The shift in my business started HERE

What’s that one defining moment when you started to feel a shift in your business?​ ​ That’s a question I’ve been asked a few times on podcasts before. ​ And I always refer to the time in 2018 when I got comfortable selling. ​ Thinking about it now, I should have been clearer in my response because it could be misconstrued as a single defining moment where a switch was just miraculously flipped. ​ But it was nowhere like that at all. ​ There were various underlying layers that got me to a spot of being comfortable selling. ​ I got clear on how I should be talking about my offers and the key messaging beats that needed to fill a campaign. ​ I got clear on the customer journey and how to use those messaging beats within content assets like my nurture sequences and pre launches. ​ Clarifying my message lifted the ick and discomfort that came with selling. Because if you do it right, selling feels like the next step in the conversation. ​ You don’t need to succumb to pressure tactics. ​ You don’t have to feel the stress of not knowing what content to create in your pre-launch or launch. ​ You don’t have to publish content blindly. ​ Most people think along these lines: ​ → Let me start growing my list first → Let me start creating that course first → Let me start making videos ​ Starting is good. ​ But as you start, you also want to find some time to sit down and strategize. ​ ​Who are you creating content for? ​ What needs to be shared to move this person so that you can fill your VIP list and pre-sell spots? ​ What is this person’s customer journey story? ​ ​ Because nurturing your audience, list building, and selling an offer without an effective strategy is a HUGE waste of time, energy, and money. ​​ ✅ What needs to be said on my prelaunch? ​ ✅ What needs to be said in my nurture sequences? ​ ✅ What content should I create leading up to a launch or any campaign for that matter​ ​ All of these are questions that can be answered when you have your inventory of core messaging. ​ --------------------------------------------------------------- This is what we’re doing in [The Content Strategy Program.]() ​ ​ ​Who is this for?​ ​ ​ ▶️ You’re a digital product creator, coach, or service provider and recognize that the old way of content creation and promotion is simply not working and you need a different strategy to stand out in the crowded market place ​ ​▶️ You’re exhausted from traditional content creation and social media promotion and are looking for a way to sell more of your offers without the typical frenzy ​ ​▶️ You want a proven, repeatable system for marketing and selling your offers with less pressure ​ ​▶️ You totally love the idea of easing off social media and having a bold point of view within your content strategy but feel stuck on where to start and how to pull it off ​ Since this is the first time I'm offering the program, I have a special early bird 🐣 bonus. ​ Early birds get $200 OFF the price + Voxer Access for the duration of the program + a Bonus 1:1 Call. This expires on April 18th. (My coaching is 750/hr and I don't offer 1 off sessions anymore, so if you've ever wanted to get my eyeballs on your messaging or content, you'll get a lot out of this! ) ​ If you participate in the content quests and turn in your work for feedback... ​ ​You WILL walk away with:​ ​ 1️⃣ Your core messaging inventory 2️⃣ Campaign content plan outlined 3️⃣ At least 2-3 emails written and reviewed (more if you're ambitious). ​ These are actual deliverables that you can put into action, test and tweak. Not theory. ​ This means you get clear on your message & how to express it consistently, so that your audience is primed to say YES and at the same time bring ease to your existing workload. ​ I'll also be adding 🤖ChatGPT Prompts (ones I personally use & love) to cut your creation time in half! ​ ​[ You can grab your spot here <]()<<​ ​ Meera ​ ​P.S If you're looking for a repeatable, step-by-step system to nail your messaging, create a strategic plan for a campaign (be it authority building or pre-launch campaign), and a content plan to go with it ​ — AND want Voxer access to me for the entire program and a chance to review your copy and campaign together 1:1 for $0 — hit reply for more details or to secure your spot as an early bird. ​ ​P.P.S Some have asked when I’ll be offering this again. ​ Honestly, I don’t know. ​ This is a pilot run of the program. ​ I’ve always been talking about things at the intersection of content and messaging and why they should feed into one another. And it’s something I’m passionate about. ​ If the program does well, then yes, I’ll definitely be offering it again. ​ ​ [Unsubscribe]( | [Update your profile]( | CLOVER AVENUE, CLOVER PARK , SG, SG 579334