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Pizza Hut brings back Dougie | David Droga on what's next | Pureprofile posts loss | Visit Victoria moves creative | Ten does another deal with Facebook | 22 new jobs | Nine CFO to depart | Vegemite continues Marmite war

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Thu, Aug 15, 2019 01:13 AM

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Have you tried Mumbrella Pro yet? is the most extensive collection of audio, video, presentations an

[View Newsletter Online]( [Mumbrella Newsletter]( Have you tried Mumbrella Pro yet? [Mumbrella Pro]( is the most extensive collection of audio, video, presentations and more from a range of Mumbrella events including Mumbrella360. It also includes an extensive directory of brands, agencies, media owners and industry professionals. And that’s not all, you can test drive it for seven days totally free of charge. [Take the trial today,]( you won’t regret it. News [The Monkeys and Pizza Hut part ways, as brand brings back 'Dougie']( Pizza Hut has made two major creative moves, parting ways with agency The Monkeys, and bringing back ‘Dougie’, the character at the forefront of its advertising in the 1990s. The return of Dougie has been made on a project basis by marketing agency Step Change. [READ MORE »]( Features [David Droga on what's next, and the industry’s ‘irrelevant mediocre middle’]( Adland’s most awarded and celebrated creative force, David Droga, speaks to Mumbrella’s Dean Carroll about selling his business to Accenture Interactive, the best creative forces in Australia, and his latest ambitions. [READ MORE »]( News [Pureprofile posts $0.7m loss as it explores what to do with its debt]( Online survey and consumer profiling business Pureprofile has posted a loss of $700,000 in its unaudited results for the 2019 financial year. In a note accompanying the results on the ASX, the company said its total debt is now $16.5m, after it increased its debt facility by $3m throughout the year, and took out an additional bridging loan of $2.6m as it attempts to lock in a new finance provider. [READ MORE »]( SUPPORTED [Download exclusive e-book on brand building in the experience economy]( At the turn of the Millenium, the biggest brands in the world included Nokia, Dell, MTV, AOL and Barbie. Today, those that survived can’t squeak into the top 100 after being swatted aside by the likes of Apple, Uber, Spotify and Netflix. It’s a reminder of how – in a world of endless tech disruption – customers are willing to abandon what they know in favour of businesses which prioritise delivering great user experiences. [READ MORE »]( News [Visit Victoria moves its creative account from Clemenger BBDO to Saatchi & Saatchi]( Saatchi & Saatchi has been appointed as the creative agency of record for Visit Victoria, taking over from the incumbent Clemenger BBDO Melbourne. Visit Victoria released the tender for its creative account in November last year. [READ MORE »]( News [783,000 metro viewers tune in for The Bachelor drama, but Nine takes the crown on Wednesday night]( After endless promotions, Ten finally aired its “walk out” episode of The Bachelor last night. The heavily promoted episode delivered a viewer bump to the reality dating show which saw it nudge ahead of Nine’s The Block for the first time. [READ MORE »]( Dr Mumbo [Dr Mumbo: Vegemite vs Marmite vs Vegemite vs Marmite]( Dr Mumbo likes four things: Vegemite, repetition, publicity opportunities, and repetition. And Vegemite has delivered on all fronts, with its latest jab at Marmite in the British press. [READ MORE »]( News [Ten extends content partnership with Facebook]( Ten has announced it will extend its content partnership with Facebook which will see the broadcaster create more original social content off the back of its programs. The deal follows Dancing With The Stars companion series The Dance Beat, and the I’m A Celebrity, Get Me Out Of Here extension show, Edge Of The Jungle. [READ MORE »]( News [Nine’s CFO Greg Barnes to exit]( After growing speculation, Nine has confirmed chief financial officer Greg Barnes is leaving the business. Barnes, who will leave the media business at the end of August, initially joined Nine in July 2016 and has worked across many of its properties, including Stan and Car Advice. [READ MORE »]( News [QMS appoints Nick Errey as head of comms]( Outdoor provider QMS has appointed Nick Errey as head of communications, a newly developed role focused on implementing strategic objectives across the group. Errey joins with 14 years of experience in the out-of-home sector, including time in the Ooh Media marketing leadership team. [READ MORE »]( News [Content agency Lush launches branded entertainment arm Dear Storyteller]( West Australian content agency Lush has launched a branded entertainment arm, Dear Storyteller. Dear Storyteller promises to offer video content that “enables brands to effectively align their values and beliefs with their business, and project this to consumers”. [READ MORE »]( News [Fifty Acres appoints former Greens comms director Andrew Blyberg as head of engagement]( Communications agency Fifty Acres has appointed Andrew Blyberg as head of engagement. Blyberg has previously spent five years with the Australian Greens party, firstly as senior media adviser for Senator Richard Di Natale, and later as his director of communications. [READ MORE »]( News [Taurus brings on Ian Dose as senior consultant]( PR agency Taurus has hired Ian Dose as senior consultant. Dose joins after running his own company, Ian Dose Public Relations Counsel Pty Ltd. He has also previously held advisory roles for government ministers and was the general manager of corporate relations for the RTA – now known as the Roads and Maritime Services in NSW. [READ MORE »]( Mumbrella neXt Awards, recognising Australia's rising stars The [Mumbrella neXt Awards]( seek to recognise emerging talent who have been in the industry for 10 years or less. Age doesn’t matter – what counts is the amount of time within the media, marketing and communications industry. With 13 categories up for grabs across events, video, content, PR, media and more – be sure to [throw your hat in the ring today.]( Jobs [22 new jobs]( F.Y.I • [Tony Armstrong to become first Indigenous football commentator for Triple M]( MOST DISCUSSED [Fired WPP exec sues, alleging 'boys club' culture, lack of support and misleading conduct]( [Sportsbet harks back to Todd Carney 'bubbler' incident in ad for new app]( [Claire Manning departs WhiteGrey after 22 years]( [Val Morgan moves into publishing with Pedestrian’s Brian Florido]( mumbrella.com.au Sent By Focal Attractions Pty Ltd 46-48 Balfour Street, Chippendale, NSW, 2008, Australia If you would rather not receive this newsletter, you can [unsubscribe]( or [manage subscriptions here.](

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