{NAME} November already..

🕙 Golden MSP Keywords IT Support, IT Services, Cyber Security - what do you want to be found for in the search engines? Back in 2018, I reviewed all the keywords that MSPs and IT businesses use. Times have changed since then, and there's much more of a focus on the security element but also from an industry/niche perspective. We're working on a new list for our members at the moment, but you can access the 2018 list and our new approach in [this blog post](. ▶️ MSP Website 101 How many leads have you gotten from your website over the last 12 months? Lots, very little or none? If you answered the last 2, then you might have a bit of a leaky bucket.  The analogy is no matter how much water you put in the bucket you can never fill it up - the same might be true for your website. The problem you might be facing could be one of 3 things: - Bad user flow on your website. - None relevant call to action (or no call to action) - Poor landing page I've put together a free Website 101 course that will help you - [access it for free](. 💾 MSP Tip Of The Week Thanks to Steve Dempsey for this one - you can now add your social profiles to your Google business listing. Why do we care? From an SEO perspective this signals to Google that your social profiles are associated with your business - part of the Google EEAT signals - you'll become more trustworthy in the search compared to your competitors and have a higher chance of ranking. 📣 MSP Industry Shout Out Going to IT Nation next week? There's a sales & marketing guru afterparty which is free. By these guys...register [here](. 🎧 Podcast Episode Of The Week No podcast from me this week, but I highly recommend Peter Diamandis's [Moonshot and Mindsets](. It's a refreshing change with a very positive outlook on the world we live in. Might be just the thing for you instead of focusing on the "Crisis News Network" (CNN) Scott Millar IT Marketing Geek scott@itrockstars.co.uk Sent to: {EMAIL} IT Rockstars Ltd, c/o Gilbert Watson & Associates Limited 42 Carden Place, Aberdeen, AB10 1UP, United Kingdom Don't want future emails? [Unsubscribe]( PS 1 month free trail of[IT Rockstars]( includes an SEO audit of your website.