Fairfax CMO exits | Kyle loses radio ratings crown | City of Melbourne appoints creative | Dance Boss finale fizzles | Foxtel launches new streaming service | Vote on Ad of the Month

[View Newsletter Online]( [Mumbrella Newsletter][Mumbrella Newsletter]( From music to TV, entries for Entertainment Marketing Awards due Friday The entry deadline for [Mumbrella’s Entertainment Marketing Awards]( is coming up on Friday. Be sure to enter your best work in branded entertainment, or marketing for entertainment brands, across 19 categories. Whether you’re making waves with music, marketing for a standout brand, implementing a great influencer campaign and more, be sure to [enter by Friday.]( News [Fairfax Media's CMO Michael Laxton to exit]( Michael Laxton, chief marketing officer at Fairfax Media, will leave the business, Mumbrella can reveal. Laxton first joined Fairfax Media in 2014, where he took on the role of director of digital marketing and SEO for news publishing, Life Media and Fairfax events. [READ MORE »]( News [Sydney radio ratings: Kiis FM breakfast stars Kyle & Jackie O lose FM ratings crown]( Long-reigning FM breakfast champions Kyle Sandilands and Jackie ‘O’ Henderson have lost their ratings crown for the first time in four years. Sandilands and Henderson were previously breakfast show co-hosts on 2Day FM, but defected to Kiis FM in January of 2014. The defeat comes after a decade of almost continuous leadership of the Sydney FM breakfast battle by Sandilands and Henderson. [READ MORE »]( News [Melbourne radio ratings: Smooth overtakes Gold to take FM ratings win]( Nova Entertainment’s Smooth FM has become the number one FM radio station in Melbourne for survey five as it saw an increase of 1.3 ratings points to 10.4%. For this survey period, which ran from May 27 to June 30 and July 15 to August 18, both Smooth FM and Fox FM managed to overtake Gold 104.3 in overall audience share. [READ MORE »]( News [Adelaide radio ratings: Hit 107 jumps after breakfast show axing announcement]( Hit 107 saw Adelaide’s biggest jump in the fifth radio survey for 2018 with the station grabbing 9.0% of the audience, up from 8.3 in the previous period. The jump was driven by an 0.8 point increase for the Amos, Cat and Angus breakfast show which was axed last week due to “changing audience demographics”. The trio are due to finish in September. [READ MORE »]( News [Brisbane radio ratings: Triple M sees growth across the board as Nova loses breakfast crown]( Nova 106.9’s breakfast show featuring Ash Bradnam, Kip Wightman and David ‘Luttsy’ Lutteral has lost its breakfast crown, after a 0.9 point drop to 11.8%. The crown now belongs to Hit 105’s Abby Coleman, Stav Davidson and Matty Acton (Stav, Abby & Matt) who climbed 0.6 points to 13.1%. [READ MORE »]( News [Perth radio ratings: Nova narrowly hangs onto ratings crown]( Small climbs in audience share across breakfast and evenings have helped counterbalance falls in mornings, afternoons, drive and weekends, enabling Perth’s Nova 93.7 FM to narrowly retain its ratings crown. The radio network had a 13.9% audience share in people 10+, according to the latest GfK survey, down from 14.7% last survey, but narrowly ahead of Mix 94.5FM’s 13.7%. [READ MORE »]( Sponsored Post Align your brand promise and customer experience. For a brand to thrive, its customer experience must always live up to its brand promise. Unfortunately, for most Australian companies, this is more wishful thinking than a reality. The Monkeys, Maud and Fjord, as part of Accenture Interactive, have a unique mix of skills and disciplines that ensures both brand promise and brand experience, are always fully aligned. [Click here to learn more.]( News [Dance Boss bows out with 264,000 metro viewers]( One of Seven’s newest shows Dance Boss aired its double finale last night with 349,000 tuning in for the first episode and 264,000 for its last episode, which included the winner announcement. The show ran from 7:30pm to 10:30pm as the network squeezed together the final episodes. [READ MORE »]( Opinion [The future of news cannot be built on a broken view of the past]( Google’s VP of news, Richard Gingras, argues that our understanding of today’s publishing industry is built upon a fundamental misreading of the past. At the mid-point of the ACCC’s 18-month inquiry into the impact of technology on Australian media, it’s time to acknowledge that a profitable future for the news industry is attainable if we acknowledge and move beyond the challenges of the past and work together to adapt to the reality of a digital future. [READ MORE »]( News [Foxtel launches streaming video on demand service, Foxflicks]( Foxtel has launched a streaming video on demand service, Foxflicks, offering on demand titles to existing subscribers on its Movies and Platinum HD plans with iQ3 and iQ4 boxes. The new service comes as the subscription TV operator finds itself under threat from streaming competitors Netflix and Stan while suffering declining user revenues ahead of its planned IPO later this year. [READ MORE »]( News [City of Melbourne appoints Leo Burnett to creative account]( Leo Burnett Melbourne has won the creative account for the City of Melbourne. Following a competitive pitch process, Leo Burnett will handle the City of Melbourne’s creative, digital and strategy across its corporate brand and destination marketing. [READ MORE »]( Features [Have your say on Mumbrella’s August Ad of the Month]( In this series, Mumbrella invites readers and members of the advertising industry to vote on their favourite ad. August’s contenders include Vegemite, Honda, Our Watch and QBE. After Westpac took home its second Ad of the Month title in July, Mumbrella has opened the voting lines again, this time asking readers to chose between Vegemite, Honda, Our Watch and QBE. Which ad do you think deserves to win? [READ MORE »]( Opinion [How to solve a problem like confirmation bias]( The Choice Factory author Richard Shotton explores how marketers can get around the tricky problem of confirmation bias. You can hear Eva, one of your colleagues, before you see her. She’s going round the office jauntily shaking a collection tin. Eva’s drumming up sponsors for a marathon she’s running. Your colleagues are impressed by her altruism. But you’re not fooled, not for a second. It’s an obvious ploy to win popularity. [READ MORE »]( Opinion [TV networks need sport, but they should learn how to play with digital too]( The sporting landscape is changing, and if TV doesn’t keep up, the implications could be wider than you’d expect, writes PHD’s Sasko Bosilkovski. Is there a place for sport on digital platforms? The changing shape of sports rights, the close relationship to TV and the new competition from digital media owners and telcos is making the market more complex. [READ MORE »]( Features [Where are the grown ups? Adulthood vs adulting | Mumbrella360 video]( In this video from June’s Mumbrella360 conference, Buzzfeed’s Edwin Wong explains exactly why we’ve become a planet of big kids who are struggling to grow up – and how publishers can utilise that. During his session at Mumbrella360, Buzzfeed’s SVP of research and insights, Edwin Wong, detailed his research into the curious phenomenon of ‘adulting’. [READ MORE »]( Features ['We had some incredibly strong competition': Sinorbis' Nicolas Chu on entering the Mumbrella Awards]( Founder and CEO of online marketing platform Sinorbis, Nicolas Chu, reflects on winning the best marketing technology company of the year at this year’s Mumbrella Awards. Winning best marketing technology company at the 2018 Mumbrella Awards was a vindication of his team’s hard work and an important benchmark, says Sinorbis CEO Nicolas Chu. [READ MORE »]( News [Aldi and Bunnings revealed as Australia's most trusted brands, according to study]( Discount supermarket Aldi has been named as Australia’s most trusted brand for the second time in a row, according to Roy Morgan’s Net Trust Score Survey. Coming in behind Aldi was warehouse retailer Bunnings, followed by Qantas and then the ABC. [READ MORE »]( Features [Head to Head: Does a client have the right to see its agency's media pitch?]( In this series, Mumbrella invites the industry’s senior PR professionals to share their opposing views on the industry’s biggest issues. This week, Liam Fitzpatrick, head of communications at CommsWork, goes head to head with Opr’s Graham White and M+C Partners’ CEO Justin Kelly on whether clients should be able to see their agency’s media pitch. [READ MORE »]( News [Crazy Rich Asians earns $1.8m at weekend box office, beating new Jane Fonda film Book Club]( New romantic comedy Crazy Rich Asians made $1.80m in earnings on its first weekend at the Australian box office, making $500,000 more than new Jane Fonda and Diane Keaton film, Book Club. The film, which is based on the novel by Kevin Kwan, follows a young Asian-American woman who travels to meet her boyfriend’s incredibly wealthy family. [READ MORE »]( News [Red Agency wins Sydney Zoo's PR account]( Havas’ Red Agency has won the public relations account for Sydney Zoo which is scheduled to open next year in western Sydney, Mumbrella can reveal. Red Agency joins Magnum & Co and Loyal Creative Agency as part of Sydney Zoo’s agency roster. [READ MORE »]( Features [How does... a design sprint actually work?]( Dan Levy explains what a design sprint is, and why your company should probably start doing them. Google Ventures’ Design Sprint program, the five-day process for solving business problems through design, prototyping, and testing ideas with customers, is starting to gain traction on these shores. [READ MORE »]( News [Yahoo Finance appoints Sarah O'Carroll as first editor-in-chief]( Yahoo Finance has named former business editor of news.com.au, Sarah O’Carroll, editor-in-chief across Australia and New Zealand. O’Carroll, who most recently ran her own content strategy consultancy Power Ink Media, has spent time both at News Corp and at Private Media, where she was head of content partnerships. [READ MORE »]( News [DDB launches AI tool on Instagram to help find rescue dogs a home]( DDB Sydney has created a ‘PetMe’ campaign which aims to find rescue dogs a home by using a hashtag on Instagram. The campaign uses artificial intelligence which can identify dog breeds, size, coat and temperament and is able to match those qualities with over 9,000 rescue dogs across Australia. [READ MORE »]( Sponsored Post Book your table at Mumbrella’s Publish Awards, with MC David Baddiel The [Publish Awards]( is Mumbrella’s celebratory night of the year for Australia’s publishing industry. You can book a table and spend the night alongside the industry’s best talent, top performing teams and agencies, and the people behind some of the year’s biggest achievements. Plus, renowned British comedian and writer, David Baddiel, will MC the night. [Secure your tables now.]( FYI • [Nova launches special Smooth FM event with Michael Bublé]( Jobs [27 new jobs]( MOST DISCUSSED [Alan Jones 'regrets' using 'n-word' on air]( [ADMA appoints new managing director Andrea Martens, as chief member officer Mandy Eyles departs]( [WPP AUNZ owned Active Display Group dumps CEO in company restructure]( [Kinne Tonight proves most popular Pilot Week program for Ten so far]( mumbrella.com.au Sent By Focal Attractions Pty Ltd 46-48 Balfour Street, Chippendale, NSW, 2008, Australia If you would rather not receive this newsletter, you can [unsubscribe]( or [manage subscriptions here.](