A life-changing skill for 2021 [Smart Digest]

[The SMART Digest: Useful content, powerful tools, and exclusive deals from Pat Flynn and Smart Passive Income] Hi, {NAME}! Welcome to the last Friday in January! I can't believe how quickly the year seems to be going by. It's been a packed year already and I hope you're feeling as excited and busy as I am! So many of you have asked us for more training on fundamental business skills, which is why I'm so excited to announce we're teaching a brand-new paid workshop next week called [Cash Flow Fundamentals](. Understanding cash flow is the most important skill you can learn this year to grow your business. What you’ll learn in this workshop is going to forever transform you as an entrepreneur, and help you build the durable, sustainable, and thriving business you’ve always imagined. You absolutely can't miss it. [Click here to sign up for the paid workshop]( (SPI Pro members, you get this for free! Check the "Events and Replays" channel for more info). Also, this week on the Income Stream, I peeled back to the curtain to show you the inner workings of some of my processes to help you boost productivity, like what my video workflow looks like and how to batch write your blog posts for faster output. You can check out those videos on my [YouTube Channel](). That's it for now! Have a great week, and stay strong #TeamFlynn! Pat Flynn, Founder and CEO SPI TIP Email Marketing Use a Custom Thank You Page When Subscribers Sign Up. What happens immediately after someone fills out their email address and hits the submit button on your site? Typically, an email is sent to that person asking them to confirm joining the list. By default, it’s a dead page—a place on the web where no further action can be taken, except “back” or “exit.” Dead pages are bad. In five minutes, you could easily set up a custom thank you page that people land on after submitting their info. On this page, you could include the following: - Thanks! - A note about having to click the confirmation link in the email that was just sent to them. - A way to contact you if they don’t get the email. - An image. Although not necessary, it’s a nice touch. - Additional calls to action. With #5, you have to realize that at this point, your prospect is hot. They’ve said yes in the yes ladder a few times already, so having additional calls to actions on this thank you page could do you very well. You could: - Include links to some of your more popular blog posts, to keep the conversation going. - Share products that you sell on your site (and maybe include a special subscriber-only discount / coupon code too) - Link to other things that might be helpful to your audience. It takes a bit of work to set up a custom thank you page, but it's worth it to keep your audience engaged! ​ Second Chance! Get A Step-By-Step Course to Launch a Successful Podcast Go beyond the basics of just starting and podcast, and learn how to overcome your fear of the microphone and truly launch a show. You'll learn: - All the tools you need to get started (it's less expensive that you might think), from microphones to editing software to file hosts - How to master the technical side of podcasting, so that you can produce your episodes with confidence - How to launch your show with a bang, so that you can draw in listeners from day one Take advantage of this extended promotion and register today! [LEARN MORE](=) ​ NEWS AND UPDATES SPI 458: Nailing Your Pitch and Growing Your Business with Maria Failla (SPI Pro COTM Winner) Imagine you got on an elevator today, right now even, with someone who could benefit from your business. You have 60 seconds to convince them. What would you say? The elevator pitch exercise is one of the most important litmus tests we can use to distill down the messaging of our business and quickly draw in new audience members. That's why we launched an elevator pitch contest as our Challenge of the Month on SPI Pro back in July. The prize was an appearance on the SPI podcast, which is why we have Maria Failla on the show today! The elevator pitch exercise didn't just help Maria distill the messaging for her podcast — Bloom and Grow Radio — it also helped her understand how best to position her marketing on her website and elsewhere. Let's kick off today's chat with Maria! [Listen Now](=) AP 1154: Where Are They Now: Luis Ryan Diaz from Podcast Domination Today we're bringing Luis Ryan Diaz back on the show — he was last on episode 1033: “My Profits Are Being Eaten! How Do I Scale but Stay Profitable?” That was in 2018 and a lot has changed with his podcast agency since then. Luis is going to give us a full update, from the strategies he's used to boost his profit margins to the importance of delegation and how mentorship has played a critical role. We also talk about the techniques Luis uses to bring higher-tier offerings to his audience and sell those offerings successfully. There's a lot to take away from this quick update, so let's get going! [Listen Now]() 5 Tips to Write Mission and Vision Statements that Will Give Your Business an Edge Vision and Mission statements have a reputation for being fluff pieces that offer more vanity than value. But it doesn't have to be that way. In fact, these statement, when carefully crafted, can give you a clear advantage. In this week's blog post, Matt Gartland, SPI's co-CEO, offers 5 steps to writing statements that will provide you and your team with purpose, direction, and confidence. [Read Now]() ​ The Most Important Business Skill to Learn in 2021 Take charge of your business’s health and longevity by learning cash flow fundamentals with this brand-new workshop from SPI, Cash Flow Fundamentals. Growth, employing top talent, financial independence, creating new products and innovations. All of this hinges on healthy cash flow in your business. For only $99, you’ll get an in-depth look at the mechanics of cash flow in your business - the emotions involved, how to set up your bank accounts, what percentage of your cash goes where, and much more, AND you’ll get your questions answered by one of the best business minds I’ve ever met - my co-CEO, Matt Gartland. [REGISTER NOW]( ​ (Some of the links mentioned above are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you.) --------------------------------------------------------------- See you next week! P.S.: Are you looking to add another income stream to your business? Use [this cheat sheet](=) to figure out what best to promote to your audience as an affiliate. ​ --------------------------------------------------------------- = = --------------------------------------------------------------- To unsubscribe from The SMART Digest, click here: [The SMART Digest Unsubscribe](. To unsubscribe from ALL Smart Passive Income emails, click here: [Unsubscribe](. Did I call you by the wrong name at the top of this email? Help me out by updating your profile: [Update your profile]( SPI Media, LLC, 8910 University Center Lane #400, San Diego, CA 92122