My favorite b-word

In high school, a bitter ex-boyfriend told me that I was too boring. And even though I laughed in his face at the time, it stuck with me for years. In fact, even when I was starting this business, it haunted me. Was I really too boring? My content too uninteresting to stand out? The way I do things too simple? These days, I have a different take on that word. Kind of like billionaire investor George Soros’ opinion… "If [it’s] entertaining, if you're having fun, you're probably not making any money. Good investing is boring.” Not to say that the things you do to make money should be boring. In fact, exactly the opposite: I’m inspired, excited, and very often entertained (yes, entertained by myself — chuckling as I write this right now ) by the things I do to make it…the emails I write, the videos I film, the people I get to work with, the courses I love creating. But the process? That is — and “should” be — Boring..with a big ol’ capital B. Because in reality, there are only a few things you need to nail in an online coaching/course business: …Consistent audience growth …Automated/predictable sales processes …Good content/marketing The fun—which is where it can feel complicated or overwhelming if you don’t have the right guidance—lies in the creativity of doing it YOUR way. Right now, my private clients make anywhere from $20,000 to $200,000+ per month. And all of them are in completely different industries, with completely different business models that work specifically for them . Not to mention their lifestyle goals… …Some prefer to focus 100% on growing their business right now (so they can scale to multiple 7-figures this year). …Some are growing their families. …Some are busy traveling for fun. …Some are using their business profits to fund other projects and businesses. …And some are simply enjoying life — making lots of great money while remodeling their home in a luxurious way, being with their loved ones, and loving the growth journey. Now all of THAT is fun, at least in my opinion. What’s “boring,” is... …How consistently their business makes money every month. …How predictably their bank accounts grow, often by five-figures…per month. …How “drama-free” doing what they love, while making lots of sales, has become. Which is why I gotta share my PSA of the day… How you go about building your coaching/course business shouldn’t be that exciting. There’s a reason I don’t chase, or teach, “shiny” new strategies or tactics. Instead, at least around here, it’s all about the “boring” work of developing the proven skills and systems…the things that actually grow your business quickly and sustainably. So that what you do gets to be the most fun, exciting, and fulfilling thing in the world for you. Not to mention what you do with the results — including the income, impact, and freedom you build through doing that. 
 To the “boring” things that create the most un-boring results, Luisa Zhou PS - If that’s how you prefer to do things as well, and you’d like my help building your own business this way, here’s what I have for you right now… If you want to build a business to replaces your 9-to-5: [The 4-Step Formula I Used to Build My Coaching Business and Replace My Salary BEFORE I Left my 9-5]( If you’re ready to shift from 1-on-1 to no longer trading time for money: [How to successfully create & sell your own online course for true financial freedom]( Or, if you’re at 6-figures ready to scale to multiple 6- or 7-: [How to Go from Hustling Coach/Course Creator to 7-Figure Business Owner]( If you no longer wish to receive these emails, click here to [unsubscribe]( Zhou Ventures, Inc. 54 State Street, Ste 804 #5511 Albany, NY 12207