Sizzle Up Your Marketing Strategy with Rev Ciancio's Insider Tips – Listen to S2 EP19 Now! 🎙️🍔

Discover game-changing marketing strategies and elevate your brand's impact. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ February 21, 2024 Sizzle Up Your Marketing Strategy with Rev Ciancio's Insider Tips – Listen to S2 EP19 Now! 🎙️🍔 Get actionable marketing tips with Rev Ciancio that your restaurant can implement today. Rev shares lessons from past failures as well as cutting-edge strategies to serve up success in your venue. [Facebook]( [Instagram]( [Youtube]( [Linkedin]( Welcome to the 'WISKING IT ALL' Podcast – the series where we engage with hospitality professionals and trailblazers who've wagered it all in their pursuits. Join us in exploring their journeys, understanding their motivations, and uncovering the secrets behind their success. Every week, we'll deliver two impactful ideas and one essential insight from our podcast episode, offering perspectives that could fundamentally transform your hospitality business. If you find value in our show, please consider subscribing and leaving a rating on [Spotify](. Your support is vital in helping us grow. Your Host, Angelo Esposito THIS WEEK’S EPISODE Meet [David “Rev” Ciancio](. A seasoned marketing expert specializing in the hospitality industry, Rev boasts over two decades of experience in enhancing brand visibility and customer engagement. His background includes running a successful NYC bar and consulting for top-tier restaurants and brands, making him a well-versed authority in digital marketing and local SEO. In this meaty episode, Rev shares not only his expertise but also his pitfalls and rebounds within the industry, giving us a full plate of actionable advice tailored for the restaurant and bar world. 🔑 We explore: - Learn from Rev's transition from the music industry to owning it in hospitality marketing, developing a robust digital presence, and creating magnetic brands. - Hear how failures became learning curves for Rev, shaping his motto to excel in a couple of areas while balancing the act through strategic outsourcing and constant skill evolution. - Discover tools like Vivaspot for WiFi marketing and Guru Club to turn guests into influencers, as well as tactics to improve your restaurant's local search presence, the effectiveness of SMS marketing, and many more. - Plus, turns into Rev's imaginative side with his children's activity book, proving that sometimes, the most delectable ideas come from stirring the creative pot. [Watch the full episode on Youtube]( 2 IDEAS FROM THE PODCAST Idea #1 Bridging the Gap Between Hospitality and Technology - Learning from Mishaps and Forward Momentum: Every setback serves as a chance for learning and personal growth. It involves embracing challenges, extracting wisdom from our experiences, and leveraging that knowledge to advance. - The Importance of Branding: Unearth the significance of building a strong brand and effective digital presence in today's competitive hospitality landscape. - Innovative Marketing Tools: Learn about the effective use of marketing tools such as implementing WiFi marketing strategies to compile customer data and utilizing influencer marketing within your establishment. - Social Media Strategy: Gain knowledge on the importance of content consistency and platform-specific tactics for Instagram and TikTok to enhance your brand's social media engagement. - Email Marketing Efficiency: Discover the critical role that targeted email communications play in customer retention and why they can give you an advantage over your competitors. [Listen to the Episode]( Idea #2 Embracing the Digital Era: Marketing Tools for Restaurants Here are some actionable steps for hospitality businesses to enhance their marketing efforts: - Utilize Listings Management Tools: These tools help optimize your business for 'Near Me' searches on Google, ensuring that your business information is consistent across various platforms like Google, Bing, Yahoo, Yelp, Foursquare, Facebook, Siri, Apple Maps, and Alexa. - Email Marketing: Collect every customer's email address possible and send out a bi-weekly newsletter. This helps in both acquiring new customers and retaining existing ones. - Offer Free Gated WiFi: Use this as a method to collect customer email addresses. It's an effective way to grow your database and engage with customers. - Use Guru Club: A platform that turns every guest into a social media influencer by incentivizing them to share their experience on their social media in exchange for discounts. - SMS Marketing: Employ SMS for immediate, actionable offers or information. This is effective for events or time-sensitive promotions. - Social Media Engagement: Develop a consistent posting schedule on platforms like Instagram, focusing on content that engages existing followers and attracts new ones. - Persistence in Marketing: Keep testing and adapting marketing strategies, even if they don’t yield immediate results. Consistency and persistence are key. [Listen on Spotify]( [Listen on Apple Podcast]( 1 KEY LEARNING ❝ It is within your power to accomplish anything that you set your mind to. Anything is possible. You just have to dedicate yourself to doing it. [❞]( Believing you can achieve anything with dedication means you're in control of your own success. But it also means you've got to put in the hard work and stay committed to make it happen. So, if you're willing to give it your all, there's no limit to what you can accomplish. [Listen & Subscribe]( Looking for more insights? Listen to the Wisking It All Podcast on your go-to podcast app and elevate your knowledge of the hospitality world with actionable wisdom from an industry leader. P.S. Share your feedback and recommend our podcast to other restaurateurs who might appreciate a sprinkle of our episodes! #WiskingItAllPodcast [Facebook]( [Instagram]( [Youtube]( [Linkedin]( [TikTok]( Sent to: {EMAIL} [Unsubscribe]( © 2024 Wisking It All... by WISK.ai WISK.ai, 488 Wellington St W , Suite 304, , Toronto, ON M5V 1E3, Canada