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Upfront Season Is Almost Here

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insiderintelligence.com

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reports@insight.insiderintelligence.com

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Wed, May 1, 2024 01:01 PM

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Analyst report - The future of TV ad metrics and alternative currencies to Nielsen Hi there, By 2025

Analyst report - The future of TV ad metrics and alternative currencies to Nielsen [View in Browser]( [Insider Intelligence]( Hi there, By 2025, connected TV (CTV) will account for all growth in the converged TV market, according to our forecasts. As the TV advertising market moves toward cross-media measurement, legacy currency provider Nielsen continues to lead the competition. Download a complimentary copy of our analyst report, “[Ad Measurement Trends H1 2024]( Find out which currency provider is favored to prevail this upfront season, and more. [Receive your copy.]( This EMARKETER analyst report is presented by Cint. [Download Now]( Sincerely, EMARKETER Editors P.S. Please forward this email to colleagues who are interested in TV ad measurement. Thank you! --------------------------------------------------------------- This email was sent to [{EMAIL}](mailto:{EMAIL}:default=edit me). If you no longer wish to receive these emails you may [unsubscribe or manage your preferences]( at any time. [Terms of Service]( | [Privacy Policy]( © 2024 EMARKETER, Inc. One Liberty Plaza 9th Floor New York, NY 10006

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