Agency alleges drug use by staffer | Qantas shakes up marketing team | Nurofen in more strife over 'misleading' ads | Mumbrella360 keynotes revealed | Kiis promotes 'Always Awkward' Jase & PJ | 76 new jobs

[View Newsletter Online]( [Mumbrella Newsletter]( Entries for the Mumbrella Travel Marketing Awards need to be submitted by February 2 If you’re doing standout work for travel brands – making headway with user experience or experiential marketing, or leveraging strong data insights, creating social ideas that stick or working as a part of a fantastic team – you need to [review the categories]( for [Mumbrella’s Travel Marketing Awards.]( Over 80 entries were received last year, with awards going to Air New Zealand, Tourism Australia, Luxury Escapes, Host, PHD and more. The first entry deadline is fast approaching, so get your entries together over the week and submit by February 2. News [Qantas restructures executive team, with Olivia Wirth to lead Loyalty and Vanessa Hudson taking chief customer role]( Qantas chief customer officer Olivia Wirth has been promoted to lead the company’s Loyalty business, with current executive manager of sales and distribution, Vanessa Hudson to replace her as CCO, the airline has announced. The restructure has also led to a change in reporting lines which will see the corporate affairs function move under people and culture group head Lesley Grant, with Hudson retaining responsibility for group marketing. [READ MORE »]( News [M+C Partners allege drug use and 'erratic attendance' in ongoing legal battle with former executive Asher Moses]( PR agency M+C Partners has lodged its defence against a former executive, Asher Moses, who last year launched court action claiming he was unfairly ousted from the business he built and, as a result, wrongly deprived of his equity in the business. The agency has now filed its defence alleging Moses “was not attending work in accordance with his contractual terms” and was a regular cannabis user – claims which Moses denies. [READ MORE »]( News [Multi-award winning Swedish creatives behind edgy Ikea work to keynote at Mumbrella360]( The leaders of one of the world’s most talked about advertising agencies, Åkestam Holst of Stockholm, will fly in to speak at Mumbrella360 in June. Recently named AdWeek International Agency of the Year and winner of the Innovation Grand Prix at the Cannes Lions, Petronella Panérus and Magnus Jakobsson will speak in Australia for the first time to discuss their breakthrough work, culture and diversity initiatives and how they are shaking the advertising world from Sweden. [READ MORE »]( News [GSK wins 'misleading' advertising case against Reckitt Benckiser's Nurofen campaign]( Pharmaceutical giant Reckitt Benckiser has received another setback in the courts after being found guilty of misleading advertising of Nurofen in a civil case brought by competitor GlaxoSmithKline, the manufacturer of Panadol. The latest ruling follows the company being fined $6 million last year for misleading consumers over different pain relief products and being ordered by the Therapeutic Goods Administration to withdraw ad claims about ‘targeted relief’ in 2013. [READ MORE »]( News [Kiis FM begins publicity push for 'Always Awkward' Jase & PJ breakfast show]( Australian Radio Network’s (ARN) Kiis FM has launched an ad campaign to promote its new Melbourne breakfast duo Polly ‘PJ’ Harding and Jase Hawkins. The ads were created by branding agency Joy, ARN’s marketing department and content teams, and Jase & PJ. [READ MORE »]( News [Weight Watchers magazine to be published by Edge following Bauer axe]( Weight Watchers Australasia has appointed Edge as its content and publishing agency, which will include the publishing of its monthly magazine and cookbooks. The magazine title was dropped by previous publisher Bauer in November last year, following the decision from CEO Paul Dykzeul to close the German-owned company’s custom publishing arm. [READ MORE »]( News [Mark Lawson joins Wavemaker as national head of performance]( Group M’s media agency Wavemaker has appointed Mark Lawson as its national head of performance. Lawson joins the newly-formed agency from WPP’s digital agency Essence where he was most recently its client account director in Sydney. [READ MORE »]( News [BuzzFeed launches 'What They Don't Teach You' documentary series ahead of Australia Day]( BuzzFeed has launched a three-part documentary series, What They Don’t Teach You, as part of the site’s week-long campaign looking into the history and contemporary realities faced by indigenous communities during the week of Australia Day. In the documentary series, indigenous affairs reporter Amy McQuire documents the past, present and future of Aboriginal Australia and looks at the pain and grief relating to Australia Day’s origins and how Australians can heal the wounds of the past. [READ MORE »]( Dr Mumbo [Dr Mumbo: From bust to boom in 240 AFR minutes...]( The world’s economy is fast moving. Just look how much can change in four hours, according to The Australian Financial Review. At 11:15am, we were doomed… [READ MORE »]( News [Publicis Groupe appoints R/GA's Nick Law as chief creative officer]( The vice chairman and global chief creative officer at R/GA, Nick Law, is joining Publicis Groupe as its chief creative officer and president of Publicis Communications. Arthur Sadoun, chiarman and CEO of Publicis Groupe, said in a statement: “Nick is a true unicorn in our industry. Throughout his career, he has delivered world-class work that builds on what we believe all our clients need: the alchemy of creativity and tech.” [READ MORE »]( Opinion [When it comes to fighting crises, Google Alerts just won't cut it anymore]( PR disaster analyst Gerry McCusker dissects why Google Alerts simply aren’t enough to protect your business against major comms crises. Imagine trying to defend yourself in an unscheduled scrap against mixed martial arts whirlwind brawler Conor McGregor. Now, contemplate facing the Celtic combatant with one eye blindfolded, and one hand tied behind your back. [READ MORE »]( Opinion [In The Post, Hollywood reminds us what true news should look like]( In a world of fake news and alternative facts, Steven Spielberg’s The Post shows us what true journalism should aspire to be, writes the University of Melbourne’s Denis Muller in this crossposting from The Conversation. Thank God for the Americans! Strange words to be uttering at this time, and yet within the space of three years their mighty image-making machine, Hollywood, has produced two masterpieces sheeting home to us all the indispensability of a free press. [READ MORE »]( News [QMS Australia promotes John O’Neill to CEO]( Out-of-home media company QMS has promoted its chief sales officer, John O’Neill, to the role of Australian CEO. In his new role, O’Neill will be responsible for managing the Australian media business and implementing its engagement strategy across digital, outdoor and sport media. [READ MORE »]( News [Seek launches eight-part TV series on Nine, 'Dream Job']( Employment marketplace Seek is launching an eight-part ‘Dream Job’ content series which is set to air on Nine at 4:30pm on Saturdays. ‘Dream Job’ will feature psychologist Sabina Read who will find volunteers to step away from their current career to find their dream jobs. [READ MORE »]( News [Perrycallan launches specialist rural division, Perrycallan ag]( Melbourne-based creative agency Perrycallan has launched a new division which will service medical and healthcare clients and help brands target consumers living in rural Australia. Founding partner John Perry said agencies which service these industries were under pressure and clients’ needs were slipping through the cracks. [READ MORE »]( News [AFL Women's star Daisy Pearce to join SEN ahead of developing a women's sport program]( AFLW star Daisy Pearce will be joining Melbourne sports radio station SEN as an expert commentator while developing her own women’s sports program, the broadcaster has announced. SEN, whose parent Pacific Star Networks finalised its $24 million merger deal with sports media company Crocmedia earlier this month, recently poached top ABC sports broadcaster Gerard Whateley as morning show host and chief sports caller. [READ MORE »]( News [Ooh Media appoints Shelia Lines as CFO]( Ooh Media has announced the appointment of Sheila Lines as the company’s next chief financial officer, replacing Peter McClelland who stepped down last October. Lines, who will start with Ooh Media on March 1, was previously chief financial officer of Cabcharge. [READ MORE »]( News [Ukulele-playing over 50s return to promote APIA health insurance]( The ukulele-playing over 50s who featured in APIA’s ‘I wish I knew then, what I know now’ ad which was last year banned by the advertising watchdog are back to promote the health insurance agency. This iteration of the campaign, also created by DDB Melbourne, features the same song – ‘Oh-la-la’ by The Faces – in the background. [READ MORE »]( News [TAL partners with Royal Flying Doctor Service for 'People Helping People' campaign]( Life insurer TAL has announced its new partnership with the Royal Flying Doctor Service by releasing a new campaign created by BMF. The ad shows a rural community coming together in the early hours of the morning to create a runway for a Royal Flying Doctor Service plane. [READ MORE »]( News [First Followers appoints iD Collective to PR account]( Business strategy firm First Followers has appointed iD Collective to handle its public relations account. The agency will be tasked with building the public profile of the firm and its founder Ceinwen McNeil. [READ MORE »]( Sponsored Post Mumbrella’s Digital School evening course begins February 19 The [Mumbrella Digital School]( is an intensive six-week course, offering you the opportunity to spend one evening a week with experts across a variety of key digital marketing areas of interest – display, search, social, content, mobile and big data. If you are looking to brush up on your marketing skills, want to get more industry knowledge to help your clients, or are looking for new channels to promote your business, you’ll want to be there. Space is limited and always sells out, so be sure to book early. [Secure your place now.]( F.Y.I. • [Tim Tam releases three new flavours Choc Cherry Coconut, Iced Coffee and Turkish Delight]( • [Zurich Financial Services to sponsor AFL team, Melbourne Football Club]( • [GPJ tests strength and endurance of tennis fans in Australian Open activation]( Jobs [76 New Jobs]( MOST DISCUSSED [Future of MediaScapes in doubt as founder struggles to monetise]( [Ex CommBank and Xero CMO Andy Lark to join Foxtel]( [Evolve Media Australian office embroiled in Fair Work claim]( [Georgie Gardner's first outing on Today pulls 256,000 metro viewers]( mumbrella.com.au Sent By Focal Attractions Pty Ltd 46-48 Balfour Street, Chippendale, NSW, 2008, Australia If you would rather not receive this newsletter, you can [unsubscribe]( or [manage subscriptions here.](