Quadrant editor calls for ABC bombing | Ten cleared by regulator over 'sl*t' comments | New men's print mag launches | Peta Credlin to join Alan Jones | Full-service agency opens Melb office

[View Newsletter Online]( [Mumbrella Newsletter]( Stay across health and wellness marketing trends The [Mumbrella Health & Wellness Marketing Summit]( is a new conference for marketers, agencies and publications working in the vast health and wellness industries. With the industry growing at a rapid rate, the one-day event on September 6 will deep dive into the various opportunities and challenges facing marketers. [Earlybird tickets are on sale now](. News [Quadrant editor calls for ABC bombing after Manchester attack]( Quadrant – “the leading general intellectual journal of ideas, literature, poetry and political debate published in Australia” – is under fire after its online editor suggested the bomb which went off at Ariana Grande’s concert in Manchester, would have been put to better use if it was detonated at the ABC’s headquarters in Ultimo. Roger Franklin published an opinion piece titled ‘The Manchester Bomber’s ABC Pals’ which said “had there been a shred of justice, that blast would have been detonated in an Ultimo TV studio”. [READ MORE »]( News [Ten cleared by regulator over ‘sl*t drop’ comments]( Television’s watchdog, the Australian Communications and Media Authority (ACMA), has cleared Studio 10 over the use of the term ‘sl*t’, despite a complaint from an offended viewer. The segment, about 1999 pop culture, went to air at 10:14am on 17 February with a PG rating, with panellist Jonathan Coleman using the phrase, and then demonstrating the dance move. [READ MORE »]( News [Full service agency Sentius launches first Australian office without 'agency rhetoric or jargon']( Full service agency Sentius has launched its first Australian office, consolidating its Australian staff into one centralised location. The new office will provide capabilities across web development, design, digital and social media marketing, search and SEO, traditional marketing, advertising, consulting, PR and research, with Mark Fraser, chief executive officer and strategist saying the agency is a “rare hybrid”. [READ MORE »]( News [Men's print magazine Shut Up & Take My Money launches]( Australian independent publisher D’Marge is turning its weekly blog series for men which launched in November 2014, Shut Up & Take My Money, into a 160-page print magazine. The magazine will be published twice a year and will showcase luxury products and brands, as well as the innovators behind them. [READ MORE »]( News [Google to predict what consumers will buy and where by using cross-device measurement]( Google has upped the stakes by linking YouTube views and other searches directly to retail store visits, in a move it claims will enable it to accurately predict when people will walk into a store to make a purchase. The development aims to showcase the link between online advertising and in-store purchases. [READ MORE »]( News [Marketers feel perpetually left behind by technology says Adobe's executive VP Brad Rencher]( While marketers are given a wide variety of technologies and to work with, Adobe’s executive vice president has said if he were to survey marketers, “very few would say they feel proficient”. Speaking with Mumbrella ahead of the 2017 Adobe Symposium – the software company’s digital marketing conference – Brad Rencher, said Adobe is currently trying to help clients get rid of the sense they are “perpetually behind.” [READ MORE »]( News [Peta Credlin to join Alan Jones' Sky News program]( News Corp columnist Peta Credlin is set to join Alan Jones as a co-host on the Jones & Co show on News Corp’s Sky News channel. The show will air on Tuesdays at 8.00pm, with the duo discussing political issues and interviewing guests from across the political spectrum. [READ MORE »]( News [Mumbrella’s Mobile Marketing Masterclass to tackle metrics, beacons and the future of apps]( Australian mobile pioneer Rob Marston will host a metrics panel discussion at Mumbrella’s Mobile Marketing Masterclass in July, featuring IAB Australia’s director of research Gai Le Roy; PwC partner Megan Brownlow; and Nielsen’s head of media industry group Monique Perry. The Masterclass – which will be held at Doltone House at Jones Bay Wharf on 26 July – will also feature Matthew Gain, country manager ANZ for Audible, presenting a session on Creating, Building and Maintaining a Mobile Brand Utilising Mobile Marketing; and Andrew Banzas, QBE Insurance’s mobile applications specialist who will present Future of Apps: 270 Billion Reasons for Marketers to Get Involved. [READ MORE »]( News [Lowest audience of the season for The Voice]( Nine’s The Voice has seen its lowest audience of the season, with metro viewer numbers falling to 953,000. Despite the fall in viewers, it was the most-watched non-news program of the night and still managed to beat Seven’s House Rules and Ten’s Masterchef. [READ MORE »]( News [ABC’s head of current affairs Bruce Belsham to depart]( Bruce Belsham, the national broadcaster’s head of current affairs, will leave at the end of June to “pursue other projects”. Belsham was promoted to the position in April 2012 to head up the ABC’s current affairs programs and content across television, radio and digital, including Four Corners, 7.30, Australian Story, Foreign Correspondent, Lateline and Offsiders. [READ MORE »]( News [OMA announces winners of Q1 Creative Collection competition]( The Outdoor Media Association has announced the winners of the 2017 quarter one Creative Collection Competition. The competition, which recognises and celebrates the most creative and innovative out-of-home campaigns, first launched in 2013, with the winners appearing in the biennial publication, Open. [READ MORE »]( News [Duo behind music on Officeworks and Seek campaigns launch Otis Studios]( Lukas Farry and Alejandro Gomez, the sound designer and composer behind Officeworks’ latest campaign ‘A Small Story,’ and Seek’s ‘Why Settle?’ have launched their own business. The new agency, Otis Studios, is a post-production and original music composition studio in Pyrmont, Sydney. [READ MORE »]( News [Karla Leach moves from Mazda to Nissan to take up GM for corporate communications role]( Karla Leach has joined Nissan Motor Corporation as general manager for corporate communications. According to her LinkedIn, Leach is in the “lead communications function for Nissan, Nissan Motorsport and INFINITI in Australia”. [READ MORE »]( News [FutureBrand launches payment revolution branding for New Payments Platform]( Several years after first being proposed by the federal government, Futurebrand has unveiled the branding for the unified New Payments Platform which will underpin real-time payments for financial institutions, business and consumers. The coalition of Australia’s largest financial institutions has been building the technology infrastructure for real-time payments and the project is now moving into the adoption stage with the brand idea “Open for Progress”. [READ MORE »]( Sponsored Post Gain valuable insight on how to navigate the future of automotive marketing The [Mumbrella Automotive Marketing Summit]( is a new conference for marketers and retailers working in the automotive industry, to be held August 23 in Sydney. The summit will bring together leading local and international experts that will navigate through the complexities and disruption facing car brand marketers, retailers, media, creative and digital agencies, PR professionals and the complex ecosystem that supports it. [Grab your earlybird ticket now](. FYI • [Howorth Communications wins Riverbed Technology PR account]( • [Wargaming appoints new ANZ country manager and PR director]( • [Visual Metrics appoints Ryan Meegoda as managing partner]( • [Foxtel to expand NBN footprint]( • [NITV partners with IPG Mediabrands]( • [Brisbane’s BCM names James Hodson to digital and data role]( Jobs [92 New Jobs]( MOST DISCUSSED [19 channels deleted from Foxtel Play lineup but broadcaster won't say why]( [Greg Hywood: 'ABC is creating additional pressure on commercial media']( ['It's fair to say our model may have been confusing': Initiative relaunches with new positioning]( [Nick Hardie-Grant promoted to MD of Hardie Grant Media]( mumbrella.com.au Sent By Focal Attractions Pty Ltd 46-48 Balfour Street, Chippendale, NSW, 2008, Australia If you would rather not receive this newsletter, you can [unsubscribe]( or [manage subscriptions here.](