Today's newsletter is brought to you by: Sidebar is one of the best career acceleration programs ever created. With Sidebar you get exclusive access to experts and peers from some of the world's top companies (think: Fortune 500 execs and startup CEOs). Thousands of top senior leaders from companies like Microsoft, Amazon, and Meta have used Sidebar to accelerate their careers. 93% of members say Sidebar has been a game changer. Want to see why? [Join Sidebar Today]( Read time: 1 min, 49 sec. Hey there, Tomorrow is a big day. Reddit is going public! Yep, Reddit will IPO at a valuation of $6.4B. And I will be purchasing... 1 share 𤣠Yep, only 1. Why? Because Reddit turned me into a millionaire. Thanks to one simple hack. Today I'm going to share with you the story of how I stole millions of users from one subreddit, in plain sight. ââ Itâs 2017. Launch day for my new website: starterstory.com Stories about how regular people started million dollar businesses. I share it with friends. And I'm ready for SUCCESS to start rolling in. Then⦠crickets ð¦ð¦ð¦ A whopping 300 people visit my website in the entire first month⦠I learn startup lesson #428: "If you build it, they WON'T come." ââ Ok... time to figure out this thing called "marketing". Let's try the shotgun approach. I share my website EVERYWHERE: Twitter, Instagram, FB, Pinterest, Quora, Imgur, Hacker News, etc. Again I'm just waiting for the SUCCESS to start rolling in⦠CRICKETS ð¦ð¦ð¦ð¦ð¦ð¦ ââ So I start searching Google for more ideas. I came across a discussion on Reddit. And then it hits me: Could I get Starter Story on the front page of Reddit? I check to see if thereâs a subreddit for entrepreneurship. Sure enough, there is. r/entrepreneur A subreddit with 3.2M users. What if I posted the link to my website on there? Let's give it a shot NOPE. "Your post has been removed. Goes against our spam rules" F*%$ Let's check out these so-called "rules": "#1: No link posts. Only self-posts (text posts) allowed." Alright⦠new idea: What if I copy & paste my content into a self post? Let's try it: The next morning: Holy sh*t. I'm on the front page of Reddit: ⢠400+ upvotes.
⢠Over 50K views.
⢠Hundreds of people on my website. This was the actual post: I'm jumping around my room. But then I realize something. This is way bigger than just one post. I think I've just found a home run user distribution channel. Time to double down. I rinse and repeat literally hundreds of times: 2 years & 100s of posts later, I've got: ⢠Tens of millions of impressions on my content
⢠1M+ visitors to my website
⢠Starter Story hits $10k/month Now I know what you're thinking right now. "I gotta try this" But⦠I'm sorry to say... What worked 5 years ago probably won't work today. Eventually, a Reddit mob formed and turned against me: But at that point, I was already onto my next move. I was pivoting to SEO. I'd found another way to get 10s of millions of users for my product. This time, from Google: I don't share this story to brag, but to share with you how a single distribution channel can change your life. Here's how I'd do that in 2024: 1. Study what successful businesses are actually doing
2. Take action & try lots of things
3. Don't stop until you find one thing that works
4. Once you do, go all in, and scale the sh*t out of it If you're serious about finding something like this for your business, then you should consider joining Starter Story. You can study the home run distribution channels of 4,000+ successful online businesses. (Plus, you'll also get access to our [Lean SEO]( course - itâs how we went from 0 to 1.5M visitors per month with SEO) What are you waiting for? [Click HERE if you're serious about finding a million dollar distribution channel.]( Thanks for everything, Reddit :) On to the next million. - Pat Starter Story - [Advertise with us]( - [Share your story]( - [About us]( Did someone forward this email to you? [Sign up here]( for our newsletter. [Twitter]( [Facebook]( [Instagram]( Starter Story - 4920 W Cypress St Ste 104 - #5143 - Tampa, FL 33607 Click [here]( if you want to stop receiving emails from us.