April Fool roundup | Redundancies at West Australian Newspapers | Ten picks next Bachelorette | Sunday Night Takeaway hits all-time low | Seven breaches children's privacy

[View Newsletter Online]( [Mumbrella Newsletter][Mumbrella Newsletter]( Only one week left to save $600 on Mumbrella360 tickets You only have seven days left to save a massive $600 on your [Mumbrella360]( ticket. So don’t delay making your booking any longer. Spend three days in Sydney with the rest of your peers at Australia’s biggest media and marketing conference. You’ll get five conference streams, one-on-one formal networking, a dedicated masterclass zone and an unrivalled international speaker line-up. [Book this week to grab the last discounts on offer.]( Features [April Fool roundup 2019: Bauer's budgie mag, $1 Brexit flash sale, bin chicken exhibit]( It’s that time of year again. Brands in Australia and beyond are releasing some questionable media releases, and we’d be fools not to share them. Spotted one we’ve not yet covered? Let us know in the comment thread. We will be adding to the list throughout the day. [READ MORE »]( News [Ten picks Gogglebox star Angie Kent as next Bachelorette]( Ten has selected Angie Kent, of Gogglebox and I’m A Celebrity Get Me Out of Here fame, as 2019’s Bachelorette. Kent follows last year’s Bachelorette Ali Oetjen, who delivered the franchise its lowest-ever ratings for both an opening episode and finale. [READ MORE »]( News [Seven breached children’s privacy in Seven News and Sunday Night broadcasts: ACMA]( The Australian Communications and Media Authority (AMCA) has found Seven breached the Commercial Television Code of Practice in broadcasts on both Seven News and Sunday Night. The episodes in question, which aired on 5 July and 5 August 2018 respectively, focused on alleged schoolyard bullying and showed mobile phone footage which invaded the privacy of several children, according to the ACMA investigation. [READ MORE »]( News [West Australian Newspapers makes voluntary redundancies ahead of editorial integration]( West Australian Newspapers editor Anthony De Ceglie has called for voluntary redundancies ahead of an integration of editorial teams. As reported by The Australian, De Ceglie sent an email to staff advising that as part of a ‘review’ of the company’s operations, there was ‘excess capability’ and asking for voluntary redundancies. [READ MORE »]( News [True stories from the pitch room, why influencers hate your brand and psychoanalysing marketing at Mumbrella360]( Real stories from the pitch room will be revealed when BMF managing director Steve McArdle hosts some of Australia’s leading marketers on stage at Mumbrella360. Coles’ new CMO, Lisa Ronson, will be joined by PwC chief creative officer Russel Howcroft and Audi Australia CMO Nikki Warburton, with BMF executive planning director Christina Aventi also participating in the panel. [READ MORE »]( Opinion [Instagram Checkout has arrived and we’re not worthy]( Instagram’s new checkout feature takes social shopping to the next level, but does your business have the infrastructure in place to handle it? Magnum & Co’s Martin Hong explores the benefits and potential pitfalls. Recently, Instagram announced a new in-app feature that has brands the world over salivating: Instagram Checkout. Now, when you find a product you love in your feed, stories, or explore, you can buy it without leaving the app. It is currently in closed beta, available to only a handful of brands in the US such as H&M, Nike and MAC, but it’s already setting the internet ablaze with promise. [READ MORE »]( News [Ten’s Sunday Night Takeaway drops to 218,000 viewers]( Ten’s Chris and Julia’s Sunday Night Takeaway has dropped to its lowest rating to date, dipping to 218,000 viewers. The show failed to keep up with Married At First Sight, which again took the lead with 1.485m metro viewers, and My Kitchen Rules with 800,000. [READ MORE »]( News [Adland legend Grant Booker dies aged 68]( Grant Booker, award-winning advertising creative director, passed away last week aged 68 after a short battle with cancer. He began his advertising career in the 1980s, working at Fortune, MDA, Mojo and FCB, before starting his own agency, Booker & Booth, and joining M&C Saatchi in 1998. [READ MORE »]( Sponsored Post Cal Wilson presents her new show Gifted Underachiever at the Melbourne Comedy Festival Cal Wilson’s been at this whole life thing for a while now, but she still hasn’t quite nailed it. Cal’s not sure if she has imposter syndrome or if she’s just faking it. Everyone seems to have got it together but she doesn’t have all the pieces. Don’t miss her show [Gifted Underachiever]( live at the Melbourne Comedy Festival.***** The Advertiser, 2019 Netflix special Things I’ve Thought, Out Loud. News [GrowthOps enters exclusive discussions to acquire Entrago]( Marketing and technology company GrowthOps has entered exclusive discussions to acquire Entrago, a Brisbane-based company that implements the ServiceNow cloud platform. The announcement follows Growthops’ acquisition of agencies such as Khemistry, AJF Partnership and Voodoo Creative. Entrago has 19 staff and an estimated $1.7 million annual revenue. [READ MORE »]( Opinion [True work/life balance means shifting with the seasons]( While some might consider a work/life balance as simply more life and less work, Abe Udy takes a more considered approach. There have been thousands of articles, blogs and books written on ‘how to maintain a perfect work/life balance.’ From advice ranging from eating healthily to remembering to take some ‘you’ time, there’s no shortage of ideas as to how one might achieve this elusive balance. [READ MORE »]( News [Nine beats Seven to yet another weekly TV ratings win]( Nine’s Married at First Sight has yet again dominated the weekly TV ratings, with its Sunday commitment ceremony episode drawing a series high of 1.686m metro viewers. The popular reality show scored the top four slots for the most-watched shows of the week, according to OzTam data. The huge ratings success meant Nine pulled ahead of Seven in the weekly audience share, taking 23.5% of the audience for its main channel, compared to Seven’s 20.9%. On a network level, Nine drew 32.0% of the audience, vs Seven’s 30.6%. [READ MORE »]( News [Australian House & Garden editor-in-chief Lisa Green departs after 14 years]( Lisa Green, the long-serving editor-in-chief of Australian House and Garden, is leaving Bauer after 14 years with the company. Her role will be replaced by Tanya Buchannan, previously editor at interior design magazine Belle. [READ MORE »]( News [INVNT appoints Adam Harriden as executive creative director]( Experiential agency INVNT has appointed Adam Harriden as executive creative director. Harriden is the latest addition to INVNT’s local team since the US-based agency launched its Australian office in April last year. [READ MORE »]( Features [From irreverence to irrelevance: the rise and fall of the bad-tempered tabloids]( Rodney Tiffen argues that tabloids have given up on trying to reflect the range of views in society, in this crossposting from The Conversation. “Kick this mob out” shouted the front page of The Daily Telegraph on the day that Tony Abbott triumphed in the 2013 federal election. Restraint and modesty have never been the hallmarks of tabloid newspapers. Sometimes they celebrate what they claim is their impact – most famously when the London Sun proclaimed “It’s The Sun wot won it” after the 1992 Conservative victory. [READ MORE »]( News [DDB hires managing director of Y&R Sasha Firth as managing partner]( DDB Sydney has appointed Sasha Firth as managing partner to lead the Westpac account. Firth left Y&R after two years as its managing director, following a wide change to WPP’s management structure. [READ MORE »]( News [BBC Studios ANZ appoints Deb Tod as head of content sales and co-production]( BBC Studios ANZ has announced Deb Tod as the head of content sales and co-production for the region. Tod has been acting in the role since January 2019, following the retirement of Irene Read. Tod will be responsible for the strategic and team leadership of BBC Studios’ content sales and co-productions in Australia and New Zealand. [READ MORE »]( Final entries for Mumbrella’s Sports Marketing Awards close Friday You only have until midnight on Friday to put some skin in the game and enter for [Mumbrella’s Sports Marketing Awards.]( The awards cover marketing teams, agencies, sports codes and campaigns that are setting the bar at new heights. So if your marketing has been in top form over the past 12 months, be sure to throw your name in the hat while you still can. [Enter today.]( News [Dove releases Project #ShowUs image library with Getty and Girlgaze]( Dove, in partnership with Getty Images and Girlgaze, has announce the world’s largest stock photo library created by women and non-binary individuals called Project #ShowUS. The project is based on insights that 70% of women do not feel represented in the images they see every day. [READ MORE »]( News [AFL and news help Seven to Friday night TV ratings win]( The AFL and news have helped Seven to a Friday night TV ratings win, with a 25.5% main channel share, compared to Nine’s 17.7%. On Seven, the Swans vs Adelaide Crows drew a crowd of 631,000 – over half of which came from Melbourne, with 307,000. In Adelaide, the match – which saw more pain for the Swans – drew a crowd of 172,000. In Sydney, the match attracted 58,000 to 7mate. [READ MORE »]( Is business growth on your agenda? [The Source]( is your very own little black book of major players in media and marketing. Uncover fresh business leads and sales opportunities, access leading advertisers and marketing decision-makers and stay on top of the constantly shifting industry landscape, FREE for seven days. [Start your trial today.]( Jobs [18 new jobs]( MOST DISCUSSED ['The media didn't want our ads': Philip Morris comms boss]( [Atomic 212 reappointed to NT government media account]( [Nine announces new director of sales, and redundancies, ahead of 9Voyager launch]( [Air Asia apologises for 'Get off in Thailand' ad]( mumbrella.com.au Sent By Focal Attractions Pty Ltd 46-48 Balfour Street, Chippendale, NSW, 2008, Australia If you would rather not receive this newsletter, you can [unsubscribe]( or [manage subscriptions here.](