{NAME} Update for you

{NAME} Last week, I visited the west coast, specifically a place called Torridon – one of the most scenic and untouched parts of Scotland. My plan was to camp for the night and hike the next morning, however, the campsite was completely full. This was a stark contrast to my visit 10 years ago when I was the only person there. The strange thing was that it's not even vacation season, and yet there were all these people enjoying their recreational time. I couldn't help but ask myself, don't these people have work? It certainly seems that there is still a heck of a lot of money and opportunity up for grabs at the moment, so I suppose we should be taking advantage of the situation, right? That's exactly what I'm doing – I'm currently reworking our SEO offering, which hasn't been touched since the birth of ChatGPT 🤖 This presents a huge opportunity. Those looking to rank for terms like "IT Support" and "Cyber Security Services" should take note, as AI-generated content is a game-changer – but not for the reason you might think. In other news: 20 IT Sales Leads in 20 Days We're running a test with a handful of members. The concept is simple: get 20 leads in 20 days for your IT business. It might sound impossible, but we've already run the test internally, and the results speak for themselves. If you're still on the fence about joining us at IT Rockstars, I invite you to test this out with us as part of the [one-month free trial]( we're offering right now. ChatGPT & MSP Marketing Content We recently ran an intro to ChatGPT and discussed how you can use the content from IT Rockstars to fill up your blog with highly targeted content for your local area and niche. Check out the course in our members' area. Q&A Question: Hi Scott. Do you have any recommendations on what to send as part of the Warm Email step in the marketing pipeline? We've sent three letters to ~200 prospects and are ready for the last few steps. My reply: I'd suggest that whatever you send in the email should include 1) a call to action to book an appointment, 2) a reference to the letters you've sent, and 3) any subsequent emails should refer to both the previous emails and letters. Finally, follow up with a call either using an appointment setter or an SDR is a must. Regards Scott Millar PS Have a great weekend! Scott Millar IT Marketing Geek scott@itrockstars.co.uk Sent to: {EMAIL} IT Rockstars Ltd, c/o Gilbert Watson & Associates Limited 42 Carden Place, Aberdeen, AB10 1UP, United Kingdom Don't want future emails? [Unsubscribe](