McDonalds, WPP, Nine & Western Sydney University join Mumbrella360 stage

Networking appointments open soon - get your 3 day pass [View web version]( [Mumbrella360]( [Get your networking tickets locked in]( It's a jungle out there: Can you f****** survive? Mumbrella360 will yet again rip open the biggest talking points in the media and marketing landscape, with more sessions announced covering a variety of new topics. What's it really like to produce ground-breaking TV? How can CMOs realistically take a spot on boards? Is style the new currency when it comes to creativity? Are there methods that can guarantee pitch success? And how the f*** can you swear in ads and get away with it? Not looking for answers to the above? Perhaps one of the other 37 sessions already announced will give you what you need. And there's plenty more to come. REMINDER: NETWORKING APPOINTMENTS OPEN SOON Mumbrella360's networking afternoon gives you the chance to book 12 face-to-face meetings with CMOs and potential clients. Appointments open on May 3, so you've got just a few weeks left to lock in a three-day pass in time to make your profile and nab your top meeting choices when bookings open. [SNAP UP YOUR TICKETS]( [THE PROGRAM IS GROWING]( The Secrets to Media Pitch Success With the constant flux of the media and marketing landscape, more global brands than ever are reviewing and changing their agencies of record. This session will give you an overview of trends in agency selection and management, plus case study insights into McDonalds' new model and agency roster, and how they serve their needs on a global and a country level. [Read more...]( LAETITIA ZINETTI Managing Principal, Media Management, Ebiquity CHRIS GRAHAM Head of Global Media Accountability & ROI, McDonalds From CMO to the Board: How Marketers are Gaining a Seat at the Table As we move deeper into the age of automation, creative thinking has never been more important. However marketers are failing to get their voices heard, especially at the board level. So how can you lift your game to get a seat at this table? This expert panel will share their stories of making bold leaps. [Read more...]( KIERAN MOORE CEO, PR & GR, WPP AUNZ JOHN BATISTICH Non-Executive Director ANDREW REEVES Chair & Non-Executive Director ANDREW BAXTER Chair & Non-Executive Director JULIA VARGIU Founder of New Business Methodology & Australian Director, SI Partners (Moderator) How To Swear In Your Ads: The Science of Swearing and How It Affects Advertising Swear words have been part of human language for as long as humans have had language. While swearing is accepted in popular culture and everyday life, it's not in marketing. This session takes a look at the history and psychology of swearing, plus showcases great ads from around the world that got away with swearing (and a few that didn’t). [Read more...]( MATT BATTEN Executive Creative Director, The Edge JACKI MONTGOMERY Lecturer, Communications, Western Sydney University Tales From The Jungle: The Real-Life Stories of Making TV In this fun and interactive session you'll hear from four of the TV industry’s leading executives about what it’s really like to work in the world of television. They'll reveal all, from just how hot it gets in the MKR kitchen, to what goes into marrying complete strangers, to how to convince celebs to eat grubs and more. [Read more...]( ADRIAN SWIFT Head of Content Production & Development, Nine SONYA WILKES Head of Programme Development, Channel Seven SARAH THORNTON Executive Producer, Network 10 PENNY WIN Head of Drama, Foxtel LAUREN QUAINTANCE Co-Founder and Head of Content, Storyation The Discontent with Content Marketers love a buzzword and content marketing is no different. So how do content marketers create content with actual meaning? Using recent case study examples, explore how content marketers can rise above the noise and create content that has purpose while still delivering on their marketing goals. [Read more...]( CAMERON FARRELLY Chief Creative Officer, Virtue (VICE Media) Why Style is the New Currency of Creativity The explicit line between entertainment and advertising has been erased. Long gone are the days of catchy jingles and cartoon mascots, replaced instead by the storytelling techniques once reserved for the silver screen. In this session you'll get seven lessons that reveal why style is the only key to separating the significant from the stale. [Read more...]( SNAPSHOT OF CONFIRMED SPEAKERS [Expedia Group Media Solutions] [Dollar Shave Club] [Microsoft] [Twitter] [Nine] [Coles] [Havas Media] [Kraft Heinz] [Airbnb] [FCB Ulka] [Initiative] [Atlassian] [ABC] [Samsung] [Powershop] [CHECK OUT THE SERIOUS FIRE POWER IN THIS LINE-UP]( IT'S TIME TO BOOK YOUR TICKETS Networking appointments open on May 3. Book your three-day pass and get your profile sorted in time to lock in meetings with your wish list. ALL ACCESS PASS $2599 $2399+GST SINGLE PASS THREE DAY Ticket includes access to both ​full conference days as well as the formal networking forum​. Book now to save off the onsite price. [BUY NOW]( CONFERENCE PASS $2299 $2099+GST SINGLE PASS TWO DAY Ticket includes access to ​both ​full conference days, exhibition and social events on June 5 & 6.​ Book now to save off the onsite price. [BUY NOW]( NETWORKING PASS $899+GST SINGLE PASS NETWORKING Ticket includes access to the formal networking forum and to the exhibition area only on June 5 & 6. [BUY NOW]( [TAKE ADVANTAGE OF GROUP DISCOUNTS]( NEED TO KNOW Spend three days in Sydney to challenge your thinking Hilton Hotel Sydney June 4: Networking Afternoon June 5-6: Conference [BOOK TODAY]( MAJOR PARTNER [QMS]( PREMIER PLATINUM SPONSOR [Scentre Group]( PLATINUM SPONSORS [Shutterstock]( [The Guardian]( [NOVA Entertainment]( [Haycom]( [90 Seconds]( [Online Marketing Gurus]( GOLD SPONSORS [Shootsta]( [Boomtown]( [Bauer Media Group]( SILVER SPONSORS [The Fordham Company]( [Phantom Billstickers]( BRONZE SPONSOR [123RF]( SUPPORTERS [DVM Law]( [UnLtd]( Mumbrella | 46-48 Balfour Street Chippendale NSW 2008 Australia This email was sent to {EMAIL}. You are receiving this email because you are subscribed to the Mumbrella Daily newsletter. If you do not​ wish to receive any communication about Mumbrella Events, please [unsubscribe]( here ​to update your preferences​. [Facebook]( [LinkedIn]( [Twitter](