Inbox Goodness: New eBook, Automated Video Ads, Optimization Tips Await

Read this week's highlights and learn a thing or two about optimization, gaming, and success stories from Smartly.io customers. [Smartly.io](W2RkWL83ZG46xW1PC5YZ5zggBD0/*Vp7ssQ5wFfKVW18MFtH1hYjLg0/5/f18dQhb0SbTZ8XJ9hPW9gVzW95D47MtN243DMXt_FT9W1Fcqcv7_jsjvW2K4R9r8ZkD0BN7sr5FcKzm3-W1zM_WB8_dDryW4bJ02h4b_rKwW7MbC4_4bQlQmW58j95w5KPNKLW3W4sL-3VKqsFW5jj8J347YlYyW4bfcHb47Xx4zW3C811X4-SZvbW2KQ2YY3_VZwPW5ThdHg3s1XjFW50GM5B4YxYpSVKfVxx57-WqMW3H_Pty2DzCtRN1yBQw91m84YVKMrWg18jpv2N6zb0J5JqJtyW18RMB07hX4kJW3pHP5Y2jBnmgW9cMm5K668q7JVkwqc63xq_gVVDxW9S1Dl8bWW2QyWQq7W3sQ_N2YgQYsMJ6gBW1syxNp4QHQBqN2GhBDJGyk4MW1TcZ-m3NWRpnW4yjtzQ3vmS3HW7bj8lv2Bh1NPW7RjWbC17b2MCN11rnNb4VjlMW6MjX5s1SLhNWVHpYy-4cyhzwW8VQjCH7HT5krW2NB2Kk3xxDzVVJgGST5ZB5CwW8Gh7Z11RLHVKW3T0zTb5XwNTHW2B9GSy3cDyRDW5_5dj93xWwfqS5Rk1LPslp102) [Facebook Link](#) [Twitter Link](#) [Instagram Link](#) [20180306_NewsletterHighlights_Christine_01a_KK-600x250.jpg](W2RkWL83ZG46xW1PC5YZ5zggBD0/*VblCm58BpNdBW2X3V9T4TxzbH0/5/f18dQhb0Sq5K8YHtb0W9gVzW95D47MtN243DMXt_FT9W1Fcqcv6R8-bzW2K4R9r8ZkD0BN7sr5FcKzm3-W1zM_WB8-ydbTW7M82kf4bJ02hW4b_rKw7MbC4_N4HRmxlf87VsW2mWs4f6Vn4KkN5_TVzsvXF88W70fl6p7PJ6bdW2gM1cw1THSXdW5J10-t5FHJhsW3x43P17z2NMJW7vRbb16klrXjN3zd5MMRFkK4W5G18Kh3y9KYQW3dgtNk8BRH0_W3dnbtK2_Dp5MW36tmVF3QXtXxW8mFGY23hn9W0W3PB45x1721GzW14lsqn134C70N8LKrH7DHy68W8d7hz73zw54nN5kcZkBGhp6gN8tWcrWCKK7XW3BcBXh3K4JWBW5x9PdQ8ns_q8W5jL5pV8GrtfjW3gQLHg40Q_S-W3sHxN37v9HRFW5Jnryr5l3s-0MPs031gkKmyW5qdlDq2HGNb9W2HGMS830yKH2W4rxRfL5jDbZKVgMY8D6N1Y8YW8TbH5T100tYVW8xWNw49fJQVGVz3QYf7KHRvXW5Gqg-D9k4LRQW6J-hZb1WPqF4VpV__g4yNH_c111) [Welcoming Our New CRO](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W8_BKGX6n7FB5VWPtPn2vXS9W0/5/f18dQhb0SmhP9c-gFRW98J7Vn1V2S58N487fwR_ZqG9W3gqRq-1412dCW1wcxHq7K0hWZW1MpdyM2RgspQW6c4WBY7TRHxXW2Xx_0J2RwRg1W1zt0vs7CMvwmW7v8rR71G8vNhW2XsCyC7C0MrXN7VPTHy41cMlW3P08Z48wWLh0W63l6mR8BtSHXW3JBgyM7ZkG8CN7d-tJnQJ99nW8tsDnp58SH2zW2YfZrH5m2jZDW49zxXH30T_VYW53m2ng1lkxzbVN01f-1pNBPMW1QnlZP64QZb6W8rvwMT7nSL7tW5tg24_7WBcspW7D8BP43CJ8ZJW2_1rp53ZQ23FW8vr5Ss62VJTGW8bDWT-3Bx013W3Fs_F238jsr2W8h7CTv8k4gg9W5B2QTT8CrdxVW3P_cGQ5RxbZ4W5rRFz68f7tl9W3Zd1Lb8h7QQvW3K4J_h8xX0vgVZy3JV8zvkH8W8g3yp28m2qjjW5hg5xG8xTTbSW3D50q53Lsx0LW8GstLT44RcBRW8DwCzW5B536CW7kMhGw26Z4tNN2trdz76Y9ktTTrJ15xRWwBW3M6VqD3CcsN-W2TtD2z5Q1dCQW27_0FK723xcqW5hfR428kzkDMW99SXYn7M8PJxVnJshL3-j6RDW8N9JXn52c8sBW9jCV91723QB2F71wShbJbLkdq_Ymz03) We are thrilled to welcome Tim Frankcom as our new Chief Revenue Officer! Tim is based in our London office and will lead the global sales and marketing organizations. [Read more](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W5dy7_121rhYFN1L0NpHd34Xj0/5/f18dQhb0SmhP9c-gFRW98J7Vn1V2S58N487fwR_ZqG9W3gqRq-1412dCW1wcxHq7K0hWZW1MpdyM2RgspQW6c4WBY7TRHxXW2Xx_0J2RwRg1W1zt0vs7CMvwmW7v8rR71G8vNhW2XsCyC7C0MrXN7VPTHy41cMlW3P08Z48wWLh0W63l6mR8BtSHXW3JBgyM7ZkG8CN7d-tJnQJ99nW8tsDnp58SH2zW2YfZrH5m2jZDW49zxXH30T_VYW53m2ng1lkxzbVN01f-1pNBPMW1QnlZP64QZb6W8rvwMT7nSL7tW5tg24_7WBcspW7D8BP43CJ8ZJW2_1rp53ZQ23FW8vr5Ss62VJTGW8bDWT-3Bx013W3Fs_F238jsr2W8h7CTv8k4gg9W5B2QTT8CrdxVW3P_cGQ5RxbZ4W5rRFz68f7tl9W3Zd1Lb8h7QQvW3K4J_h8xX0vgVZy3JV8zvkH8W8g3yp28m2qjjW5hg5xG8xTTbSW3D50q53Lsx0LW8GstLT44RcBRW8DwCzW5B536CW7kMhGw26Z4tNN2trdz76Y9ktTTrJ15xRWwBW3M6VqD3CcsN-W2TtD2z5Q1dCQW27_0FK723xcqW5hfR428kzkDMW99SXYn7M8PJxVnJshL3-j6RDW8N9JXn52c8sBW9jCV91723QBbN71wShb1Q53yf1_Sr0x03) about our newest leadership hire and what he thinks about joining this rocket we call Smartly.io! [Optimize, Optimize, Optimize](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W7DmT281kFS-cV1blm355-Y120/5/f18dQhb0S8369c-kygW98J7Vn1V2S58N487fwR_ZqG9W3gqRq-8HmNDKW1wcxHq7K0hWZW1MpdyM2RgspQW6c4WBY7TRHxXW2XxNRh1L4MxpN7kcd_Y3KSDsW85rX_Y3nfc6WW4D60Ld41RJhnW2HRyh041-F7CW3L_0Dm4Bs6cnW4yym9n2p0tdzW5Q4mlM709lDcW6dyg6x8Y0CpDW7y10kc2HnMjGW1wcW5-5kjkptW2-294g5J0bGNW7ftxJc5J10-tW5FHM5w1v3hGtW3bPyFL3CYkXRW2tgHrL51HGXPW2z_scn6x2RKSW5-lMJc5tl5WwW4JdjhL50YHrQW5dKGdJ3g5YRNW51ghcS5d-RP9W3D-tJr6np6fTW5RSql84DTsjsW334qgh4SjrjsW6rNr474_knxDW5wc40z64kHF-W3Y2GWc68HpVlW52WvDm5nSr69W2nT72660bLfyW51jGsv5CGXtfW6zw7mc6-br-JW6qLFJm3C849fW1hFwVW8BK9lcMzC1kYwKJnCV3qXVC3p7LfZW5DpFQ351L-dtW24PBjS4rWGf-W8w-ZLY1nPLyCW1Ngx1f51b36RW7GlvdZ919P6rVXmSvd1X10KVW7FjD4T5_7263W1CQ_862-zyFjw1NsfDKpTmf9k_Nvt02) It’s never too late to start optimizing your campaigns or to rethink your strategies! Our Head of Strategic Accounts Andreas Stenman and Data Scientist Tuomas Mäki hosted a webinar dedicated to all things optimization. If you missed the live session, we’ve got your back! Read the [highlights on our blog](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W7B_mvs6bH1_HW63GZrg65WFm20/5/f18dQhb0S8369c-kygW98J7Vn1V2S58N487fwR_ZqG9W3gqRq-8HmNDKW1wcxHq7K0hWZW1MpdyM2RgspQW6c4WBY7TRHxXW2XxNRh1L4MxpN7kcd_Y3KSDsW85rX_Y3nfc6WW4D60Ld41RJhnW2HRyh041-F7CW3L_0Dm4Bs6cnW4yym9n2p0tdzW5Q4mlM709lDcW6dyg6x8Y0CpDW7y10kc2HnMjGW1wcW5-5kjkptW2-294g5J0bGNW7ftxJc5J10-tW5FHM5w1v3hGtW3bPyFL3CYkXRW2tgHrL51HGXPW2z_scn6x2RKSW5-lMJc5tl5WwW4JdjhL50YHrQW5dKGdJ3g5YRNW51ghcS5d-RP9W3D-tJr6np6fTW5RSql84DTsjsW334qgh4SjrjsW6rNr474_knxDW5wc40z64kHF-W3Y2GWc68HpVlW52WvDm5nSr69W2nT72660bLfyW51jGsv5CGXtfW6zw7mc6-br-JW6qLFJm3C849fW1hFwVW8BK9lcMzC1kYwKJnCV3qXVC3p7LfZW5DpFQ351L-dtW24PBjS4rWGf-W8w-ZLY1nPLyCW1Ngx1f51b36RW7GlvdZ919P6rVXmSvd1X10KVW7FjD4T5_7263W1CQ_862-zyFjw1XlrFs6pdf5Rmfpr02) and become an optimization guru! [Smartly.io Success Stories: Eataly](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W3SHB35693VK9W6J5lVR893KYQ0/5/f18dQhb0S3j37wjVDzW11L-bX2XYCxFW1z7GtF4HL6q3W216phB41jb2NW84qzdq6lHCQMW51JHFd1VcfdYW5JMBLw92N3qtW2ZmwyC4qFGJBW7WHyzm4qDYKvW6WLnVP3tJmZHW4s1DSp4mMXP8W30flNr7t-FjzW43Dph67Vj22DW7S5hW28s9tgjW2-G1H65QxF69W472hST7th7qSW2KQ2X234NpW-W8QBg-87hdMJZW5zdlHx5_G8h1N56yzvCnV7QPW8wJPyZ6rFNZPW1db5BT5GS6SHW7sGJKv75JglSW3tR5_m7Mf2p1W8lb62R1kMtBmN2TqBSc3KrK5W32YzGV50_Q8tW4bThsC1sZZXrW6J3r326QQVtmW7cH-DR2qHJy9W868gM06Nv1TVW2JHYhJ41YPXSW7nbCmH6r30CDW6MGywL6BP42CW4dxWn027jD_-W4XTRfV2fTH4HW43Gm1q6BLhCGW8K0Zh028xDVsW4R1cpw65ZYRbW3BDkPk4PBrKpW4tpFSJ8K0pqlW1JDtsw7--Jb9W6850by20rT34W3cv26y8Cm-kSW6PVgcG4c3K6lW1bGP8L8jbSmxW42nXHm3MR3rzW1mS-kR7tGSXSW704klh91cPHLW92j06-1QTMVhW997Fd34Cy379W4ZSDgT3p9Y2SN4XD7H31fjrRf1Q-JvC03) Eataly has taken the food world by storm by bringing Italian delicacies to all corners of the world. Read our [case study](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W2F5JVb48Cv83W4Dt7254C-TlK0/5/f18dQhb0S3j37wjVDzW11L-bX2XYCxFW1z7GtF4HL6q3W216phB41jb2NW84qzdq6lHCQMW51JHFd1VcfdYW5JMBLw92N3qtW2ZmwyC4qFGJBW7WHyzm4qDYKvW6WLnVP3tJmZHW4s1DSp4mMXP8W30flNr7t-FjzW43Dph67Vj22DW7S5hW28s9tgjW2-G1H65QxF69W472hST7th7qSW2KQ2X234NpW-W8QBg-87hdMJZW5zdlHx5_G8h1N56yzvCnV7QPW8wJPyZ6rFNZPW1db5BT5GS6SHW7sGJKv75JglSW3tR5_m7Mf2p1W8lb62R1kMtBmN2TqBSc3KrK5W32YzGV50_Q8tW4bThsC1sZZXrW6J3r326QQVtmW7cH-DR2qHJy9W868gM06Nv1TVW2JHYhJ41YPXSW7nbCmH6r30CDW6MGywL6BP42CW4dxWn027jD_-W4XTRfV2fTH4HW43Gm1q6BLhCGW8K0Zh028xDVsW4R1cpw65ZYRbW3BDkPk4PBrKpW4tpFSJ8K0pqlW1JDtsw7--Jb9W6850by20rT34W3cv26y8Cm-kSW6PVgcG4c3K6lW1bGP8L8jbSmxW42nXHm3MR3rzW1mS-kR7tGSXSW704klh91cPHLW92j06-1QTMVhW997Fd34Cy379W4ZSDgT3p9Y5cF4XD7H37l5Wds-tTM03) and learn how they achieved a 43% higher CTR and 47% higher return on ad spend with delicious video ads created with the Smartly.io Video Templates. Buon appetito! [Ebook for Gaming](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W4XLTL07hg_YFW6X5_2J7mNLNd0/5/f18dQhb0SmhP9c-kygW98J7Vn1V2S58N487fwR_ZqG9W3gqRq-1412dCW1wcxHq7K0hWZW1MpdyM2RgspQW6c4WBY7TB833W7xR9_s2TfJrNW2SvtVD7RGkjDW2HnLNc1xyQdGW7LWYyt7q7n_VW2RyhdX7t51bJW2PgKkh1zqHq2W6w6dQY7Kt0LVW28g1Rh4bJ02hW4b_rKw7MbC4_W4bQlQm58j95wW5KPNKL3W4sL-W3VKqsF5jj8J3W1QwB3R3_CV3gN3V_TcnxZ29gW41TlcR3Tx3JbW5ThdHg3s1XjFN50GZjPyYZX4N1qwlvJYSX-5W7m_B1R5c8d-SN3788qP2JVP_W1pwXWt2gDS41W3Lj1td1nSp1RW2hHyfZ5bM8S8W6Qm7Mf4D8l89W96mnSc2VcmPTVG0pYD72S-yMW1f3PmH3gFrlDW5D5pcZ6p2XL0W5WwMQL1wndDWN2V6x6ldhbPfW5jB9fn1m2N6kW3KrY1s7yQddpW96BvFP6-Lfz_W51vThb58yG8JW6hwXpZ2gmJ1BN22TNxn9Mb77W47xmQ63JsByPW1nP07w8r48GpW8qvMkZ60CxXxW5y7J1N714h8ZW1nxXd52z2MQdW7Zsr5p3GtmHHW7L_gLZ2rZ7rwW56nmKh6rdJ9DW2D4BKZ73Q0vRV1-zYS6Gc6h7102) Gaming advertisers! Are you ready to reach new levels with your advertising? Then we have something for you: download our [Gaming eBook](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W4hsWqS4rmm04W6MMSnL6S9w9z0/5/f18dQhb0SmhP9c-kygW98J7Vn1V2S58N487fwR_ZqG9W3gqRq-1412dCW1wcxHq7K0hWZW1MpdyM2RgspQW6c4WBY7TB833W7xR9_s2TfJrNW2SvtVD7RGkjDW2HnLNc1xyQdGW7LWYyt7q7n_VW2RyhdX7t51bJW2PgKkh1zqHq2W6w6dQY7Kt0LVW28g1Rh4bJ02hW4b_rKw7MbC4_W4bQlQm58j95wW5KPNKL3W4sL-W3VKqsF5jj8J3W1QwB3R3_CV3gN3V_TcnxZ29gW41TlcR3Tx3JbW5ThdHg3s1XjFN50GZjPyYZX4N1qwlvJYSX-5W7m_B1R5c8d-SN3788qP2JVP_W1pwXWt2gDS41W3Lj1td1nSp1RW2hHyfZ5bM8S8W6Qm7Mf4D8l89W96mnSc2VcmPTVG0pYD72S-yMW1f3PmH3gFrlDW5D5pcZ6p2XL0W5WwMQL1wndDWN2V6x6ldhbPfW5jB9fn1m2N6kW3KrY1s7yQddpW96BvFP6-Lfz_W51vThb58yG8JW6hwXpZ2gmJ1BN22TNxn9Mb77W47xmQ63JsByPW1nP07w8r48GpW8qvMkZ60CxXxW5y7J1N714h8ZW1nxXd52z2MQdW7Zsr5p3GtmHHW7L_gLZ2rZ7rwW56nmKh6rdJ9DW2D4BKZ7GmMyPV1-QB27RD905102) and read about solutions that help you find and inspire the most valuable players on Facebook. [Taking Support to A Whole New Level](W2RkWL83ZG46xW1PC5YZ5zggBD0/*W6Zr8dc1R2TYsW8cYYb_7v3NPC0/5/f18dQhb0SbTX9dK7g0W9gVzW95D47MtN243DMXt_FT9W1Fcqcv5G1v9nW2K4R9r8ZkCZMW4cyNK55mZ50NW58yHPN2R1KmvW7xjNj74bH_qwW2N33B53_ZvY7W6wSYjF8X58MSVLSZ_D32Gf2QW4dy5FS3Z-GSMW62_rYt2yY-KXW96SZdy2zV2TgW8z3kmQ4r1Pm7W1nqnnD1nXTkZW7b_l4D4tS1lbW49k7_91GT-X6N3gTD_WKng6qW1Wg48-2R3NN1VKzm3-1zM_WBW36Q7QK4KB26TW3ThcJj3BMNS-VzHjf-8V6flxW35_3Sg8xWhWFW5KYzdF5lNvDCW5RlSdT5xNCj8W8mGgzn313MJ5VLcMn83x9gDQW8xvM7c3C1tcvW3pgBxC8rzp4fW8p0DsG6p71MlW8MmRdy5kkzCxN8KM0J1JfLt7MFngj9X5rlkW5gWVC_5kWs1cN8g6lRMGlSBlW5rMZtB8Gq4vtW3Rj_GD18-89BW2-Bq0k2-CMt6W8tCQVm5KGQQ7W8hLHdT5K-M68W49r5t-1HkZcnN8GTpg5VzQv-VVn7DD83w2wtW52Hrrp52r48QVHpRXd1Ww3XGN12TQyL9Z2r7Vd8y6q1QP5sQW6RShkF2jhnmLW5_5b507gbMVyW97wbW55qJWK0N8pjMZ8mRw0WDdXyXbX6crf3YwPTx03) It’s no urban myth, everybody at Smartly.io does support - including our Co-Founder and CEO Kristo Ovaska. [Watch the video](W2RkWL83ZG46xW1PC5YZ5zggBD0/*N2LT8D8vfWH4W1CvM1p5343Cz0/5/f18dQhb0SbTX9dK7g0W9gVzW95D47MtN243DMXt_FT9W1Fcqcv5G1v9nW2K4R9r8ZkCZMW4cyNK55mZ50NW58yHPN2R1KmvW7xjNj74bH_qwW2N33B53_ZvY7W6wSYjF8X58MSVLSZ_D32Gf2QW4dy5FS3Z-GSMW62_rYt2yY-KXW96SZdy2zV2TgW8z3kmQ4r1Pm7W1nqnnD1nXTkZW7b_l4D4tS1lbW49k7_91GT-X6N3gTD_WKng6qW1Wg48-2R3NN1VKzm3-1zM_WBW36Q7QK4KB26TW3ThcJj3BMNS-VzHjf-8V6flxW35_3Sg8xWhWFW5KYzdF5lNvDCW5RlSdT5xNCj8W8mGgzn313MJ5VLcMn83x9gDQW8xvM7c3C1tcvW3pgBxC8rzp4fW8p0DsG6p71MlW8MmRdy5kkzCxN8KM0J1JfLt7MFngj9X5rlkW5gWVC_5kWs1cN8g6lRMGlSBlW5rMZtB8Gq4vtW3Rj_GD18-89BW2-Bq0k2-CMt6W8tCQVm5KGQQ7W8hLHdT5K-M68W49r5t-1HkZcnN8GTpg5VzQv-VVn7DD83w2wtW52Hrrp52r48QVHpRXd1Ww3XGN12TQyL9Z2r7Vd8y6q1QP5sQW6RShkF2jhnmLW5_5b507gbMVyW97wbW55qJWK0N8pjMZ8mRw3gMdXyXb1xtNBf394khF03) to see what it’s like in the 24/5 support room, the heart and soul of Smartly.io, and why we believe it’s important for everyone to do support. [Facebook Link](#) [Twitter Link](#) [Instagram Link](#) Smartly.io HQ Elielinaukio 2 G Helsinki Finland 00100 You received this email because you are subscribed to Newsletter from Smartly.io HQ . Update your [email preferences]( to choose the types of emails you receive. [Unsubscribe from all future emails](