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Fri, Feb 17, 2023 10:57 PM
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Something I’ve always had a hard time doing: Depending on others. It’s probably the way I
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Something Iâve always had a hard time doing: Depending on others. Itâs probably the way I was raisedâthat typical Asian upbringing and work ethic, you knowâbut itâs contributed to some big weaknesses: For example, I could definitely ask for help a little more often. And I could also be much better at building and maintaining relationships. But, thereâs one area itâs made me stronger inâthat makes all the disadvantages more than worth it: Not being âneedyâ In my business, at least. I never wanted to have to âdependâ on a client to be able to pay my bills. Or feel like I âhadâ to make a sale to a potential clientâeven if I didnât want to work with themâbecause Iâd be underwater for the month if I didnât. And if Iâm being honest, that desireâmore so than any brilliant strategizing on my partâhas played such a key role in shaping my business decisions. Like when I started my first online business. I didnât turn in my notice until Iâd made over six-figures on the side. Not because I didnât want to leave my jobâyou bet I was itching to go! But because I didnât want to let go of my steady salary until I had way more clients than I âneeded.â Itâs also been a huge reason why I live the way I do. AKA: significantly below my means. Iâm not thrifty or frugal by any definition. But I love my life, AND I have the peace of mind of knowing that I can live on a fraction of my income. And itâs one of the reasons I have the business model I do too. Not only do I want to help more people, but I also prefer to have a business that drives volume versus having to rely on a handful of clients. Plus, itâs why Iâve built my business so that I donât âneedâ to take on any coaching clientâand thus get to only work with the people I truly want to. Itâs affected HOW I grow my business too: If you donât know, I first scaled my business to 7-figures using Facebook ads. I have so much appreciation for Facebook because of that. But it started feeling like I was just a puppet dancing to Zuckâs tune. My team and I would obsess about following every ruleâonly to still have our ads arbitrarily paused or the account shut down. Then weâd have to jump through hoops to prove we were in the right! Despite spending six- to seven-figures with them a year, and having our own account representative, who knew us and our integrity. I also didnât want to have to âneedâ to worship the algorithm on any platform, so scaling through social media as a primary focus was out too. And affiliatesâwhile I love the few affiliates I DO work with these days? I didnât want to have to depend solely on others to continue growing my business. And thus almost through the process of elimination⦠I chose SEO as my primary traffic source. Because yes technically you do have to âdependâ on Google and they do make updates to their algorithm as well. But their changes make a lot more sense and feel way less arbitrary. Plus, the few times Iâve run ads with them or had to contact someone? It actually felt like they kind of care about helping you. And, last but definitely not least⦠With SEO, how well you do is completely up to you: The quality of your content and the work you put in. No games. No one else. So thatâs a little insight into my mind and personalityâand how it has shaped my business. If you feel the same way I do, hereâs how I can help: You can learn the details of using SEO to grow your business right here: [Watch a free masterclass explaining the strategy.](=) Or if you already know you want to grow your business this way too: [Enroll in Clients Come to Me](=) to get the full system with step-by-steps, templates, guides, and Q&A support. Or if you want us to do it FOR you: [Hire my team](=) to do it all for you so you can focus on doing what you love while we explode your traffic. (Your business does need to be at 6-figures or more in annual revenue for this option to be a good fit.) Luisa Zhou [Facebook]( [YouTube]( [Instagram]( [Unsubscribe]( Zhou Ventures, Inc. P.O. Box 2545 New York, New York 10163-2545 United States
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