GML highlights from Googleâs VP and general manager of Ads [Arrow cta link](=/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
[ Arrow cta link ] [[ Got 7 minutes? Watch this recap of the latest Ads and AI announcements [Arrow cta link](=/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
[ Arrow cta link ] [[ Search in the Gemini era: 4 trends powered by generative AI [Arrow cta link](=/MTcyLUdPUC04MTEAAAGTY6WsqpLf7ECDAXgwTsWaFudwROJXkNFS_d7Y_HNRbfzTXDN8bOx6BYmciTSkymBP1laNV64=)
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