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My first Christmas memory
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luisazhou.com
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support@luisazhou.com
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Thu, Sep 28, 2023 06:45 PM
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A little window into my not-so-jaded soul… AKA: Probably why I love the holidays so much AKA: M
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A little window into my not-so-jaded soul⦠AKA: Probably why I love the holidays so much AKA: My first Zhou family Christmas memory⦠My parents were hard at work building their American Dream and didnât have a lot of money to spare. So the morning of December 25th, my baby sister and I skip excitedly to the Christmas tree weâd decorated with hand-made ornaments just a few weeks ago. Only to stop in surpriseâ¦and impending disappointmentâ¦because thereâs nothing under the tree. But Ma points at something propped on one of the branches⦠A green and red hair clip with glitter sprinkled generously between the coils! After a few seconds watching our fruitless searching (both Ellen and I were really young), Ma points to another branch⦠This time itâs a pin â of Santa on a rocking horse. Plus, thereâs a string you can pull to make Santa rock back and forth! Eventually we find the matching hair clip and pin, so Ellen and I each have our own. Then we spend the rest of the day playing games, just the four of us. No work for Ba and no scolding or Tiger Momâing from Ma. And itâs a tradition weâve kept faithfully every year since (minus the two years we missed because of covid). Sharing this special memory from my childhood to say: I believe the end of year holidays are sacred. Theyâre meant to be enjoyed with your loved ones, andâ¦are a time for spoiling them too. None of which is possible if youâre stressed about low sales, or even worseâ¦possibly having to tighten your belt because of it. And yet, thatâs the unfortunate end-of-year reality that so many of us who sell training and growth of some sort â aka: coaches and course creators â face. Including scrambling to get in on holiday promos because it feels like thatâs what you have to do, but still with little to no sales to show by the end of it. Or feeling stressed about money because sales are low. Or just writing off yet another year where you donât hit your goals. Not to mention seeing how the stress and disappointment is affecting you and ruining your holidayâ¦but not knowing what to do to fix it. Thatâs why I created End Your Year Strong . Because having to suffer through that, especially at the end of the year, is NOT needed! Especially considering all the reasons your potential customers might LOVE to buy from you during this time of year specifically⦠>> Like the customer who buys your program or course as a gift for a loved one, because they believe in them >> Or the customer who buys as a gift because theyâre tired of seeing a loved one struggle with the problem your business helps solve >> Or the person whoâs saved up to invest with you as a gift to themselves >> Or the introvert who just wants some alone time away from family to learn or grow using your service or product Just a few of the many, many reasons Iâve seen customers give for buying in Q4. Contrary to popular belief, there are a lot of people who WANT to buy â and thus sales for you to make⦠IF you know how! But you do have to know WHAT to sell (and it ainât those cheesy holiday promos or randomly discounted sales), WHEN to sell it, and HOW to sell it to match these buying behaviors. This isnât something most coaches/course creators have cracked. Because most of them are unfortunately listening to common unwisdom and wasting their time creating brand-diluting promos that donât work! Not to mention that since Q4 only comes around once a year, itâs hard to get a lot of data and confirmation on what actually works. But hey, thatâs what business big sisters are for. I tested and confirmed via eight consecutive, and increasingly more profitable Q4âs, before I created End Your Year Strong . To make sure that what I share with you WORKS. So you know exactly what to do every week for the rest of the year. And actually make salesâ¦while saving yourself from the unhappy drama and stress most have to suffer through. Because everything is laid out for you, the rest is simple: Do the work and enjoy the benefits. So you can End Your Year Strong . In all ways â business and personal. But enrollment does close in just two more days though. So donât wait to join us if this is the roadmap youâve been looking for: [luisazhou.com/eyys]( ⨠Luisa Zhou ⨠If you no longer wish to receive these emails, click here to
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