These 5 words saved my life.

I hope you've heard 'em before. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ The very first time I heard... These five words was during the darkest days of my addiction battle. I was watching a popular show… Called “Blindspot,” and during one episode, the two main characters (a brother and sister) were discussing the idea of “fear.” Ironically, about... The choice they both knew the sister had to make, when the big brother said FIVE simple words to her. And from that moment on… Those exact words played the pinnacle part in my redemption story. Because from the exact moment… I was finally able to admit to MYSELF that I was struggling with addiction, my greatest fear was… The thought of getting SOBER: - The horror stories I’d heard about it over the years... - The mental, physical, & emotional pain of detoxing... - The chronic back pain I’d never found a solution for... And all of these fears were crippling – paralyzing, even. Then came December 10th, 2018... It was the day my life was about to change forever. I lived with my… Youngest brother, Luke, at the time, when I woke up to a gentle knock on my bedroom door. And I already knew what was waiting for me on the other side. When I opened it, I saw my entire family sitting quietly on the couch in my living room. It was time for my intervention. And in those critical moments that soon followed, I’d never experienced so much fear in my entire life. I knew I needed help. I’d already asked for it. I knew this was my opportunity. The one I’d prayed for so, so long. Then I started repeating those five simple words to myself: “Fear is only a dream…” “Fear is only a dream…” “Fear is only a dream...” “Fear is only a dream…” “Fear is only a dream...” I repeated ‘em over and over again in my mind that entire morning. Without ‘em... I wouldn't have agreed to enter treatment two hours later. Without ‘em... I wouldn’t have remained sober every day since. So, why am I choosing to share all this with you now? First… because I wouldn’t be here without this experience – and Copy Legends would’ve never been born. Hell… You’d have never even heard my name before, and you would’ve never learned anything from reading these emails. And second... because WORDS. FUCKING. MATTER. All the words we write and all the words we speak. And no matter how hard… We try to imagine it for ourselves – we’ll never know the exact impact our words have on other people. And it’s my hope (and sincere intention) that my words help to: - Build a deeper and more authentic connection between you and me... - Humanize me as a real person – who struggles with real things; and to... - Invite you into my world, hoping my words have a positive impact on you. IMPORTANT DISCLAIMER: I understand I may lose the RESPECT from some of the copywriters in this community due to this sensitive share. I also know MANY of you… May have personal connections to a story like mine, and it may feel helpful to know you’re not alone in that. Because I see you. I hear you. And I empathize with you. So, if you decide to stick around... You have the deepest depths of my gratitude for holding space for this kinda personal share. Also, for placing your trust in me… By allowing me to walk beside you on your own unique copywriting journey. Matt “Fear is Only a Dream” Bockenstette ===== P.S. – Tomorrow... We’re taking this “Words Matter” theme to a whole new level. (SPOILER ALERT: I’ve got 140 of ‘em tattooed on my arms.) No longer want to receive these emails? [Unsubscribe](. Copy Legends ‌