5 B2B CX tips | Email spam trap mythbusters | Brisket and CX art and science? | Remote work well-being

Learn with MarketingProfs: Your daily dose of marketing know-how. [MarketingProfs Today]( Your Source for What Matters in Marketing • From the Team at MarketingProfs Together with the easy-to-use work management platform for the modern marketer: Thursday, October 22, 2020 [5 Tips for Enhancing the B2B Customer Experience to Generate More Sales]( [Email Mythbusters: You Can't Remove ALL Spam Traps]( sponsored article ['Absolutely one of the best experiences I have had for an online class.']( MarketingProfs Master Class [Smoking Brisket & the Customer Experience: Marketing Art and Science [Podcast]]( [TODAY: A Timely Demand Gen Road Map to Reach and Engage Buyers]( MarketingProfs event [How to Foster Well-Being While Working Remotely [Infographic]]( [Five Tips for Enhancing the B2B Customer Experience to Generate More Sales]( The quality of customer service can make or break a B2B company. To make sure your customers' experiences keep them coming back for your products or services, [follow these five steps](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [Email Mythbusters: You Can't Remove ALL Spam Traps From a List](ZKJdbykyFD/VzM1dFRJaG5yMnJhYklSaCtlejhQVDJvOEJUT1BVaGQ0Q1NvZEdwcTJqMlh1YWJYRzdDaUFvMVovbVM2SG8vNi9wVWdpbnpJZmJHU2ZLbTRBWDZWcFFVb3pQV3BnL053eXhlVEl1c2N6b2FqZ3pVMUFrUkFsUT09S0/) sponsored article There are more than a few myths about seemingly magical quick fixes for removing spam traps from your email subscriber list. Unfortunately, there's no magic bullet. Let's cover what a spam trap is, the purpose of those pesky email addresses, and [how you can avoid them in the future](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [Collaborative Work Management That's Tailored for Marketers]( sponsored Organize, collaborate, and execute. Those are the three things marketers absolutely must do to implement successful marketing strategies. Yet we continue to use tools that don't allow us to do what we desperately must do. We need platforms that [speak our language and meet our needs as marketers](jVLSAyzWztGg/VzM1dFRJaG5yMnJhYklSaCtlejhQVDJvOEJUT1BVaGQ0Q1NvZEdwcTJqMlh1YWJYRzdDaUFvMVovbVM2SG8vNi9wVWdpbnpJZmJHU2ZLbTRBWDZWcFFVb3pQV3BnL053eXhlVEl1c2N6b2FqZ3pVMUFrUkFsUT09S0/). [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [Smoking Brisket & the Customer Experience: Marketing Art and Science [Podcast]]( Christian Selchau-Hansen, the CEO and a co-founder of Formation.ai, talks about smoking meat, brand loyalty, the price of brisket in Ireland, customer experience, data collection, and much more! Tune in and learn how to build a loyal following through a 4-step process. [Read more and listen in on this insightful conversation](. [Share on Twitter]( [Share on Facebook](ZKJdbykyFRD/VzM1dFRJaG5yMnJhYklSaCtlejhQVDJvOEJUT1BVaGQ0Q1NvZEdwcTJqMlh1YWJYRzdDaUFvMVovbVM2SG8vNi9wVWdpbnpJZmJHU2ZLbTRBWDZWcFFVb3pQV3BnL053eXhlVEl1c2N6b2FqZ3pVMUFrUkFsUT09S0/) [Share on LinkedIn]( ['This was absolutely one of the best experiences I have had for an online class.']( MarketingProfs Master Class Our first Master Class is getting rave reviews, like the one in the above headline, and we promise our second one will be just as awesome. On December 1, we're releasing Marketing Strategy: Finding a Sustainable, Differential Advantage. [Learn more](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [TODAY at 2 PM ET: A Timely Demand Gen Road Map to Reach & Engage Buyers]( MarketingProfs event Getting and keeping buyers' attention, and addressing their needs and concerns, have all become harder than ever. In this two-session free webinar, learn how you can better understand buyers' intent, more effectively communicate with them, and keep them moving through the funnel. [Learn more and register now](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [How to Foster Well-Being While Working Remotely [Infographic]]( The pandemic has been a challenge for many people, with 53% of US adults reporting that COVID-related stress has negatively affected their mental health. [Check out the infographic](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( Profs Picks sponsored In the new work environment, the demand for collaboration among team members is more important than ever. Teams today must stay synced no matter where they're working from. But marketing and creative teams have their own [distinct work-management needs](. We have to closely collaborate to ensure our marketing campaigns go off without a hitch. That's why 100,000 [organizations use monday.com](, which has created a new easy-to-use visual solution for marketing teams after in-depth research into our needs. On top of it all, the company offers a host of [resources to help educate and inform marketers](g~tv/VzM1dFRJaG5yMnJhYklSaCtlejhQVDJvOEJUT1BVaGQ0Q1NvZEdwcTJqMlh1YWJYRzdDaUFvMVovbVM2SG8vNi9wVWdpbnpJZmJHU2ZLbTRBWDZWcFFVb3pQV3BnL053eXhlVEl1c2N6b2FqZ3pVMUFrUkFsUT09S0/) so we can do our job no matter what the current environment throws at us. We B2B marketers are facing tough challenges when trying to engage buyers today. Getting their attention is harder, they are scrutinizing purchases more closely, buying committees are growing, and purchase decisions are taking longer. But you can do something about all that. In a [webinar session by B2B marketing strategist Ardath Albee](YRYtz/VzM1dFRJaG5yMnJhYklSaCtlejhQVDJvOEJUT1BVaGQ0Q1NvZEdwcTJqMlh1YWJYRzdDaUFvMVovbVM2SG8vNi9wVWdpbnpJZmJHU2ZLbTRBWDZWcFFVb3pQV3BnL053eXhlVEl1c2N6b2FqZ3pVMUFrUkFsUT09S0/), you'll learn how changes to your messaging can deliver better buyer experiences that drive higher conversions. You'll also learn how to evolve your messaging across buyer stages, what context has to do with that process, and why emotion has a role in buyer engagement. [Register for this event today](—at no cost to you! Upcoming Events OCT 22 [Doubleheader Webinar] [A Demand Gen Road Map]( sponsored by RollWorks | 90 minutes OCT 29 [Webinar] [How Measurement Proves & Improves Your ABM's Value]( sponsored by LiveRamp | 45 minutes NOV 4–5 [VIRTUAL] [MarketingProfs B2B Forum 2020]( 6 inspiring keynotes | 41 tactical sessions DEC 1 [Master Class] [Marketing Strategy: Finding a Sustainable, Differential Advantage]( Kickoff Watch Party | 60 minutes DEC 11 [Friday Forum] [Marketing Planning]( sponsored by ZoomInfo | 3 live sessions So glad you could join us today! —Vahe Habeshian, Director of Publications [MarketingProfs]( Comments? [Contact us](. Advertising/Sponsorship [here]( or telephone 866-557-9625 Read our Terms of Service [here](jVLSAyzWztg/VzM1dFRJaG5yMnJhYklSaCtlejhQVDJvOEJUT1BVaGQ0Q1NvZEdwcTJqMlh1YWJYRzdDaUFvMVovbVM2SG8vNi9wVWdpbnpJZmJHU2ZLbTRBWDZWcFFVb3pQV3BnL053eXhlVEl1c2N6b2FqZ3pVMUFrUkFsUT09S0/). 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