[PART II] Read if you need to win new clients

No matter what type of client you need, read this... ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ If you need (not want, but NEED) to win new clients…  I encourage you to read part II of my interview with Jon Buchan…  He’s the mastermind behind the Charm Offensive’s [“B2B Magic Charming Copy Template Pack”]( I’ve been rantin’ and ravin’ about all week.  =====  Matt: What are the benefits of this kind of outreach?  John:  Let me keep this brief with bullets: - It generates positive responses from prospects. - Your cold pitch might be shared around the prospect’s company and even further afield. - You’ll be remembered by the prospect, even if they’re not in a position to hire you now, they might in the future. - Prospects will actually look forward to a call or meeting with you. - Prospects will already like you and think you’re impressive before you’ve even gotten on a call. - You’ll get a warm, fuzzy feeling whenever a prospect replies positively. - You’ll actually enjoy sending cold pitches - you might even get addicted to it! I think you’ll have to agree, that’s a pretty potent combination of benefits!  Matt: Will it work if I'm in a 'non-sexy' industry?  John:  Absolutely.  I remember in the first few months of starting Charm Offensive, this was an objection I wanted to thwart.  I had someone in my group who offered “email encryption to healthcare companies.”  That’s a serious “non-sexy” topic in a heavily regulated “non-sexy” industry.  I reached out to him and offered him one of my template packs.  This is the testimonial that resulted from this effort:  In short: Yes. It will work.  You have to remember that the people who work at these companies are still people.  You’re writing to a person. If you can make them smile and your services are relevant to them, you can get them to respond.  =====  [If you need to win new clients, it’s time to get access to Jon’s most powerful email templates (for a massive discount), while you still have time.]( This special offer is available until October 20th, 11:59pm PST.  The final part of my interview with Jon will be in your inbox tomorrow. I’ll be asking Jon to provide some value that you’ll benefit from, even if you don’t buy his templates.  Matt “Charmed By Jon’s Offensive” Bockenstette =====  Hate my emails? Hate my face? [Unsubscribe]( forever here (but fair warning, there's no takebacks!) Copy LegendsÂ