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please donât share this picture with my mom
â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â 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 â â â â â â â â â â â  â â â â â â â â â â â â â  â â â â â â â â â â â â â Iâm not saying every first marriage has to end in divorce, but Iâm starting to think of the whole exercise as a rite of passage for some women. [Tarzan wearing a pink dress while smoking at the porch with a glass of wine in front of her]( Me, last Fall, trying to squash the pain of divorce with cigarettes (didnât work) Too often the first marriage is the one where a woman contorts and bends and tries to be whatever everyone else needs her to be. Itâs the marriage where she abandons herself in her children, her husband, and her cultureâs expectations of what it means to be a good wife and mother. She learns to be selfless. Self, less. It starts with tiny abandonments, like turning off the music her self likes, but her husband doesnât. Then it escalates and pretty soon sheâs sculpting her body hair the way her husband wants, even if she herself prefers something different. Before long, both body and self have exited the building. But the self can never be extinguished completely. Thereâs always a voice, however quiet, a whisper maybe, calling the self back. The world wants you to be something, but you are not that. Your husband wants you to be something, but you are not that. You may think you need to be something for your children, but you are not that either. You are something more than that. Divorce is the painstaking work of trying to figure out what sort of "more" you really are. Itâs a heavy lift. It is so much harder than being a well-behaved woman who stays married and loses herself completely, but itâs far less lonely. Because you get your self back. You become self, more rather than self, less. My former coach Nancy used to call it "the hard-easy way." Itâs the good kind of hard. The kind of hard work that, eventually, makes life easier. Sometimes staying married is the "easy" choice that, when looked at over a lifetime, is actually much harder. I am a person who will make the hard-easy choice almost one hundred percent of the time. For me, the easy choice is the hard choice. It is a requirement for feeling fully alive. Business is full of hard choices. Do I spend this uncomfortably large sum of money? Should I fire this person who isnât performing the way I need? Should I kill this offer that no longer aligns with my values, even though itâs making money? The hardest choices often end up being the most important ones. My team and I have made lots of hard choices in the last year and a half. Those choices always come with consequences, but the biggest consequence - and the one that makes the hard choices easy - is that everyone is working with so much more purpose and aliveness. Weâre united in the execution of [our mission]( and weâre doing it according to [our values](. Itâs that sense of purpose that makes the hard choices feel easy. (Click either of those links to read our mission and values). Last year we added one new point to our core values, which is this: We respect the power of words. We choose our words with intention because we recognize that the words we use have the power to create the world we want to live in. I get goosebumps when someone reads that one aloud in our weekly meeting. Itâs not just a nice-sounding phrase, itâs a value thatâs built into our program, Copy Caboose, which opens March 16. (Click here if you'd like to [get on the waitlist](. Words are the most powerful tool I have as a business owner. And I can use that tool to build bridges or I can use it to build walls. I can use my words to welcome all sorts of people in, or I can build myself a fortress and only let the cool kids in. I choose to build bridges. If youâre a fellow bridge-builder like me, and you want to write marketing copy thatâs accessible, inclusive and attracts customers who can think critically about their purchases and take their share of responsibility for getting results with your product or service⦠Then youâll love Copy Caboose LIVE. Watch your inbox for an invitation to The Copy Class, which is our free masterclass where weâll introduce the program, and offer a special bonus for those who join first.
So you can start planning for it now, Copy Caboose LIVE costs $1000, and comes with a month of live copyediting calls hosted by me, plus a copywriter-supported community, The Copy Circle, where you can showcase your work and have it reviewed by professional copywriters. If thatâs out of your budget thereâs also the $500 DIY edition, which will be available once we close enrollment on Copy Caboose LIVE. I hope youâll join us. With love,
Tarzan Want to access your fave emails on the go? Subscribe to the [Tarzan Reads Her Emails]( podcast]( to, well, hear Tarzan read her emails. 🤷ââï¸ [New recordings released every Tuesday and Friday. Exclusively for my email subscribers]( Enjoy the email? Why not share it with a friend? [Facebook]( Â
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EDM Keywords (136)
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working
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