Newsletter Subject
[DD] If I don’t have to do anything, I won’t (Error #3)
From
copywritematters.com
Email Address
belinda@copywritematters.com
Sent On
Wed, Oct 27, 2021 02:24 PM
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The email I’ve been talking about… the one sent from someone I didn’t recognise telli
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The email Iâve been talking about⦠the one sent from someone I didnât recognise telling me a backstory I didnât connect to... finished with the line, âI hope you'll give us a chance to prove ourselves. We're really excited about working with you. â Wait. What? Who is this and why are we working together? The email was friendly and polite but at the end, I felt baffled, without any clear sense of what I was supposed to do. The lesson: Every piece of marketing needs a strong call to action. Identify one main action you want your reader to take and make sure itâs clearly visible. Are your emails an anticlimax? There are three very fixable errors that make many emails a tragic waste of time. Because the end result was⦠nothing. I got a story with no benefit or request to act. So I deleted it and went on to the next email. Rather an anticlimax donât you think? Take a look at the last three emails you sent to more than five customers. Did any of them fall into the same trap? Belinda Improve your copy skills and confidence with training and support (and have a giggle with other word nerds) in my free Facebook group: For The Love Of Copy. [Request to join here](=).= Hey, you're getting these emails because you signed up to the Daily Draft. If you want to tap out of these emais but nothing else), [hit this link](. No hard feelings. If you want out of everything >> [Unsubscribe]( Where am I? 101 N. Brand Blvd. 11th Floor, Glendale, California 91203
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