{NAME} What's your biggest fear?

Howdy, I’m back from leave - my Dad, brother and I visited New Mexico and learned how the first atomic bomb was created and tested. [Scott and Stuart] At the time, this invention was seen by many as one of the worst inventions in human history. The technology could end the world. Others argue that nuclear war and the atomic bomb are not a threat but something that will save humanity from itself as no one in their right mind would use such weapons. Technology literally changed the world and helped end world war 2. For the last 70+ years, many countries have had the freedom to operate and trade how they want, with who they want. Before you think I’m giving you a history lesson, let me explain how this relates to your IT business. The advances in AI, remote working, and all the latest tech coming out will have a similar effect on the world, a significant change. A recent study points out that 1 in 4 workers have augmented their work using ChatGPT, which is crazy considering it's only six months old. We are in for even more significant changes in the next few years. Many want to bury their head in the sand and shout from the rooftops, "Business as usual", "I’ve always done it this way. Why change?" At the same time, they come running to me, claiming they have difficulty generating leads for their technology business. You might be in this situation, reluctant to change, but knowing full well you must change how your business grows. I’ve created a free masterclass entitled: "[The MSP Marketing Machine]( )" If you’ve got 20 minutes free this weekend, it explains some of the changes you may need to make to grow your IT business. A far better investment of your time than whatever you are watching on Netflix just now. [Grab some popcorn]( ). Regards Scott Millar Scott Millar IT Marketing Geek scott@itrockstars.co.uk Sent to: {EMAIL} IT Rockstars Ltd, c/o Gilbert Watson & Associates Limited 42 Carden Place, Aberdeen, AB10 1UP, United Kingdom Don't want future emails? [Unsubscribe]( )