Call Tracking and Inbound Marketing | Attribution Solutions | C-Suite Exec Stats | Localization

Today's dose of must-have knowledge | [View in browser]( advertisement [Advertisement]( [MarketingProfs: Marketing Resources for Marketing Professionals]( Mar 9, 2017 Vol. 16, No. 47 In this issue 1. How-To: [The Essential Role of Call Tracking as an Inbound Marketing Tactic]( 2. Quick Take: [Four Steps for Successfully Implementing Marketing Attribution]( 3. PRO On-Demand Seminar: [Content... The Secret's in the Sauce]( 4. Survey Says: [The Average Age and Tenure of C-Suite Executives]( 5. Infographic: [Localizing Your Website Can Help You Win Customers]( [Forward to a friend]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( advertisement [Advertisement]( Feeling a bit peckish for marketing technology insights? Bring your favorite brunch food (suggested course pairings provided) and scoot up to our Marketer's Brunch and Learn. [Check out the program]( How-To [How-To Image]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [The Essential Role of Call Tracking as an Inbound Marketing Tactic]( By Mark Sullivan Call tracking is one of the most powerful tools for your inbound marketing efforts. It results in clear-cut, actionable campaign data, enabling your to better optimize your inbound marketing strategy. [Read More]( FOR PRO Members [Today's PRO Item]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [On-Demand Seminar: Content... The Secret's in the Sauce]( In this PRO seminar, we'll deliver the keys to creating better content. With equal doses of humor, inspiration, and how-to, Ann Handley will share the secret ingredient to making your content stand out in a way that's uniquely yours. [Read More]( advertisement [Advertisement]( Whether you need to improve your email engagement rates, make sure your messaging is relevant, or balance inbound and outbound, the [Marketer's Brunch & Learn]( will satisfy your hunger for knowledge. Survey Says [Survey Image]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [The Average Age and Tenure of C-Suite Executives]( By Ayaz Nanji The CEO tends to be the oldest and longest-tenured member of a large company's C-level executive team, according to recent research from Korn Ferry. [Read More]( Quick Take [Four Steps for Successfully Implementing Marketing Attribution]( By Opher Kahane Marketers are using more digital channels than ever, and they are under more pressure than ever to prove the ROI of those efforts. Many look to attribution solutions to understand how channels are contributing to sales. But it's not that simple. [Read More]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( advertisement [Advertisement]( AT-A-GLANCE [Podcast Image]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [Localizing Your Website Can Help You Win Customers [Infographic]]( By Laura Forer If your website targets visitors worldwide but is only in English, then you could be missing major opportunities. This infographic explains why localizing your website should be a must for every international marketer. [Read More]( event calendar Mar 10 [Virtual Conference]( Brunch and Learn | 3 online sessions FREE! Mar 16 [PRO Seminar]( Your Revenue With a Customer Advisory Board Mar 28 [FREE Seminar]( to Create a High-Performance Marketing Plan Mar 30 [PRO Seminar]( and Unleashing Your Personal Brand in the Digital Age Oct 3-6 [B2B Marketing Forum]( $600 when you register by March 31! advertisement [Advertisement]( [Home]( | [Marketing Articles]( | [Marketing Case Studies]( | [Online Marketing Seminars]( | [Newsletter Archives]( | [Know-How Exchange]( | [My Account]( | [Corporate Services]( | [About Us]( | [Advertise With Us]( | [Contact Us]( | [Affiliate Program]( | [Write For Us]( | [RSS/Syndication]( | [Privacy]( Questions? Comments? Suggestions? Leads? [Contact us]( Chief Content Officer: Ann Handley Director of Publications: [Vahe Habeshian](mailto:vahe@marketingprofs.com) Research Writer: [Ayaz Nanji](mailto:data@marketingprofs.com) Contributor: [Christian Neri](mailto:socialskim@marketingprofs.com) [Advertise with us]( Call (866) 557-9625 Want to contribute an article to MarketingProfs? See our [guidelines](. Copyright © 2000-2017 MarketingProfs, LLC All Rights Reserved [Terms]( under which this service is provided to you. We protect your privacy. All logos and names are the copyrights of the respective owners. This email was sent to {EMAIL} as part of your MarketingProfs membership. If you prefer to no longer receive MarketingProfs Today, you can always [leave this list](. [Manage]( your mail preferences | [Forward]( this message to a friend MarketingProfs, LLC | 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625