How to make your business easier by 50%

Believe it or not, this has little to do with any specific strategy or tactic! (Which is why so many people get stuck here…because they’re l {NAME}, The hardest working man I know… Got up at 4:30am every weekday—without hitting the snooze button once—for thirty-something years. At his job, he handled the workload of three people (according to his manager). And after work, he’d come home, have dinner with his family, and then head to his “office” to learn and study until usually after midnight. On Saturdays, he’d sleep in slightly, until about 6am, and wake up to make one of the two dishes (both noodles) he knew for the whole family. And Sundays, he’d wake everyone up with a last-call for laundry before he did the usual three loads. After which he’d head out to mow the lawn (when needed). Somehow, in between all of that, he also found the time to teach his two daughters math, chess, literature, geography, and history. As you might’ve guessed, I’m talking about my dad. AKA: Who I learned my work ethic from. (Thanks Dad.) Which is why I’ll never be someone who doesn’t work hard. BUT, and this is a very important “but”… Rarely is my working hard, “hard work.” If you’re like me, and you love to work, create, teach, grow, BUT… You also wish it didn’t feel so “hard,” you’re going to love what I’m about to share. Because when I first start working with a coaching client, usually 50% or more (not an exaggeration) of their time is taken up with things that don’t move their business forward, make them feel miserable and doubtful, and as a result, make everything feel much harder than it has to be. And, believe it or not, this has little to do with any one strategy or tactic! Instead, here are the top 4 factors I usually see that make growing your business feel so “hard”... #1. Ineffective time management and prioritization. I’m not talking about productivity here—frankly, I believe that trying to be too productive is pointless and one of the fastest ways to burn out. What I’m talking about is what happens when you don’t know what to work on to move the needle forward, so you waste time working on things that aren’t that important and on wondering what would be the best use of your time. What’s more, because you don’t have a clear set of priorities or focus, it’s also easy to get overwhelmed…and get even less done. #2. Inconsistency. This is one of the biggest differences between someone at 6-figures or less, and high multiple 6- to 7-figures. If you tend to stop and start things—because you’re hoping something will magically stick, and/or because you’re trying to do too many different things, and so not doing any of them particularly well or sustainably… Each time you do this, it’s like taking your foot off the pedal while biking uphill. You lose all the momentum you’ve built…and you fall backwards. So the next time you pick up again, you have to start from ground zero. Which is why it feels like you’re doing all this work and making little to no progress. Because you aren’t. #3. Perfectionism. Maybe you want to launch a new product or implement a new strategy, and you’ve been saying it for years. BUT… You just can’t seem to get to it. Because it’s not “ready” or “good enough” yet. So you’ve got to keep on overthinking it, working on it, and tweaking your current business until it’s “perfect” enough for you to move on. Guess what though? There’s always room for improvement. So you’ve just set yourself up for a literally endless to-do list. (The exception is if your current products or systems aren’t stable enough for you to shift your focus. But that’s still part of the same problem, just a different factor—factor #1, to be specific.) #4. Slowness. This has nothing to do with not being smart enough or good enough. I’m talking about the kind of slowness that happens when you don’t have enough confidence, a clear focus, and/or don’t know what you’re doing. (A bit blunt, but that’s the truth.) As you’ve probably heard, “Money loves speed.” And it’s true. Think about this… What if it was easy and fun for you to create and sell a new product in a month or two? (And you knew you were going to make a lot of sales?) What if you could effortlessly create high-quality content, like emails, posts, and videos, in 30 minutes or less? (And you knew they’d generate leads and profits?) What if you got an idea for a new partnership, strategy, or tactic, and could get it up and running successfully in less than a week? Because you knew what you were doing, were confident, and focused? How much “easier” would growing your business feel? You’d still be working hard, but everything you did would be generating ROI for you and moving your business forward. NOT feeling like you were doing the same things over and over with no results. That’s the difference between working hard (which is awesome), and “hard work” (which is a hard “no, thank you” in my book.) So, what’s next from ? Well, to solve any problem, first you’ve got to identify the actual problem. Check. (We just did that :) Next, you get to decide what you want to do to solve it. And if you want a coach who’ll tell you exactly what to do and help you prioritize so you don’t waste any more time (eliminating factor #1), hold you accountable (eliminating factor #2), tell you when it’s time to move on (eliminating factor #3), and show you how to grow your business faster than you’d thought possible (eliminating factor #4)... So that you’re able to create the kind of “ease” and results in your own business that lead to $30K, $50K, $100K, or more per month… [You can apply for my Coaching right here.]() Luisa [Facebook]( [YouTube]( [Instagram]( [Unsubscribe]( Zhou Ventures, Inc. P.O. Box 2545 New York, New York 10163-2545 United States