Newsletter Subject

The ONLY emails you should be sending

From

meerakothand.com

Email Address

meera@meerakothand.com

Sent On

Tue, Feb 22, 2022 12:31 PM

Email Preheader Text

You're told to send 'value' emails... ​ But what if you have been sending valuable emails... â

You're told to send 'value' emails... ​ But what if you have been sending valuable emails... ​ You get decent clicks and opens. ​ You get some replies and a few thank yous. ​ But none of those result in sales of any kinds. ​ As much as you love getting these emails, they don’t pay your bills. ​ So what’s going wrong? ​ Are you giving away too much or too little? ​ Yes, you’re supposed to send valuable emails. But what exactly is value?​ ​ People don’t really define it. ​ Emails as a medium doesn’t work very well to deliver step by step how to content. ​ Not that you couldn’t do it. You certainly could. ​ But those emails don’t get the same impact as other types of emails. ​ You would rarely get a ​ ​‘I needed to hear this today!’ or 'I didn’t think of it that way!' or ​'This really hit home from me’ , from a 'how to' email. ​ The best value that you as an email marketer can give your audience is shifting their perspectives. ​ ​ Much of the content in your space is going to be addressing surface level content. ​ What is no one talking about this? Or what is something that is so alarming that is still being promoted? ​ ​These are the types of emails that will shift people down the customer journey to saying yes to your products and services + help you build you authority as well. ​ ​ --------------------------------------------------------------- ​ ​When you download 101 different email templates, chances are you’re likely not going to know how to use them or know which ones will help with your end goal. ​ ​In this brand new Authority Email Template Pack, I‘ve sorted emails that shift customers down the journey into just 13 categories. Truth statement, reverse psychology, abstract analogy are just some categories I walk you through. ​ Each category comes with - An explanation of what these emails aim to do - What you need to distil before writing the email - And of course a templatized version with examples ​ I've also added sample email transitions and segues to make it easier to craft emails. If you’re looking for business emails to resurrect a stale list, send out a beta invite or a training registration, you’ll get those too! I've also added email transitions to and segues to make it easier to craft emails. ​ ​ ​[Check out the Authority Email Template Pack here]()​ Meera ​ ​P.S Want to know how to write emails that build authority & shift your audience down the customer journey? [Check out the Authority Email Template Pack.]()​ ​ ​ ​ ​ [Unsubscribe]( | [Update your profile]( | 20 AMK Ave 2, SG, SG 567701

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