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Live! The Personalization Framework: Building Blocks for Exceptional Customer Experiences

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martech.org

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webinars@martech.org

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Fri, May 31, 2024 12:13 PM

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With 82% of consumers claiming that personalization drives brand choice, there’s evidence of a

[The Personalization Framework: Building Blocks for Exceptional Customer Experiences]() With 82% of consumers claiming that personalization drives brand choice, there’s evidence of a clear connection between personalization and revenue. Where is your organization on the journey to delivering personalized experiences to its customers? Join Redpoint Global Chief Marketing and Strategy Officer John Nash, as he discusses how your organization’s utilization of a CDP can: - Advance from data silos to transparent, customer-focused data quality functions by focusing on automated data ingestion and data quality - Embrace the transition from product-centric, simplified segments to dynamic segmentation that reflects real-time aggregations - Shift from managing activities that optimize any one channel to full customer value optimization, laser focused on enhancing lifetime value, thanks to journey optimization and measurement. [RSVP now]() More MarTech webinars: [Building Customer Trust and Loyalty: The Power of Consent-Driven Marketing]() Master the art of consent-driven marketing and empower your teams to navigate the complexities of the privacy landscape. [RSVP today!]() [Digital Accessibility as Strategy: A Practical Guide to Building Inclusive Brands]() Craft digital experiences that are elegant, engaging, and inclusive, fostering a brand presence that welcomes everyone. [RSVP today!]() --------------------------------------------------------------- This email was sent to {EMAIL}. [Unsubscribe]() This email was sent by: MarTech, a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my preferences.]() [Contact us]()

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