🎛️ 6 marketing automations every B2B organization must have

AI and marketing: What the stats show [View in browser]( | [Share]() Jun 15, 2023 [Martech: Martech is Marketing]() Good morning, Marketer, it’s summertime and the marketing should be easier. Even as marketing technology grows more powerful and sophisticated, its essential functions remain the same: Making marketers’ jobs easier and marketing more effective. The key to both of these is automation. Contributor Ali Schwanke has [a handy guide to six must-have automations for B2B marketers](). Check out her list to be sure you have all these bases covered. Constantine von Hoffman,Managing Editor [blueconic-0612-top-12-cdp-use-cases-ebook-300x250px]() Marketing automation [6 simple automations every B2B organization needs to have]() [6-simple-automations-every-B2B-organization-needs-to-have] Discover fresh ways to apply automation in your B2B organization. Enhance customer experience, improve efficiency and drive growth. Content marketing [Why prioritizing UX always leads to better content creation (and how to do it)]() [Why-prioritizing-UX-always-leads-to-better-content-creation-and-how-to-do-it] Creating your best content involves more than accurate information. Here's why user experience is a can’t-miss feature of effective content. Marketing artificial intelligence (AI) [AI and marketing: What the stats show]() [Shutterstock_1798108966] There are a lot of marketing and AI surveys out there. So, we've brought together the most useful and most recent numbers for you. Conversions webinar [Transform your landing pages from good to great.]() [webinar-screen-people-keyboard] You can elevate your landing pages to new heights with a dash of creativity, a splash of data, and a pinch of persistence. Our webinar is set to provide the ingredients and the recipe for success. Discover the key principles of effective design, research-based decisions, and strategies for continuous improvement. [Sign up now!]() [DB-0612-Hoovers_BudgetShock_300x250_Static_SalesAcceleration_Trial_TryHooversFree]() Identity resolution [Big Lots’ approach to building an identity roadmap]() [Big-Lots-store] The retailer discusses identity challenges and how to align teams and technology to overcome them. Marketing operations (MOps) [Moneyball your marketing ops team]() [home-run-baseball-shutterstock_254313553-1] The art of building a winning MOps organization. Advance your career [28 growth strategies from 12 leading agencies]() [grow-plants-1920x1080-1] Learn from these leading digital marketing agencies’ mistakes and take a page straight out of their playbooks for success. [Read more]() Mobile marketing [How to send mobile app messages that build loyalty and stay relevant]() [identity-and-attribution-for-mobile-users] Keep high-value customers interested with mobile messages after they’ve downloaded your app. Survey [Are you getting the most from your martech stack?]() [2023-replacement-survey-OG.png] Have you replaced part of your martech stack in the last 12 months? Help us understand when, how, and why marketers are upgrading marketing technologies by contributing your two cents to this 3-minute survey. [Take the survey]() From Search Engine Land - [Google Marketing Live 2023: Reactions from the experts]() - [Google Ad business faces breakup after being charged with EU antitrust violations]() - [Google releases new search spam report form]() - [Google trials automatically created assets for Performance Max]() - [Google releasing new data around ads it serves the EU and Turkey]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()