Today I want to talk to you about âmagic.â The kind of magic that happens when youâve done everything you can to hit a goal, but it still seems out of reach. And yet, somehow, you still hit, or even exceed it. Like when I crossed a million dollars in my first year. My campaigns performed perfectly (which almost never happens from the get-go). And I was aligned and inspired to create the right offers at the right prices. The right people were brought into my world. And they connected with my heart and soul even though my reputation, marketing, and sales skills were still very young. And like the magic that happens in my business to this day⦠Where the sales I make, based on my traffic and my audience size, defy the norms of what would âmake sense.â So yesâ¦âmagic.â Because thatâs what it feels like. But I know that word can sometimes feel cringey. So, let me put on my logical, former-engineerâs hat, and use this term instead: âKnown unknowns.â The variables you know are in play, but canât predict. Because thatâs how life works⦠Like if you have an audience of 300 on your Instagram, and make an offer to that audience, and no one buys. But, one person shares that post, and someone whoâs never heard of you sees it. And it just so happens that something happened to them that day to make them decide theyâre finally ready to get help and change the thing you can help them with. And your post speaks to them in just the right way, at the right time. Which is how a person who didnât even know of you a few days ago becomes your next client. Known unknowns. Or magic. Whichever you prefer. Iâve seen things like this happen, for myself and my clients, too many times to count. Which is how I know that getting magic like this to happen for you? Thatâs NOT a known unknown. In fact, itâs very much a known process: First, it takes stepping out of whatâs predictable and comfortable. Because what they say is true â if you keep on doing it the way youâve always done, youâll continue to get what youâve always gotten. And if you only allow yourself to live in the safe and predictable zone? Then those are the kind of results youâll continue to get. It takes opening your mind and training it to expect that kind of âmagicââ¦in a way that your subconscious can understand and believe. Plus, it also takes clearing your âblocksâ around money, so that you donât unconsciously self-sabotage or hold yourself back. (This isnât nearly as woo-woo as it can sound. Common forms of self-sabotage are procrastination, overwhelm, and burn-out.) Beyond that, it also takes completely transforming your relationship with money from one of limitations to one of unlimited partnership â in hitting your income, investment, savings, net worth, and lifestyle goals. It takes learning to see the world in a different way from the paradigm youâve been taught. Which means learning the skill â because thatâs all it is, just another skill â that allows you to do all that. Thatâs what Self-Made is really about. Iâve broken out the lessons into practical explanations, tangible examples, and simple exercises â so it all makes âlogicalâ sense and is easier to learn. But ultimately, everything in the course is designed to teach you how to create this kind of magic for yourself. For your business, your goals, and your bank account. Enrollment closes tonight , so hereâs how I would think about it: Do you want predictable, ârealisticâ results? Or do you want âmagicâ? Because if you want to create your Self-Made âmagic,â you know where to go: [luisazhou.com/self-made]( ⨠Luisa Zhou If you no longer wish to receive these emails, click here to
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