How to sell...without being salesy

“I want to sell my offers in the most authentic and genuine way”...Does that describe you? {NAME}, I love this reason a [Sell More with Webinars]( student shared for joining: “I am turned off by how I see many online consultants selling courses...the sales approach is slimy and gross. I want to be able to build a webinar and sell my course in the most authentic and genuine way.” Do you feel this way too? If so, me three. That’s why, as you’ve probably noticed, the way I do and teach sales is completely different. No hyped up promises, gimmicks, or pressure. It feels—and sells—a lot better too. Here’s why most webinars feel “salesy” and like a total waste of time… Ready? Truth #1: Most people are afraid to own that they’re selling something. As a result, they’re afraid to give value. (“If I give too much they won’t buy”). And afraid to be upfront that they have something to sell. (“That’ll scare people off!”). Which is too bad. Because the reality is... Truth #2: People love to be sold to (and to buy). When it’s done well. That’s why on my webinars, I’m not afraid to give massive value. As this student—who used my FREE webinar to make $10,000—saw... [image] So he got incredible value. AND purchased the program I sold on the webinar. Here’s my secret for being able to give value AND sell... Truth #3: When done well, a webinar creates not only anticipation for what you are teaching, but for your product itself. Here are 3 ways to do that: - Be upfront that you also have an offer to share. And be clear that this doesn’t negate the value of your free content. In fact, it actually amplifies it. - Most pre-webinar email sequences only focus on increasing attendance for the webinar. That sequence is actually a golden opportunity to build anticipation for your offer as well. - When you’re sharing high-value content on your webinar, you must tailor it to a very specific person who’s ready to buy. Much deeper than your “ideal client avatar.” If you want to know how to do all this to create a genuine, feel-good webinar that ALSO sells out your coaching program or course, I’ll show you how in Sell More with Webinars. You can get it right here: [luisazhou.com/smww/]() Warmly, Luisa [Facebook]( [YouTube]( [Instagram]( [Unsubscribe]( Zhou Ventures, Inc. P.O. Box 2545 New York, New York 10163-2545 United States