âJust keep goingâ isnât always the answer.  â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â â Issue #46 | July 11th, 2023 Hi, it's Pat! A student of mine, Paul, asked me the following question during office hours a couple of weeks ago. Maybe you can relate: âPat, Iâm 89 episodes deep into hosting my podcast. Iâve been at it for over a year and I promote the show on social media, and Iâve even been a guest on other podcasts, but I feel like Iâm talking to the same 400-500 people every episode. Itâs just not growing. Iâm getting burnt out, and Iâm stuck. What should I do?â If that resonates with you, then this is definitely an issue youâll want to pay attention to. Whether youâre struggling with your podcast (like Paul), a YouTube channel, a blog, sales for your product, reviews for your book â it doesnât matter. The advice Iâm about to share will help you get unstuck. So letâs do it â letâs get unstuck. QUOTE OF THE WEEK âDifferent is better than better.â
ââ Sally Hogshead THE STORY Paulâs situation is very common, not just for podcasters, but for any creator who has started something, kept going, and graduated from the honeymoon stage to the grind-it-out stage. Itâs a frustrating place to be and it makes you wonder, âshould I even keep going?â And my answer is⦠No. You shouldnât keep doing the same thing, because what got you here wonât get you there. You must change something, and it requires a radical shift in your thinking and the actions that you take â if you keep doing the same things youâve been doing, youâre going to keep getting the same results. You have to change it up to change it up. Iâm not saying go back to square one or give up â not at all. What Iâm saying is now that youâre here, you have a new starting point, one beyond where you were before (which is an advantage), and youâre ready to mix it up a bit. Interrupt that pattern to create a new one. In Paulâs case, he was so good at staying consistent with his podcast â running an interview every single week with the same types of guests â that eventually, and naturally, his reach plateaued. He leveled up from level zero to level one, which is definitely worth celebrating, but now that he was at level one, it was time to get to level two. To get there, itâs common at this stage to just think you need to do more of the same, only better. Better guests. Better questions. Better quality. But actually, that will only help you grow incrementally. A radical and bold mindset shift will force riskier decisions that will gain bigger results. And this is why most stay where they are â theyâre too afraid to change things. Theyâre too afraid that they may not appease everyone or may get something wrong, so they play it safe, and the results are⦠safe. How much of you is trying to stay comfortable and safe, and how much of you is willing to take a risk to get the results you want? CALL TO ACTION 10x is easier than 2x. Thatâs what this is about, and thatâs also the title of [a book by Dan Sullivan and Dr. Benjamin Hardy]() â one that was recommended to me by my good friend Michael Stelzner, and one that I want to recommend to you too. (Affiliate link.) Read or listen to it â itâll really help you understand why you may not be growing relative to how much effort youâre putting into your work. If youâre anything like me, youâre going to get inspired, think differently, and get better results. At SPI, for example, we recently made the bold move to change direction and primarily offer community as our main product, not online courses. Yes, we still have online courses, but the same message that was working for years was plateauing, and our new [All-Access Pass](=), which enables âcommunity-powered courses,â was born out of this redirection. Itâs become one of the best decisions weâve made as a company: both the bottom line and the feedback from our students are wildly different than they were before, and super validating. You got this! SPONSORED BY CLICKFUNNELS Struggling to Get a Constant Flow of Customers? Test-Drive ClickFunnels For 30 Days FOR FREE!!! ClickFunnels is the #1 tool small business owners and entrepreneurs use to attract a constant flow of customers to a website or store and turn them into happy paying customers. And right now, you can test-drive ClickFunnels for 30 days completely free! ClickFunnels gives you everything you need to build, launch, and scale a business online from scratch, including websites, funnels, analytics, pre-built templates, cart pages, email automation, courses, membership areas, and much much more! No coding or tech experience required either! Our fun drag ânâ drop platform means literally ANYONE can build a business online. Click below to grab your limited time, Pat Flynn exclusive, 30-day free trial of ClickFunnels and youâll be on your way to growing your business online faster and easier than ever before. [CLICK HERE!](=) SPI NEWS AND EVENTS We work hard at SPI to remain unstuck and consistently provide you with the best ways to support your business. Check it out: Pat live streamed every day for a year back in 2020 on a show he called âThe Income Stream.â Next week, heâs bringing it back! [Click here to register]( for this fun, one-off live Q&A. Are you getting the most our of your email marketing strategy? Whether your list is large or small, Pat will have something for everyone in this free email marketing online training on July 24th at 12pm PT. [Click here to automatically register.](â Want to connect with Pat, Team SPI, and other entrepreneurs in person over Zoom? Join our July entrepreneur [networking event tomorrow](), July 12th at 11am PT to grow your connections with likeminded business owners in a fun-filled hour that will leave you inspired and with new perspective. DAD JOKE OF THE WEEK How many tickles does it take to make an octopus laugh? Ten-tickles. Did a cool person forward you this email? [Sign up here for free](. Want to reach over 125,000 entrepreneurs? [Become a sponsor](. [Link to SPI's Website](=) [Link to SPI's Twitter Account]( [Link to SPI's LinkedIn Account]( [Link to Pat Flynn's YouTube Account]() You are receiving this because you signed up for Pat Flynnâs newsletter at [smartpassiveincome.com](=). If you'd like to adjust which emails you receive or update your name and email address, click here: . If you'd like to stop receiving all emails from SPI, click here: . No hard feelings. 10531 4S Commons Drive, Suite 524, San Diego, CA 92127